Gentiva

AVP of Business Development - Hospice

Gentiva$100K — $130K *
Miami, FL 33186In-Person
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor’s degree required (Business, Marketing, or Healthcare preferred)
  • 5+ years of direct sales experience in the healthcare industry
  • 2–4 years of sales management experience in a multi-site or multi-territory environment
  • Proven track record of meeting or exceeding admissions and census targets
  • Experience with CRM, EMR, and data tracking tools in a metrics-driven environment
  • HomeCare HomeBase experience preferred

Responsibilities

  • Direct and coordinate sales operations across assigned territories
  • Build, coach, and mentor regional sales teams
  • Lead the design and execution of market-specific sales strategies
  • Foster and maintain referral relationships within the healthcare sector
  • Support recruitment, onboarding, and training of staff
  • Collaborate with clinical and operational leaders
  • Monitor and report on team KPIs and performance metrics
  • Represent the organization at community and industry events

Benefits

  • Competitive Pay
  • 401(k) with Company Match
  • Career Advancement Opportunities
  • National & Local Recognition Programs
  • Teammate Assistance Fund
  • Medical, Dental, Vision Insurance
  • Mileage Reimbursement or Fleet Vehicle Program
  • Generous Paid Time Off + 7 Paid Holidays
  • Wellness Programs
  • Education Support & Tuition Assistance
  • Free Continuing Education Units (CEUs)
  • Company-paid Life & Long-Term Disability Insurance
  • Voluntary Benefits
Full Job Description
Overview

Lead with Purpose. Grow with Strategy.

 

We're looking for an experienced Area Vice President of Business Development to lead and inspire high-performing sales teams, drive new market growth, and strengthen referral networks across multiple territories.

 

 

What You’ll Do

  • Direct and coordinate sales operations across assigned territories, including pipeline development, referral relationships, and performance outcomes.
  • Build, coach, and mentor regional sales teams to achieve and exceed growth goals for admissions, census, and revenue.
  • Lead the design and execution of market-specific sales strategies, leveraging data and industry trends to identify new growth opportunities.
  • Foster and maintain referral relationships with physicians, hospitals, skilled nursing facilities (SNFs), assisted living communities (ALFs), and other healthcare organizations.
  • Support recruitment, onboarding, and ongoing training of business development staff, ensuring they are equipped with effective sales techniques.
  • Collaborate with clinical and operational leaders to align sales strategies with patient care goals and operational capacity.
  • Monitor and report on team KPIs, sales funnel health, market share, and territory performance metrics.
  • Represent the organization at community, industry, and networking events to elevate brand visibility and credibility.
  • Ensure compliance with company policies, industry regulations, and ethical standards in all sales and marketing activities.
About You

Education & Certification

  • Bachelor’s degree required (Business, Marketing, or Healthcare preferred).
  • Valid driver’s license and automobile liability insurance required.

 

Experience

  • 5+ years of direct sales experience in the healthcare industry, including home health or hospice.
  • 2–4 years of sales management experience in a multi-site or multi-territory environment.
  • Proven track record of meeting or exceeding admissions and census targets in a healthcare sales role.
  • Experience working in a metrics-driven sales environment with CRM, EMR, and data tracking tools.
  • HomeCare HomeBase experience preferred.

 

Skills & Attributes

  • Strategic thinker with hands-on execution ability
  • Effective team leader with strong coaching and development skills
  • Excellent verbal and written communication
  • Financial acumen with experience in budgeting and P&L review
  • Tech-savvy: Intermediate Excel, basic PowerPoint, CRM platforms
  • Highly organized with exceptional time and territory management
We Offer

Benefits for All Associates (Full-Time, Part-Time & Per Diem):

  • Competitive Pay
  • 401(k) with Company Match
  • Career Advancement Opportunities
  • National & Local Recognition Programs
  • Teammate Assistance Fund

 

Additional Full-Time Benefits:

  • Medical, Dental, Vision Insurance
  • Mileage Reimbursement or Fleet Vehicle Program
  • Generous Paid Time Off + 7 Paid Holidays
  • Wellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)
  • Education Support & Tuition Assistance (ASN to BSN, BSN to MSN)
  • Free Continuing Education Units (CEUs)
  • Company-paid Life & Long-Term Disability Insurance
  • Voluntary Benefits (Pet, Critical Illness, Accident, LTC)

 

Apply now to lead business growth with heart, strategy, and measurable results.

LocationGentiva Hospice

About Gentiva

Gentiva Hospice Careers

There has never been a more opportune time to join Gentiva Hospice, a leading provider in the healthcare sector dedicated to compassionate care and professional excellence. Gentiva Hospice offers a variety of job opportunities that enable professionals to contribute to meaningful work in a supportive and innovative environment.

Work You’ll Do

Join Gentiva Hospice’s team to assist in delivering top-notch care and support to patients and their families. This role is crucial in transforming the approach to hospice care through dedication, compassion, and cutting-edge practices. Lead with professionalism in a role that intersects healthcare expertise, leadership, and empathetic service. Gentiva Hospice provides a platform for professionals to drive significant impact in the hospice care industry. Engage with a diverse team of healthcare professionals to navigate the complexities of end-of-life care, ensuring every patient receives the highest standard of dignity and respect. Collaborate with over 10,000 dedicated employees across various interdisciplinary roles, all united in their commitment to patient care and family support.

Introducing Gentiva Hospice Employment Opportunities

Gentiva Hospice is building a robust workforce to support the growing need for specialized hospice care across the country. The company offers a range of positions from entry-level to senior leadership roles, ensuring a place for every skill level and professional aspiration.

Innovate in Your Role

At Gentiva Hospice, innovation is at the core of daily operations. Employees are encouraged to bring fresh ideas that enhance patient care and operational efficiency, ensuring the company remains at the forefront of the hospice care industry.

Develop Your Career

Gentiva Hospice is committed to the growth and development of its team. With comprehensive training programs, leadership development opportunities, and a commitment to promoting from within, employees have access to the tools needed to advance their careers and expand their professional capabilities.

Explore Benefits and Culture

Gentiva Hospice is proud of its inclusive culture that celebrates diversity and fosters a sense of belonging. The company offers competitive benefits, including health insurance, retirement plans, and paid time off, alongside continuous education and diversity training programs.

The Gentiva Hospice Commitment to Excellence

With a focus on leadership and innovation, Gentiva Hospice leads the way in developing industry standards for quality care and ethical practices. The collaboration of skilled professionals through networking and teamwork ensures that the company can overcome challenges and continue to deliver exceptional service to patients and their families.

Stay Connected

Join the Gentiva Hospice Team

Explore open positions that match your skills and interests. Gentiva Hospice seeks passionate, curious, and solution-driven team players for its various job openings.

SEARCH GENTIVA HOSPICE JOBS

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