Account Executive, Sports & Entertainment

Job Description
Role

As an Account Executive, Sports & Entertainment, you will sell Flowcode to professional teams, college athletics departments, venues, and live event properties, and grow our league-wide partnerships club by club. Sports is Flowcode's strongest pod. We power league and club-wide Flowcode 2 structures with the NHL (the league office and all 32 clubs) and with the NBA and WNBA, and we work with NASCAR, TKO, Texas A&M, and dozens of other teams and schools. Properties use Flowcode to capture fan data at every touchpoint, personalize the game-day experience, sell tickets and merchandise, and create sponsor inventory they can sell to their partners: seat tags, in-venue and broadcast codes, fan hubs, and sponsored experiences like the Coors Light fan vote on ESPN College GameDay. This is a quota-carrying individual contributor role and the pod's volume seat: you carry a number and a named list of teams, schools, and properties, convert league relationships into signed clubs, and win new properties on a fast cycle timed to the season and the sponsorship calendar. The ideal candidate knows how a property makes money from tickets, sponsorship, media, and fan data, sells with a built product in hand, and closes like a seller.
Responsibilities

• Own a named list of professional teams, college athletics programs, venues, and live event properties, a mix of new logos and existing customers, carrying full accountability for new revenue and expansion against an annual number
• Turn league partnerships into club revenue: work alongside the Pod Lead and Account Managers to move NBA, WNBA, and NHL clubs from trial to paid, and repeat the league-wide model with other leagues and conferences
• Win college athletics at scale across the major conferences and with multimedia rights and technology partners such as Learfield/Sidearm, turning one school into a conference footprint
• Sell fan programs, not software: bring each property a pre-built Flowcode experience for a real moment on its calendar (a home opener, rivalry game, playoff run, or tentpole event) with an ROI case, and ask for the order in the meeting
• Build relationships with CMOs, heads of fan engagement and CRM, ticketing and revenue leaders, partnership and sponsorship sales teams, and digital and data leaders
• Lead the core sports use cases: fan data capture with FlowID, seat tags and in-venue experiences, broadcast and video board codes, ticketing and merchandise conversion, app downloads, and sponsored fan experiences
• Help properties package and sell Flowcode-powered inventory to their sponsors, and work with sponsor brands (QSR, beverage, sports betting, financial services, auto) and the Agency Pod so each partnership activates through Flowcode
• Work with Flowcode's Studio, Integration Engineering, and Client Success teams to launch on the season's timeline and connect fan data to the property's CRM, ticketing, and CDP systems
• Drive a deliberate land-and-expand motion, turning one use case, venue, or sport into a season-long, multi-team, or athletic-department-wide program
• Represent Flowcode where sports business leaders gather, including Sports Business Journal conferences, the MIT Sloan Sports Analytics Conference, NACDA, and Cannes Lions
• Maintain accurate CRM data, forecasting accuracy, and pipeline reporting for executive review
• Raise the bar for the broader Go-To-Market team by sharing sports insight, deal strategy, and winning activations with peers

Qualifications

• 4+ years of quota-carrying sales to or within sports properties. We're open to a range of backgrounds, including team or league partnership and ticket sales, sports technology (ticketing, fan engagement, CRM, data), college athletics multimedia rights, and sports marketing agency client leadership
• Relationships at the club, school, or league level across marketing, ticketing, partnerships, and digital
• Fluency in how properties monetize: ticketing, sponsorship inventory and renewal cycles, media rights, merchandise, and the value of first-party fan data
• Proven record of exceeding quota at high velocity, closing many five- and six-figure deals a year without losing credibility or discounting to get there
• Experience expanding a league or conference relationship club by club or school by school is a strong plus
• A creative, idea-first selling style: comfortable walking into a first meeting with a pre-built Flowcode experience, demoing it live, and editing it in the room when a buyer asks "can it do this?"
• AI-native working style: prepares accounts with research agents rather than waiting on a dossier, builds their own analysis and pipeline views, and can point to a process they replaced with AI tooling and the result it produced
• Exceptional executive communication and storytelling skills, with the ability to command a room of senior executives and translate technology into business outcomes
• Strong strategic, analytical and problem-solving abilities, with a solution-oriented approach to client challenges
• Experience in fast-paced, dynamic start-up environment with changing priorities
• Proven ability to work effectively within a team, sharing insights and supporting peers to achieve collective goals
• Proficiency with CRM software and familiarity with sales engagement tools
• Bachelor's degree in Business, Marketing, or a related field, or equivalent practical experience

This is an in-office role at our beautiful office in Soho, NYC.

A successful candidate's starting pay will be determined based on the role, job-related skills, experience, qualifications, work location, and market conditions.

The current range for this role is up to $180k - $250k OTE plus equity.