Discover Channel Marketing Specialist opportunities with organizations seeking experienced marketing professionals. These roles focus on helping businesses reach customers through partners, distributors, resellers, and other sales channels. Ladders features vetted professional jobs that pay $100,000 or more, making it easier to explore senior-level opportunities aligned with your experience.
Channel Marketing Specialists plan and execute marketing programs that help channel partners promote and sell a company’s products or services. Typical work may include developing partner campaigns, creating sales enablement materials, coordinating product launches, managing co-marketing initiatives, and evaluating campaign performance. The role often involves close collaboration with sales, product marketing, communications, and external partners.
Employers commonly seek strong communication, project management, and analytical skills, along with experience in marketing or partner-facing roles. Familiarity with campaign measurement, digital marketing, CRM and marketing automation platforms, and sales enablement can be valuable. Depending on the organization, industry knowledge and the ability to manage multiple partner relationships may also be important.
Channel Marketing Specialists work across industries that rely on partner ecosystems, including technology, business services, manufacturing, and finance. With experience, professionals may advance to channel marketing manager, partner marketing lead, or director-level positions. Browse Ladders to find vetted opportunities with compensation of $100,000 or more and identify roles that match your career goals.
Use Ladders to explore professional opportunities, review job requirements, and focus your search on roles that meet your compensation goals. Compare positions by responsibilities, qualifications, and industry to find a strong fit for your next career move.
$125K - $150K *
Champion customer marketing by building programs that amplify customer voices, create compelling case studies, and engage enterprise clients. Lead initiatives to establish a customer advisory board an...
2 weeks ago
$95K - $115K *
Lead the charge in developing and executing innovative product strategies that enhance market positioning and drive business growth within the pest control industry. Collaborate cross-functionally to...
3 weeks ago
Associate GTM Manager, Premium Portfolio
$79K - $113K *
Drive the development of premium product strategies for the Americas, translating market insights into actionable portfolio recommendations. Collaborate cross-functionally to optimize product lifecycl...
1 week ago
$138K - $196K *
Join a team that's redefining campus network management by leveraging AI to enhance customer operations, drive product adoption, and create impactful technical content while engaging directly with cli...
4 days ago
$85K - $110K *
Drive digital shelf strategy and online growth for major retailers, collaborating cross-functionally to enhance online performance and maximize sales. This role offers hands-on ownership and opportuni...
2 weeks ago
$80K - $95K *
Transform customer experiences into lasting relationships by leading impactful marketing campaigns, driving product adoption, and fostering customer advocacy through innovative strategies and collabor...
1 week ago
$80K - $95K *
Champion customer engagement by crafting impactful marketing campaigns that drive product adoption and advocacy. Collaborate across teams to enhance customer experiences and ensure effective communica...
1 week ago
$90K - $110K *
Execute strategic field marketing initiatives to drive demand and pipeline growth through events, ensuring alignment with sales and marketing goals while managing budgets and performance metrics effec...
1 week ago
$125K - $148K *
Lead the architectural vision for client-facing technology in Global Transaction Banking, driving innovation in micro-frontends and APIs while ensuring robust integration and performance across a clou...
1 week ago
$120K - $150K *
Shape the future of our brand by leading creative direction and producing high-quality marketing materials. As a key contributor, you'll enhance our visual identity, messaging, and customer engagement...
Reposted 4 weeks ago
Marketing Manager - Sales Enablement
$95K - $115K *
Accelerate marketing initiatives by leading strategic campaigns that enhance brand visibility, drive lead generation, and support sales efforts. Collaborate across teams to create compelling content a...
2 weeks ago
Marketing Manager - Sales Enablement
$80K - $95K *
Join a dynamic team to drive strategic marketing initiatives, enhance brand awareness, and support sales enablement. Collaborate across departments to create compelling content and optimize campaigns...
2 weeks ago
Marketing Manager - Sales Enablement
$88K - $105K *
Innovate marketing strategies to enhance brand visibility and drive revenue growth. Collaborate with cross-functional teams to create compelling content and optimize sales enablement efforts, ensuring...
