Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$67K - $95K *

Shape marketing operations by leading a team to optimize automation processes, enhance data integrity, and drive engagement strategies. Collaborate with stakeholders to implement effective workflows a...

2 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$110K - $120K *

Empower our B2B marketing team by managing lead data, creating reports, and developing campaigns. Collaborate with internal teams to implement solutions that drive strategic initiatives and enhance ma...

2 weeks ago

  •   5 - 7 years exp.  •   Transportation

$75K - $110K *

Champion marketing automation strategies by designing, optimizing, and executing customer journeys. Collaborate cross-functionally to enhance customer experiences and drive measurable results through...

2 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$125K - $140K *

Join a team that's shaping the future of marketing automation. In this hands-on role, you'll manage global campaign delivery and Marketo Engage, driving efficiency and innovation across cross-function...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

$121K - $151K *

Advance your career by managing marketing campaign operations and automation. Drive execution across multiple channels, ensuring seamless integration and measurement while collaborating with cross-fun...

1 week ago

  •   5 - 7 years exp.  •   Business Services

$120K - $130K *

Lead the charge in transforming digital marketing operations by guiding a talented team to optimize automated campaigns, integrate innovative technology, and drive customer engagement within a complia...

Toronto, ONIn-Person

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Staffing

$80K - $95K *

Unlock your potential as a Marketing Automation Manager, blending data management and technical expertise to enhance customer profiles and drive targeted marketing initiatives, ensuring seamless integ...

Reposted 4 days ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Lead the design and optimization of CRM campaigns and automated customer journeys, ensuring data-driven strategies enhance customer acquisition, engagement, and retention across multiple channels and...

2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$125K - $150K *

Contribute to advancing our digital marketing ecosystem by optimizing customer journeys, enhancing website performance, and leveraging analytics. Collaborate across teams to implement innovative strat...

1 week ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$90K - $110K *

Drive impactful digital marketing campaigns across email, SMS, social, and more to boost lead generation and customer loyalty. Collaborate closely with a diverse team to unlock strategic growth opport...

United StatesRemote

4 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$95K - $115K *

Engage in leading complex automation projects to optimize control systems in industrial manufacturing. Drive project lifecycles from inception to commissioning, ensuring quality, safety, and efficienc...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$80K - $90K *

Partner with us to drive sales success by building strong customer relationships, developing tailored solutions, and securing business opportunities in the industrial electrical and control automation...

Reposted 4 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$80K - $95K *

Shape automated marketing strategies by executing and optimizing campaigns across email, SMS, and app push platforms. Collaborate with cross-functional teams to enhance personalization and drive conve...

4 days ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$70K - $120K *

Tackle the challenge of optimizing lead generation programs using Marketo and SFDC. Collaborate with cross-functional teams to enhance data-driven marketing strategies and ensure high-quality lead man...

6 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$70K - $120K *

Join a team that's focused on driving inbound lead traffic through innovative marketing automation strategies. Leverage your expertise in Marketo and Salesforce to optimize lead management and collabo...

California City, CARemote

6 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$70K - $120K *

Elevate marketing strategies by managing lead generation programs and optimizing systems. Collaborate with teams to enhance data-driven solutions and ensure effective lead management using Marketo and...

Colorado City, CORemote

6 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$95K - $115K *

Elevate our e-commerce marketing efforts by leading automation strategies that enhance customer experiences, drive sales growth, and optimize ROI across digital channels. Collaborate with teams to imp...

Yesterday

  •   Less than 5 years exp.  •   Staffing

$70K - $120K *

Optimize marketing automation processes to drive inbound lead generation, leveraging Marketo and Salesforce for effective lead management and data-driven solutions. Collaborate with teams to enhance p...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$120K - $145K *

Lead the charge in building a comprehensive marketing function from the ground up. Own strategy and execution across messaging, demand generation, content, and PR, while collaborating closely with pro...

2 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Join a dynamic team to build and execute innovative ABM programs that engage and grow strategic accounts. Collaborate with sales and marketing to create personalized experiences that drive pipeline an...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$95K - $115K *

Join a team that's driving revenue through targeted account-based marketing strategies. Leverage intent data and engagement programs to connect with high-value ITSM accounts, enhancing both new busine...

Today

  •   Less than 5 years exp.  •   Enterprise Technology

$88K - $150K *

Join a dynamic team as you lead maintenance operations in a highly automated distribution environment, ensuring optimal performance and reliability of systems while driving continuous improvement and...

1 week ago

  •   5 - 7 years exp.  •   Business Services

$105K - $120K *

Transform operational efficiency by leading AI and automation initiatives, managing project roadmaps, and fostering team collaboration to enhance productivity and innovation across the organization...

Toronto, ONIn-Person

2 days ago

  •   5 - 7 years exp.  •   Legal & Accounting

$100K - $120K *

Join a team that's dedicated to driving sales excellence in cutting-edge automation solutions across diverse industries. Build strong executive relationships, manage a robust pipeline, and exceed your...

Detroit, MIRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$90K - $110K *

Optimize your sales impact by owning and expanding a robust pipeline in the Consumer & Life Sciences sector. Drive complex deals through strong customer relations and strategic pursuits, all while col...

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.