About the roleAs Associate Brand Manager - Medical Marketing Upper Respiratory, you will drive HCP engagement and recommendation growth through integrated sampling, resource, and digital marketing programs. Partnering across sales, agencies, and vendors, you'll optimize HCP experiences, expand audience reach, and transform data-driven engagement across multiple channels.
Your responsibilities- Execute HCP marketing programs across sales, digital, and event channels.
- Manage agency and vendor partnerships, budgets, inventory, and fulfillment operations.
- Drive Pro Portal and eCRM optimization to increase engagement and recruitment.
- Leverage insights and analytics to improve performance and maximize ROI.
- Partner with Marketing, Sales, and Operations to achieve business objectives.
The experience we're looking for- Strong understanding of digital engagement, eCRM, MarTech, and performance analytics.
- Ability to leverage data and insights to drive audience growth and engagement.
- Proven success managing agencies, vendors, budgets, and cross-functional projects.
- Strong business acumen, problem-solving, and execution capabilities.
- Excellent communication and stakeholder management skills
- Bachelor's degree required.
- Prior experience supporting HCP engagement, healthcare marketing, or customer-facing commercial initiatives is a plus.
The skills for successData analysis, clinical data interpretation, Global Medical Affairs, Consumer behaviour, Stakeholder relationship management; Customer relationship management, Key account management; Strategic partnership, Customer value maximisation, Financial accumen, Strategic Selling; Influencing, Storytelling, Negotiation skills, Digital activation to HCPs, Digital strategy; Channel strategy, Medical Sales; Clinical sales knowledge, Medical Marketing, Capability building, Global Medical Affairs, Clinical Management.
What we offerWith inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
