Brand Manager

ScottsMiracle-Gro

$95K — $115K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of brand management experience or relevant experience
  • Strong financial acumen with P&L management skills
  • Experience leading cross-functional teams (Sales, Supply Chain, R&D)
  • Demonstrated ability to balance competing priorities in a fast-paced environment
  • Excellent storytelling skills to translate complex data into actionable strategies
  • Curious mindset with a focus on innovation and challenging the status quo

Responsibilities

  • Lead brand strategy development and implementation
  • Adapt quickly to changes in consumer and customer landscapes
  • Develop and mentor Assistant Brand Managers
  • Drive short and long-term business growth through strategic initiatives
  • Influence organizational decisions across multiple functions
  • Translate brand insights into impactful marketing strategies

Benefits

  • Comprehensive health, dental, and vision coverage
  • Onsite wellness center with extensive fitness facilities
  • Nutrition reimbursement program for employees and spouses
  • 401K match starting from the first day of employment
  • Discounted employee stock purchasing program
  • Supportive culture with a commitment to diversity and inclusion
  • 13 paid holiday days and a generous vacation policy
Full Job Description
We are looking for a Brand Manager who will grow at our Corporate Office, Marysville, Ohio.

A successful Brand Manager at Scotts is the 'hub of the wheel' of their business unit--owning a prestigious national brand. Our Brand Managers are strategic leaders, responsible for delivering both top line growth and profitability for their business. From utilizing insights to create impactful innovation, to crafting breakthrough marketing programs to drive awareness and conversion, our Brand Managers ensure we keep our consumers at the heart of everything we do.

Every day you will:
  • Lead your brand and cross-functional partners through the development and implementation of strategic initiatives that drive your business for the short and long term.
  • Navigate uncertainty and lead with agility to win in a rapidly-evolving consumer & customer landscape.
  • Develop your team-our brand managers are stewards of our marketing talent bench. You are responsible for coaching and leveling up the Assistant Brand Managers.


To thrive in this role you must:
  • Understand modern brand building in a fast-paced CPG environment. You have experience balancing competing priorities, and quickly translating insights into actionable marketing strategies.
  • Have strong financial acumen and understand the levers to pull to properly manage & manipulate your P&L to deliver profitable results.
  • Have experience leading a cross-functional team (Sales, Supply Chain, R&D, etc.), with strong influencing skills to manage vertically and horizontally throughout the organization.
  • Be willing and eager to get your hands dirty-you have demonstrated a relentless bias for action and owner's mentality.
  • Have an enterprise mindset-a keen ability to understand how your work fits into and enhances the broader company objectives.
  • Be curious. You turn over new rocks and look around corners. You challenge the status quo--seeking out new ways to drive growth.
  • Be an outstanding storyteller-quickly and succinctly distill complex data to tell a story.
  • Have 5+ years of experience in brand management of escalating responsibility, or other relevant experience. MBA is preferred, but not required.


What makes this role unique from others:
  • Your entrepreneurial mindset is encouraged-you'll have the ability to define new opportunities and champion those ideas directly to senior leadership.
  • Unlike heavily matrixed organizations, you will get true general management experience here-operationally owning your business.
  • We have a unique, competitive yet collaborative company culture-we move fast, give honest feedback, and play to win.


What we do for our associates (just to list a few cool ones):
  • Offer extremely competitive benefits including: Health, Dental and Vision coverage.
  • Onsite wellness center which includes: 24,000 sq. ft. fitness center, Walgreens pharmacy and Doctor's office.
  • Nutrition reimbursement program (up to $200 per associate and per spouse)
  • First day of hire, 401K match (up to 7.5%) and discounted stock purchasing program (15% discount).
  • Our commitment to diversity and inclusion includes four employee resource groups: Scotts Women's Network, Scotts Black Employee Network, Scotts Veterans Network and Scotts Young Professionals.
  • 13 SMG paid holiday days and generous vacation policy.

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