Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
Senior Digital Marketing Specialist
$80K - $95K *
Pioneer digital marketing excellence by enhancing brand visibility, engagement, and performance across multiple channels. Drive strategic initiatives in SEO, social media, and analytics to connect aud...
3 weeks ago
Marketplace Geo Expansion Program Manager
$123K - $285K *
Lead the strategic expansion of a global marketplace, coordinating cross-functional teams to ensure compliance and a seamless customer experience while adapting to local market requirements...
Reposted 1 week ago
Marketplace Geo Expansion Program Manager
$123K - $285K *
Lead the charge in expanding a global marketplace by managing complex regulatory and operational requirements, ensuring a seamless customer experience while coordinating cross-functional teams for suc...
Reposted 1 week ago
Senior Manager, Technical Brand & Content
$192K - $237K *
Shape the future of engineering communication by leading our technical content strategy. Collaborate with engineers to elevate their work, enhance public presence, and drive impactful narratives that...
2 weeks ago
$110K - $130K *
Transform customer experiences by leading product strategy and delivery. Collaborate across teams to develop innovative solutions that drive revenue growth and operational efficiency while ensuring al...
Reposted 2 weeks ago
Sr. Media Manager, Brand Operations / Gestionnaire principal(e) des médias, Opérations de marque
$100K - $120K *
Lead media strategy and operations to drive growth across P&G's brand portfolio. Collaborate with internal teams and external partners to enhance media capabilities and optimize performance in a dynam...
1 week ago
Senior Performance Marketing Specialist
$80K - $95K *
Drive growth by managing and optimizing paid acquisition campaigns across multiple platforms. Collaborate with teams to enhance lead generation and conversion strategies, making a direct impact on per...
Yesterday
Senior Product Marketing Manager
$165K - $200K *
Lead impactful product marketing initiatives, translating technical capabilities into compelling narratives. Collaborate with cross-functional teams to drive successful launches and equip sales with e...
1 week ago
$110K - $130K *
Transform brand identity and growth strategies as the first marketing hire, crafting impactful events and establishing a unique presence in the finance sector. Own the vision from concept to execution...
3 days ago
Marketing Manager, Sales Enablement
$88K - $105K *
The Marketing Manager, Sales Enablement serves as a strategic liaison between Sales, Marketing, and Product teams, focusing on lead generation and client engagement to drive revenue growth. This role...
Reposted 3 weeks ago
$125K - $150K *
Elevate our growth strategy by driving customer acquisition and conversion through innovative marketing channels. Lead digital experiences and leverage insights to create scalable programs that enhanc...
1 week ago
$95K - $115K *
Unlock your potential by driving digital transformation in Canadian Banking. Collaborate with diverse teams to enhance credit origination and adjudication processes, ensuring customer-centric solution...
4 days ago
Senior Product Manager, Forward Deployed Platform
$190K - $300K *
Join a team that's redefining partner implementations by delivering exceptional solutions and building lasting relationships. Drive product decisions with a hands-on approach and create reusable playb...
3 weeks ago
Senior Product Manager, Forward Deployed Platform
$190K - $300K *
Deliver impactful partner implementations by managing relationships, driving product decisions, and transforming custom requests into product features. Contribute to a high-performance team focused on...
3 weeks ago
Senior Product Manager, Forward Deployed Platform
$190K - $300K *
Lead the charge in transforming partner implementations through innovation and collaboration. Drive successful outcomes while nurturing long-term relationships, ensuring product excellence, and creati...
3 weeks ago
$110K - $130K *
Champion product strategy and delivery across global markets, driving high-impact initiatives. Collaborate with cross-functional teams to translate business needs into technical solutions, ensuring me...
2 weeks ago
Marketing Manager, Atlantic Marketing
$120K - $145K *
Join a dynamic team to maximize value from the Atlantic Basin crude oil portfolio through strategic marketing, trading, and business development. Leverage your expertise to influence stakeholders and...
1 week ago
$110K - $130K *
Lead the charge in enhancing product quality through cross-functional teams, ensuring excellence and compliance in manufacturing processes. Drive quality improvement initiatives and manage project ris...
Reposted 3 weeks ago
$80K - $95K *
Join a team that's driving growth through innovative marketing strategies. You'll create and implement data-driven programs that enhance customer engagement and streamline processes using AI and autom...
4 weeks ago
Brand Marketing Manager, Facebook
$130K - $155K *
Drive integrated marketing initiatives that elevate brand relevance and engage diverse user segments. Collaborate across teams to execute full-funnel campaigns, leveraging insights to optimize perform...
1 week ago
Brand Marketing Manager, Facebook
$130K - $155K *
Shape integrated marketing strategies that elevate brand relevance and engage diverse audiences. Collaborate across teams to execute dynamic campaigns, leveraging consumer insights to drive growth and...
1 week ago
Brand Marketing Manager, Facebook
$130K - $155K *
Transform brand engagement by executing integrated marketing strategies that resonate across diverse audiences. Collaborate with cross-functional teams to drive impactful campaigns and optimize perfor...
1 week ago
Brand Marketing Manager, Facebook
$120K - $145K *
Unlock potential by driving integrated marketing strategies that elevate brand relevance across diverse audiences. Collaborate with cross-functional teams to execute impactful campaigns and optimize p...
1 week ago
Associate Brand Manager - Hybrid
$102K - $171K *
Champion the growth of a high-impact orthopedic disposables portfolio, driving pricing strategy and commercial programs while collaborating across teams to enhance customer loyalty and market presence...
Yesterday
$120K - $145K *
Elevate your career as a Senior Product Manager, driving product strategy and cross-functional collaboration in a fast-paced environment focused on innovative network security solutions that enhance c...
Reposted 4 weeks ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.