Assistant Manager, CRM

1-800-Flowers

$150K — $170K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2-4+ years in CRM, lifecycle marketing, or digital marketing with Email and SMS experience
  • Proven track record in achieving revenue goals through CRM channels
  • Knowledge of Email and SMS best practices, including compliance and customer experience
  • Experience collaborating with CRM Operations and managing cross-functional teams
  • Strong project management skills and attention to detail
  • Data-driven thinker with ability to analyze and apply insights for improvement
  • Preferred experience in eCommerce or retail environments

Responsibilities

  • Own and manage CRM strategies to drive customer engagement
  • Develop and implement lifecycle marketing campaigns via Email and SMS
  • Analyze campaign performance and report findings to optimize outcomes
  • Collaborate with cross-functional teams to ensure cohesive project execution
  • Ensure compliance with marketing regulations and best practices
  • Manage project timelines and workflows effectively
  • Utilize data insights to inform marketing strategies

Benefits

  • Medical insurance
  • Vision insurance
  • Dental insurance
  • 401(k) plan
  • Disability insurance
Full Job Description
The expected salary range for this position is $150,000 $170,000 annually. Actual compensation will be determined based on experience, skills, internal equity, and other factors permitted by law.

To support our commitment to being an employer of choice, we offer comprehensive and competitive health, wellness, and additional benefits to eligible full-time team members. Benefit eligibility may vary based on location, average hours worked, and length of service.

Featured benefits
  • Medical insurance
  • Vision insurance
  • Dental insurance
  • 401(k)
  • Disability insurance

*Exact benefit terms, conditions, and eligibility requirements are governed by official plan documents and applicable law. The Company reserves the right to modify, amend, or terminate benefit plans and programs at any time.

Qualifications
  • 2-4+ years of experience in CRM, lifecycle marketing, or digital marketing with Email and SMS activation experience
  • Demonstrated ability to own and deliver revenue outcomes through CRM channels
  • Strong understanding of Email and SMS best practices including compliance (CAN-SPAM, TCPA), deliverability, and customer experience
  • Proven ability to work effectively with CRM Operations teams and manage cross-functional execution in a matrixed environment
  • Highly organized with strong project management skills and attention to detail
  • Data-driven mindset with ability to interpret results and turn insights into performance improvements
  • eCommerce and/or retail experience preferred

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