Key Responsibilities
• Engage Group Purchasing Organization member base to target net new customers for Global Industrial.
• Manage newly created customer accounts this person will solidify and grow the relationship through
ongoing Account Management.
• Global Equipment has a customer focused sales approach which includes the following core competencies:
• Planning and organizing.
• Develop and manage a tactical account/territory sales plan.
• Thorough client analysis to assess customer needs, values, purchasing behavior, and motivation.
• This includes extensive researching, competitor and market analysis.
• Execute a sales strategy for penetrating accounts and maximize sales, e.g. prospecting, cold calling,
identifying key decision makers and determining buying criteria.
• Effectively develop and manage your sales plan by setting daily/weekly/monthly goals and objectives,
prioritizing tasks, utilizing your time effectively and efficiently, and taking full advantage of
available resources.
• Utilize sales planning tools and the pipeline management process to obtain business objectives and goals.
• Relationship Building.
• Build trust and credibility with clients.
• Learning and engaging the customer to understand the process of what they value, e.g. strategic and
investigative questioning.
• Assist your customer with finding solutions that will help them achieve their goals and added value.
• Provide support, information, and guidance by researching and recommending new profit and service improvements.
• Position yourself for new opportunities through networking and identify cross selling and up selling opportunities.
• Providing superior customer service which includes learning everything you can about them so you can
tailor your service approach to their needs and buying habits.
• Courtesy and timely follow up are key.
• Product Knowledge.
• Understanding of Global Equipment Company industry and products
• Stay abreast of industry trends.
• Communication Skills.
• Effective verbal communication skills, e.g. speaking clearly, listening attentively, building rapport.
• Ability to write clearly and succinctly in a variety of communication settings, e.g. business letters and emails
• Ability to effectively persuade by asking intelligent business questions to determine customer needs.

Competencies and skills

Knowledge and competence in the major elements of inside sales including cold calling, business development,
customer qualification, and customer acquisition.
• Superior sales planning and business development skills.
• Excellent written/verbal communication and presentation skills.
• Strong computer skills to include proficiency in Microsoft Word, Outlook and PowerPoint and CRM Software.
• Self-motivated with superior problem solving and negotiation skills.