We are currently looking for a Full Time Brand Strategy and Integration Manager to join our Brand Strategy team located at the Lincoln Building working 8:00AM-5:00PM - Mo Tu We Th Fr.
Summary:
The Brand Strategy and Integration Manager is responsible for leading enterprise-wide brand and marketing strategy initiatives across the Chickasaw Nation Department of Commerce. This role serves as the strategic lead and primary point of coordination for enterprise campaigns, initiatives, and integrated marketing efforts, ensuring alignment across agencies and internal teams. The position partners closely with property and business stakeholders to align enterprise initiatives with individual business objectives, customizing strategies where needed while maintaining enterprise consistency and cohesion.
Responsibilities:
* Provides first class customer service to both internal and external customers and responds to inquiries, compliments, and/or complaints with professionalism, courtesy, and efficiency
* Completes all training and development requirements and participates in continuing education opportunities
* Works in a collaborative and supportive manner to support the productivity and safety of the work area, team members and customers of all types
- Maintains a clean, organized work area and ensures a safe environment
- Maintains and promotes professionalism
- Punctual and consistent in meeting start time, work schedule, attendance and other assigned work time metrics
- Adheres to Chickasaw Nation dress code standards
* Maintains knowledge of and follows all rules, regulations, policies and guidelines for assigned area
* Lead enterprise-wide brand and marketing strategy initiatives across CNDC businesses and properties
* Serve as the primary strategic owner and point of coordination for enterprise-level marketing initiatives and integrated campaigns
* Translate enterprise business priorities into aligned marketing, audience, and communication strategies
* Ensure enterprise initiatives are strategically integrated across brand, media, CX, digital, partnerships, and communications efforts
* Partner with property and business stakeholders to customize enterprise strategies based on unique business goals, customer needs, and market opportunities
* Support the development of audience segmentation and targeting strategies across enterprise initiatives
* Partner with media, CX, and analytics teams to align audience insights with campaign and brand strategies
* Help define approaches to personalization and customer engagement across channels
* Identify opportunities to improve audience effectiveness and customer relevance through integrated planning
* Support enterprise brand architecture, positioning, and messaging consistency across initiatives and business units
* Ensure strategic alignment between enterprise priorities and customer-facing communications
* Help establish governance frameworks and standards that reinforce brand consistency and operational clarity
* Contribute to the development of scalable playbooks, templates, and strategic guidelines
* Partner with properties and business units to ensure enterprise initiatives integrate effectively across the broader portfolio while supporting individualized business strategies where appropriate
* Serve as a strategic liaison across brand, casino marketing, operations, partnerships, IT, CX, and leadership teams
* Facilitate collaboration and alignment across departments to improve execution and reduce silos
* Lead or support cross-functional strategic initiatives and enterprise-level projects
* Build strong relationships with stakeholders and provide strategic consultation as needed
* Develop scalable tools, workflows, and frameworks that improve efficiency and execution across teams
* Identify operational gaps and recommend process improvements to support long-term growth
* Support implementation of integrated planning approaches and enterprise workflows
* Contribute to organizational readiness for evolving marketing and business initiatives
* Serve as the primary liaison between CNDC and agency partners supporting enterprise initiatives
* Coordinate and align agency efforts across advertising, media, web, research, strategy, and related initiatives
* Ensure agency work aligns with enterprise objectives, brand standards, audience strategies, and business priorities
* Help establish clear workflows, expectations, and accountability across agency and partner relationships
* Collaborate with external partners to identify innovative opportunities, strategic insights, and operational improvements
* Partner with analytics, media, and CX teams to align KPIs and measurement approaches across initiatives
* Support strategic reporting and performance reviews to identify opportunities for optimization and growth
* Translate business, audience, and market insights into actionable recommendations
* Maintain awareness of industry trends, competitive landscape shifts, and emerging opportunities
* Performs all other duties as assigned
Competencies:
Essential:
* Proven ability of presentation/facilitation skills
* Ability to present ideas in user-friendly language to non-technical staff and users
* Ability to balance priorities in a dynamic environment
* Ability to connect business objectives, brand strategy, audience insights, and operational execution
* Possesses strong written and verbal communication abilities
* Able to follow instructions, both written and oral
* Able to adhere to all scheduling and attendance requirements
* Honesty, truthfulness, reliability, accountability
* Able to read, understand, apply, and retain knowledge of Chickasaw Nation, departmental, divisional and all other rules, regulations, policies, procedures and guidelines
* Experience leading cross-functional initiatives with multiple stakeholders
* Experience developing frameworks, processes, and scalable operational structures
* Expertise in omnichannel marketing, with strong command of traditional and digital ecosystems, including content strategy, brand development, performance marketing, and customer experience
* Understanding of the advertising/marketing/technology landscape, including industry trends, key players, terminology and overall knowledge, to craft strategically strong plans and solutions
* Understanding of integrated marketing, customer experience, audience strategy, and brand operations
* Highly organized and capable of managing competing priorities across a broad portfolio of work
* Problem-solving and analytical skills with attention to detail
* Ability to think strategically
* Able to verbally communicate in a professional and positive manner with other team members, departments, guests and management
Skills:
Experience:
Essential:
* 7 years directly related experience
Education:
Essential:
* Bachelors Degree in directly related field
* High School, GED or Equivalent
Essential:
* Bachelor's degree in Marketing, Business, Communications, or related field
Credentials:
Essential:
* Pass gaming background check
* Gaming license or permit as required by assigned position
* Standard Driver's License
Working Conditions:
Essential:
* Must be able to sit or stand for long periods
* Requires grasping, repetitive motions, manual dexterity, and hand-eye dexterity
* Sometimes lift and or carry up to 15 lbs
* Works in an office setting
* May work where cigarette smoking occurs
* Subject to traveling and working at other locations or in other environments
* Requires light travel
* Pass pre-employment drug test
Training
*It is the responsibility of each employee to attend required training for their position or profession as determined by their line of support (LOS) or the leadership of the Chickasaw Nation. It is the responsibility of those who supervise, manage or otherwise lead employees or teams to ensure each employee has access to and receives all required training.
