Aerospace Marketing Analysis Manager II

Summary of Role:

Woodward’s Aerospace Marketing Analysis Manager II reports to and supports the Manager, Marketing Analysis to provide the Sales and Marketing Department with analysis of both OEM and Services sales and comparison to market and peers, market trends analysis and identification of growth opportunities, and assessment of market news and its impact on Woodward Aerospace. The individual will be expected to develop familiarity and expertise in all aerospace and defense markets, including commercial aircraft, business jets and turboprops, helicopters, fighter jets, bombers and specialty aircraft. Data is collected and analyzed to support monthly and long-term forecasts for OEM production and services demand. The group’s annual Market Demand and Assumptions document is presented to the segment president and C suite in support of the strategic plan. A major deliverable is a quarterly market analysis of aerospace segment sales versus the market, presented to Investor Relations and the CFO in preparation for the quarterly results call. The individual will develop a broad network of aerospace industry contacts in order to remain current with events and trends, and to develop their assessments of impacts on Woodward.

Key Responsibilities:

• Develop Analytical Models: Creates and maintains statistical models to evaluate marketing/industry performance, forecast trends, and drive 10-year forecast.
• Capture and curate relevant industry news to various stakeholders
• Identify market opportunities through research focusing on Woodward’s distinctive competence, market problems, competitive analysis and win/loss analysis.
• Provide input to Strategic Planning process related to new markets and products.
• Mentor Junior Analysts: Provides guidance and support to less experienced team members in marketing analysis methodologies and best practices.

Key Skills:

• Data Analytics: Expertise in interpreting complex marketing data to inform strategic decisions.
• Market Research: Proficient in conducting comprehensive market analysis to identify trends and opportunities.
• Statistical Modeling: Skilled in developing and applying statistical models to predict marketing outcomes.
• Project Management: Experienced in overseeing marketing analysis projects from inception to completion.
• Strategic Planning: Ability to develop and implement data driven marketing strategies aligned with business objectives.
• Reporting and Visualization: Adept at creating clear and insightful reports and visualizations to communicate findings.
• Cross functional Collaboration: Effective in working with diverse teams to integrate marketing insights across departments.
• Problem Solving: Capable of addressing complex marketing challenges through innovative analytical approaches.
• Leadership: Provides guidance and support to less experienced colleagues in marketing analysis tasks.
• Communication: Skilled in presenting sensitive and complex information to stakeholders to build consensus.

Successful Candidates Typically Have:

• 7 years' experience in Aerospace and Defense preferred

• Engineering and marketing background preferred

This position requires use of information which is subject to the International Traffic in Arms Regulations (ITAR) and/or the Export Administration Regulations (EAR).   All applicants must be U.S. Persons within the meaning of the ITAR and EAR, or eligible to obtain all required authorizations from the U.S. Department of State and/or the U.S. Department of Commerce. The ITAR defines a U.S. Person as a U.S. citizen or national, lawful permanent resident (i.e., 'Green Card holder'), or a protected person (e.g., asylee, or refugee).

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