Chick-fil-A Marketing and Brand Growth Director

Chick-fil-A, Inc.

$100K — $120K *
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in marketing or catering roles preferred
  • Goal-oriented with a focus on results
  • Exceptional customer service skills
  • Strong interpersonal and leadership abilities
  • Public speaking proficiency
  • Excellent communication and organizational skills
  • Detail-oriented with project management abilities

Responsibilities

  • Serve as the brand expert, ensuring marketing complies with guidelines
  • Enhance social presence through guest engagement and community outreach
  • Design and manage social media content aligned with national campaigns
  • Utilize digital marketing strategies to boost sales and customer loyalty
  • Lead event planning to foster guest engagement and participation
  • Collaborate with owner/operator to connect with local communities
  • Drive restaurant and catering sales through promotion and guest experience management

Benefits

  • Health benefits with employer contribution
  • Paid vacation
  • Retirement matching
  • Employer contribution for meals
  • Clothing stipend
  • Leadership development seminars
  • Sundays off
Full Job Description
Compensation is commensurate with availability and experience.

Our Benefits:

-Health Benefits with Employer Contribution

-Paid Vacation

-Retirement Matching

-Employer Meal Contribution

-Clothing Stipend

-Leadership Development Seminars

-Sundays Off

Responsibilities:
  • Acts as the expert on the Brand Guardrails which guide how to represent the brand in marketing and advertising at the local and market levels.
  • Strengthens the in-person and digital social presence of the business by building emotional connections with guests and escalating our reach and community awareness
  • Social Media - design and maintain all aspects to include product messaging in alignment with national campaigns, team member highlights, and engaging guest feedback (includes website updates)
  • Digital Marketing - strategically leverage tools to increase digital sales and reward loyal customers
  • Events - lead a team to activate a healthy calendar of events that engage guests
  • Works with Owner/Operator to reach the surrounding communities
  • Boost restaurant sales by increasing catering sales inside and outside the restaurant
  • Ensure the catering experience is seamless by delivering an amazing guest experience
  • Be an ambassador for the brand by building relationships with local community members

Qualifications and Requirements:
  • Previous experience in marketing and catering roles is a positive
  • Goal-oriented
  • Excellent customer service
  • Interpersonal skills
  • Strong leadership skills
  • Public speaking skills
  • Capable and passionate about building relationships with guests
  • Clear communication
  • Strong organizational, planning, and project management skills
  • Acute attention to detail
  • Ability to multitask, delegate authority when appropriate, and make decisions quickly
  • Follow-through that engages the team and moves the business forward
Work schedule
  • 8 hour shift
  • Weekend availability
Benefits
  • Flexible schedule
  • Paid time off
  • Health insurance
  • Dental insurance
  • Vision insurance
  • 401(k)
  • 401(k) matching
  • Referral program
  • Employee discount
  • Paid training
  • Mileage reimbursement

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