2 weeks ago
Marketing Manager - Sales Enablement
$95K - $115K *
Empower our marketing initiatives by leading strategic campaigns that enhance brand visibility, drive lead generation, and support sales efforts. Collaborate across teams to create compelling content...
2 weeks ago
Marketing Manager - Sales Enablement
$88K - $105K *
Oversee strategic marketing initiatives that enhance brand awareness, drive lead generation, and support revenue growth. Collaborate with cross-functional teams to develop compelling content and optim...
2 weeks ago
$150K - $190K *
Elevate our field marketing strategy by leading regional initiatives that drive demand for our software. Collaborate with sales teams to create impactful events and programs, while building and managi...
1 week ago
Associate Director, Frontier Enablement
$158K - $270K *
Lead the charge in building a global AI partner enablement program, designing certification paths and training tracks to enhance partner capabilities and drive revenue growth across diverse regions an...
2 weeks ago
Senior GTM Enablement, Customer & Partner Marketing Manager
$120K - $145K *
Drive go-to-market strategies and customer marketing initiatives across diverse sectors, enhancing sales enablement and partner engagement. Collaborate with teams to create impactful assets that gener...
Yesterday
Senior GTM Enablement, Customer & Partner Marketing Manager
$110K - $130K *
Elevate your career by driving marketing strategies that bridge sales and growth across diverse sectors. Collaborate with teams to create impactful enablement assets and customer stories, while levera...
Yesterday
Principal Product Manager - Vertical Partnerships
$148K - $185K *
Drive product strategy and innovation to enhance vertical partnerships, focusing on tailored experiences across industries. Collaborate cross-functionally to deliver impactful solutions that boost use...
1 week ago
$80K - $95K *
Join our dynamic marketing team to design and execute integrated campaigns that drive brand awareness and lead generation. Collaborate with global partners to optimize multi-channel strategies and mea...
2 weeks ago
Senior Product Marketing Manager - Lifecycle & Customer Communications
$135K - $166K *
Drive our end-to-end Lifecycle strategy and customer communications journey, leveraging data and AI to enhance engagement across multiple channels. Collaborate cross-functionally to optimize conversio...
4 days ago
Senior Product Marketing Manager - Lifecycle & Customer Communications
$135K - $166K *
Innovate customer engagement strategies by leading lifecycle marketing initiatives. Collaborate cross-functionally to optimize communications across channels, leveraging data and AI for measurable con...
4 days ago
Senior Product Marketing Manager - Lifecycle & Customer Communications
$135K - $166K *
Lead the charge in shaping customer engagement strategies across multiple channels. Drive measurable conversion and retention through data-driven lifecycle marketing, collaborating with cross-function...
4 days ago
Senior Product Marketing Manager - Lifecycle & Customer Communications
$135K - $166K *
Transform customer engagement by leading lifecycle strategies and communications across multiple channels. Drive measurable conversion and retention through data-driven insights, AI capabilities, and...
4 days ago
What does a Channel Marketing Specialist do?
A Channel Marketing Specialist develops and coordinates marketing programs with partners such as resellers, distributors, and other sales channels. Responsibilities may include partner campaigns, sales enablement, co-marketing, launch support, and performance reporting.
What qualifications are commonly needed for Channel Marketing Specialist jobs?
Employers often look for marketing experience, strong communication and project management skills, and the ability to measure campaign results. Experience with partner programs, CRM or marketing automation platforms, and sales enablement can be an advantage.
Where do Channel Marketing Specialists work?
They work in organizations that sell through partner networks, including technology, manufacturing, finance, and business services companies.
What career paths can follow a Channel Marketing Specialist role?
Professionals may progress to channel marketing manager, partner marketing lead, or director-level roles, depending on their experience and organization.
How can I find Channel Marketing Specialist jobs paying $100,000 or more?
Browse Ladders for vetted professional job listings with compensation of $100,000 or more. Review each listing’s responsibilities and qualifications to find opportunities that fit your background.