Bachelor's degree in marketing, business, or related field; MBA preferred.
7+ years of successful experience in product marketing or management, ideally in building materials or construction.
Strong project management and analytical skills to interpret market data.
Excellent communication and presentation abilities to influence teams and stakeholders.
Strategic thinker with a customer-centric approach to product innovation.
Results-driven focus on measurable business outcomes and product success.
Collaborative team player thriving in fast-paced environments.
Responsibilities
Develop and execute marketing strategy for Maxxon's Commercial Business Unit.
Connect stakeholders to growth through market and audience insights.
Align product management with commercial business for effective product positioning.
Identify market trends for new product development and profitable additions.
Create go-to-market activities to drive customer growth and reach new audiences.
Produce innovative solutions for business growth through creative avenues.
Ensure clear communication of business unit goals across marketing and other departments.
Benefits
Professional development opportunities to enhance your expertise.
Collaborative work culture that encourages cross-departmental interaction.
Engagement in innovative product marketing and sales strategies.
Access to cutting-edge market research and industry insights.
Full Job Description
Category Marketing Manager - Commercial Business Unit
Maxxon is seeking a dynamic and experienced Category Marketing Manager to lead our Commercial Business Unit downstream product marketing initiatives and support sales enablement efforts within project segment categories such as Education and Healthcare. This role focuses on developing deep customer and competitive insights, leveraging technical product knowledge to coordinate the delivery of product collateral, and shaping go-to-market strategies for new and existing products. The ideal candidate will integrate deep marketing expertise with customer insights and strategic acumen to craft comprehensive product marketing plans. These plans are designed to foster market adoption and drive the success of our product portfolio, both strategically and tactically.
Key Responsibilities:
Develop/Execute Marketing Strategy through Expertise of Maxxon's Commercial Business Unit
Market & Audience Insights - Connecting Stakeholders to Growth
Product Positioning - Product Management Alignment with Commercial Business
New Product Development - Market Trends & Profitable Additions to Maxxon's Offering
Go-to-Market Activities - Develop Customer Growth Strategy/Seek New Audiences
Owning Creative Solutions - Produce the Vehicles for Growth within the Business
Connection of Marketing Team to Other Maxxon Departments
Communication of Business Unit Drivers - Ensure Clarity of Goals and Purpose
Consistent Process Adoption - Alignment with Maxxon Corporate Initiatives and Goals
Accuracy and Clarity - Fundamental Collateral Output to Leverage Technical Excellence
New Business Ventures - Building Envelope Market Awareness
Brand Identity - Tying Commercial to Maxxon/MaxTech Core Business
Qualifications:
Bachelor's degree in marketing, business, or related field; MBA or advanced degree preferred.
7+ year experience with a proven track-record of success in product marketing and/or product management, preferably in the building materials or construction industry.
Strong project management and analytical skills with the ability to interpret market data, customer insights, and competitive intelligence.
Excellent communication and presentation skills, with the ability to influence cross-functional teams and stakeholders.
Strategic thinker with a customer-centric mindset and a passion for driving product innovation.
Results-oriented with a focus on driving measurable business outcomes and product success.
Collaborative team player with the ability to thrive in a fast-paced, dynamic environment.
