Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$135K - $160K *

Lead the charge in AI-driven automation and data strategy, shaping global hyperscaler delivery programs. Collaborate with teams to enhance operational efficiency and scalability through innovative too...

Reposted today

  •   8 - 10 years exp.  •   Telecommunications & Hardware

$80K - $95K *

Oversee the execution and optimization of digital campaigns, enhancing customer experiences across multiple channels. Collaborate with cross-functional teams to ensure precision in delivery and contin...

Toronto, ONIn-Person

3 days ago

  •   5 - 7 years exp.  •   Transportation

$110K - $130K *

Engage with clients as a strategic partner, driving onboarding and success while collaborating with cross-functional teams to enhance customer experience and adoption of AI-driven security solutions...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$80K - $95K *

Optimize lead management processes and drive marketing performance through data, technology, and collaboration with cross-functional teams to enhance pipeline quality and growth in a dynamic B2B envir...

Montreal, QCIn-Person

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$90K - $110K *

Champion automation excellence by designing and implementing integration workflows that enhance efficiency in accounting processes while collaborating cross-functionally to identify opportunities for...

3 weeks ago

  •   Less than 5 years exp.  •   Transportation

$145K - $175K *

Contribute to the end-to-end activation strategy for a high-volume product, guiding new users from sign-up to monetization. Balance strategic oversight with hands-on execution to enhance user engageme...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$100K - $140K *

Accelerate top-of-funnel growth by managing and scaling paid acquisition across multiple channels. Drive brand signups through innovative strategies, testing, and optimization in a fast-paced, hands-o...

Vancouver, BCIn-Person

3 days ago

  •   5 - 7 years exp.  •   Staffing

$75K - $95K *

Empower innovation in mobile advertising by leveraging expertise in measurement and fraud mitigation. Collaborate with stakeholders to enhance adtech solutions and navigate the evolving landscape of d...

United StatesRemote

3 days ago

  •   5 - 7 years exp.  •   Media

$128K - $193K *

Deliver impactful marketing automation strategies to enhance customer engagement, optimize campaign execution, and drive data-driven insights for global marketing initiatives, ensuring effective commu...

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$120K - $145K *

Lead the end-to-end delivery of AI solutions, collaborating with stakeholders and teams. Prioritize initiatives, manage execution, and ensure alignment with business objectives while establishing gove...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$80K - $100K *

Join a team that's dedicated to turning paid media investment into profitable growth. You'll manage campaigns across multiple platforms, optimize performance metrics, and collaborate with cross-functi...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$91K - $114K *

Join a team that's driving growth through innovative marketing strategies across SMB, mid-market, and enterprise segments. Leverage data and collaboration to optimize customer acquisition and retentio...

Toronto, ONIn-Person

Reposted 1 week ago

  •   5 - 7 years exp.  •   Information Technology

$120K - $145K *

Lead the charge in developing and executing innovative channel marketing strategies to drive growth through diverse distribution partners and installer networks. Collaborate cross-functionally to enha...

Yesterday

  •   8 - 10 years exp.  •   Energy & Utilities

$150K - $170K *

Elevate your career by leading strategic demand generation initiatives. Drive multi-channel marketing campaigns, optimize customer onboarding, and enhance cross-sell strategies while collaborating wit...

Toronto, ONIn-Person

Today

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $170K *

Join a team that's driving customer engagement through innovative multi-channel marketing strategies. Oversee campaign execution, optimize onboarding, and enhance cross-sell initiatives while collabor...

North York, ONIn-Person

Today

  •   5 - 7 years exp.  •   Finance & Insurance

$100K - $120K *

Take ownership of lifecycle marketing strategies that enhance Merchant engagement, drive loyalty, and maximize lifetime value. Lead cross-functional initiatives, leveraging data insights to optimize c...

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$100K - $120K *

Empower small business owners by leading lifecycle marketing strategies that enhance engagement, retention, and loyalty. Drive measurable impact through innovative, data-driven campaigns while mentori...

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$95K - $115K *

Engineer innovative marketing technology solutions to enhance consumer engagement. Collaborate across teams to build, maintain, and optimize Adobe platforms, ensuring reliable data integration and per...

3 days ago

  •   Less than 5 years exp.  •   Business Services

$125K - $150K *

Unlock your potential by leading growth marketing initiatives that drive pipeline generation and customer acquisition. Collaborate with cross-functional teams to optimize campaigns and deliver measura...

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$80K - $95K *

Unlock potential by leading multichannel customer marketing initiatives to enhance engagement, loyalty, and advocacy. Collaborate closely with sales and product teams to drive adoption and measure suc...

Montreal, QCIn-Person

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$135K - $160K *

Shape the future of AI by driving product marketing for cutting-edge technologies. This role involves launching products, crafting technical narratives, and fostering partnerships while optimizing com...

4 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$165K - $189K *

Engage with a dynamic team to lead workflow automation initiatives, enhancing digital experiences through Adobe Workfront and Fusion. Drive governance and empower team members to deliver impactful sol...

Today

  •   Less than 5 years exp.  •   Finance & Insurance

$155K - $160K *

Drive the data and AI strategy by collaborating with clients, shaping predictive roadmaps, and translating complex problems into actionable product development, enhancing customer-facing analytics and...

United StatesRemote

Reposted 2 days ago

  •   Less than 5 years exp.  •   Consumer Technology

$120K - $145K *

Transform security by designing and launching cutting-edge AI-native products that proactively enhance defenses against cyber threats, overseeing the entire product lifecycle from concept to deploymen...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Champion analytics excellence by owning audits, integrations, and insights that drive client revenue through improved data quality and measurement strategies. Leverage AI and SEO knowledge while colla...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.