Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
$175K - $225K *
Transform healthcare by architecting scalable systems that connect our platform with payers and partners. Drive product initiatives from concept to launch, ensuring reliability and performance in a fa...
2 weeks ago
Senior Product Marketing Manager
$115K - $160K *
Lead cross-functional initiatives to drive product marketing strategies, ensuring customer voice shapes offerings. Collaborate with teams to enhance market presence and deliver compelling narratives t...
2 weeks ago
Senior Director, Global Marketing, Downstream
$150K - $180K *
Unlock potential by leading innovative marketing strategies in the medical aesthetics sector. Drive brand awareness and revenue growth through targeted campaigns, collaboration, and data-driven decisi...
3 weeks ago
Senior Director, Global Marketing, Downstream
$150K - $180K *
Drive innovative marketing strategies to enhance brand presence and revenue in the medical aesthetics sector. Lead a dynamic team to execute campaigns, optimize performance, and foster customer engage...
3 weeks ago
Director, Market Planning and Competitive Intelligence
$156K - $235K *
Transform strategic decision-making by leveraging market insights and competitive intelligence. Collaborate with leadership and teams to drive actionable recommendations and enhance business strategie...
3 weeks ago
Director, Market Planning and Competitive Intelligence
$156K - $235K *
Analyze market trends and competitive dynamics to drive strategic decisions. Collaborate with senior leadership and cross-functional teams to deliver actionable insights and recommendations that enhan...
3 weeks ago
Senior Performance Marketing Strategist
$80K - $95K *
Elevate your career by leading strategic paid media initiatives for dynamic B2B clients. Drive impactful conversations, optimize campaigns, and connect spend to revenue while collaborating with a high...
5 days ago
$77K - $114K *
Shape engaging content marketing strategies that drive audience growth and conversions. Lead efforts in content planning, development, SEO optimization, and performance analysis to enhance business go...
Reposted yesterday
Senior Product Business Manager
$90K - $105K *
Join a team that's dedicated to optimizing B2G product operations, ensuring seamless execution of contracts and readiness activities. Drive cross-functional collaboration and manage critical timelines...
Yesterday
Senior Product Business Manager
$90K - $105K *
Help us drive operational excellence in our B2G business by managing the annual lifecycle, ensuring smooth onboarding, renewals, and readiness activities while collaborating with cross-functional team...
4 days ago
Marketing Analytics Lead - Logitech G
$170K - $250K *
Champion data-driven marketing strategies by leading performance measurement, ensuring data integrity, and delivering actionable insights to optimize global marketing initiatives and drive business gr...
5 days ago
$80K - $95K *
Transform the digital landscape by leading innovative marketing strategies that engage consumers and enhance brand storytelling across multiple platforms. Collaborate with a passionate team to create...
1 week ago
Brand Sales Director (Commerce Media)
$350K - $375K *
Unlock growth by driving commerce media sales to agencies and CPG brands. Own the full sales cycle, leverage existing relationships, and collaborate cross-functionally to exceed revenue targets and sh...
3 weeks ago
$125K - $145K *
Drive product strategy and modernization for merchant onboarding solutions, collaborating with cross-functional teams to enhance risk management capabilities and ensure market-leading standards in a d...
Reposted today
$106K - $177K *
Unlock potential by leading cross-functional teams to shape product strategy, drive growth, and enhance customer value through data-driven insights and innovative solutions across the full product lif...
1 week ago
$110K - $130K *
Transform high-density data center infrastructure by leading product strategy for AI/HPC cabling solutions. Collaborate with cross-functional teams to develop scalable offerings that meet market needs...
1 week ago
Brand Sales Director (Commerce Media)
$350K - $375K *
Drive growth in commerce media by leading strategic sales initiatives, building client relationships, and delivering innovative solutions to CPG advertisers and agencies. You'll manage a full sales cy...
3 weeks ago
$120K - $145K *
Join a team that's redefining media pricing and transactions by creating and executing customer-focused product strategies, enhancing user engagement, and navigating a complex media landscape through...
Reposted 1 week ago
Sales Specialist, Managed Services
$110K - $135K *
Drive growth by partnering with sales teams to identify and develop cybersecurity service opportunities. Lead consultative engagements, create proposals, and deliver impactful presentations while coll...
Reposted 1 week ago
Sales Specialist, Managed Services
$110K - $135K *
Partner with us to drive demand generation and revenue growth in cybersecurity services. Collaborate with sales teams and customers to develop tailored solutions, lead consultative engagements, and ex...
Reposted 1 week ago
Senior On Premise Market Execution Specialist
$74K - $112K *
Drive local market execution of on-premise strategies, optimizing retail presence and enhancing business plans to achieve key sales priorities. Collaborate with distributor partners to support brand g...
Reposted 3 weeks ago
Senior Brand and Content Marketer
$117K - $135K *
Explore opportunities to elevate brand perception through thought leadership, campaign content, and sales enablement material. Collaborate with cross-functional teams to shape content strategy and eng...
1 month ago
Sr. Product Marketing Manager, Real Assets Solutions
$130K - $155K *
Reimagine product marketing strategies in a dynamic AI-driven marketplace, focusing on positioning, messaging, and buyer insights. Collaborate cross-functionally to launch solutions that redefine the...
4 weeks ago
Sr. Product Marketing Manager, Real Assets Solutions
$130K - $155K *
Pioneer impactful product marketing for AI-driven solutions in the Real Assets sector. Redefine messaging, enablement, and launch strategies, leveraging customer insights to enhance positioning and dr...
4 weeks ago
Senior Product Manager, Device Experience
$130K - $219K *
Drive the vision for Samsara device installations, enhancing user experiences and ensuring rapid, accurate setups. Collaborate with cross-functional teams to optimize the install process, making impac...
Reposted 1 week ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.