Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
Product Marketing Manager, Advertising & Engagement
$120K - $160K *
Drive the evolution of advertising tech through strategic product marketing. Collaborate cross-functionally to launch, position, and enhance services that connect sports data with real-time advertisin...
Reposted 3 weeks ago
$100K - $120K *
Take ownership of brand strategy and audience development to enhance global recognition and demand for an independent testing lab, while managing a high-performing marketing team to drive growth and e...
Reposted 4 weeks ago
Group Product Marketing Manager - Reality Capture & Robotics
$184K - $253K *
Elevate your career by leading product marketing for innovative Reality Capture & Robotics solutions. Drive commercial success, mentor a dynamic team, and shape market strategies in a collaborative en...
1 week ago
Senior Product Marketing Manager, GTM Lead, Fashion & Fitness Marketing
$142K - $193K *
Help us redefine category marketing by leading strategic initiatives that drive growth and engagement. Collaborate cross-functionally to develop integrated go-to-market plans that align with business...
1 week ago
$80K - $95K *
Optimize lead management processes and drive marketing performance through data, technology, and collaboration with cross-functional teams to enhance pipeline quality and growth in a dynamic B2B envir...
4 weeks ago
Senior Demand Generation Manager
$110K - $130K *
Unlock potential by leading innovative demand generation strategies that drive pipeline growth and market engagement. Collaborate across departments to optimize campaigns and mentor teams, ensuring al...
3 days ago
Senior Customer Marketing Manager
$100K - $144K *
Unlock potential by leading customer advocacy initiatives that drive growth, enhance market credibility, and foster community engagement. Collaborate with stakeholders to create impactful customer sto...
2 weeks ago
Consultant, Product Management
$201K - $277K *
Architect innovative AI infrastructure solutions, collaborating with top organizations to translate complex requirements into scalable designs. Engage deeply with technical details while guiding produ...
2 days ago
$210K - $250K *
Transform the product marketing landscape by leading go-to-market strategies for cutting-edge AI and cloud solutions. Collaborate cross-functionally to craft compelling narratives that resonate with c...
1 week ago
$91K - $137K *
Manage and execute marketing initiatives to enhance brand visibility and engagement. This role combines project management with creative content development across digital and print channels, ensuring...
1 week ago
Senior Product Manager - RF Connectivity Solutions
$165K - $200K *
Lead the charge in driving global product strategy and lifecycle management, ensuring growth and profitability through market analysis, cross-functional collaboration, and compelling go-to-market stra...
Reposted 2 days ago
Director, Integrated Marketing
$130K - $160K *
Join a dynamic team to drive integrated marketing strategies that enhance brand visibility and support business growth through innovative campaigns, digital activation, and thought leadership across m...
1 week ago
Senior Regional Marketing Manager
$144K - $216K *
Elevate your career with a pivotal role driving regional marketing in B2B SaaS. Collaborate across teams to create impactful strategies that generate significant revenue growth and optimize pipeline d...
3 weeks ago
Senior Regional Marketing Manager
$152K - $228K *
Join a dynamic team driving B2B SaaS marketing efforts in North America! Take charge of regional programs that generate pipeline growth through strategic collaboration and innovative marketing tactics...
3 weeks ago
Senior Regional Marketing Manager
$144K - $228K *
Drive regional marketing strategies by executing impactful campaigns that generate leads and revenue growth. Collaborate with cross-functional teams to enhance customer engagement and leverage digital...
3 weeks ago
Senior Regional Marketing Manager
$110K - $130K *
Drive impactful regional marketing strategies to boost pipeline and revenue growth in North America. Collaborate with cross-functional teams to execute scalable programs, leverage data insights, and o...
3 weeks ago
Senior Specialist - Marketing (Production Operations)
$80K - $95K *
Manage end-to-end marketing project delivery, ensuring timelines and scope are met while collaborating with cross-functional teams to enhance operational effectiveness and visibility across multiple i...
3 days ago
Senior Manager, Channel Marketing (Home Entertainment)
$120K - $145K *
Champion the Home Entertainment Division by designing and executing marketing programs, managing product lifecycles, and achieving sales goals while collaborating with sales channels and ensuring effe...
1 week ago
Senior Product Marketing Manager, MSSP
$132K - $182K *
Lead the charge in crafting compelling MSSP messaging and content, aligning with corporate narratives while enhancing partner enablement. Collaborate cross-functionally to drive sales and operational...
1 week ago
Senior Manager, Lifecycle Marketing
$181K - $245K *
Elevate your career by leading lifecycle marketing strategies that enhance customer engagement, retention, and monetization. Drive impactful programs while managing a high-performing team and collabor...
2 days ago
$92K - $110K *
Drive regional field marketing initiatives to enhance brand visibility, generate leads, and foster partnerships. Collaborate with sales and marketing teams to execute impactful events and campaigns th...
1 week ago
Product Marketing Senior Manager
$95K - $175K *
Join us to lead strategic product marketing initiatives for industry-leading solutions in the fast-paced life sciences sector. Collaborate across teams to shape compelling narratives that drive custom...
3 weeks ago
Product Marketing Senior Manager
$95K - $175K *
Unlock the potential of life sciences product marketing by crafting compelling narratives and strategies for the Vault CRM Suite. Collaborate with cross-functional teams to ensure seamless execution a...
3 weeks ago
Product Marketing Senior Manager
$95K - $175K *
Champion the future of product marketing for a leading CRM Suite in life sciences. Collaborate cross-functionally to craft compelling narratives, drive customer success, and execute innovative go-to-m...
3 weeks ago
$160K - $175K *
Join a team that's redefining medical technology. As a key player, you'll connect Product, Clinical, Sales, and Marketing to drive adoption and success through strategic insights, compelling messaging...
2 weeks ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.