Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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Marketing Automation Manager Jobs

Average Salary: $103,211

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Top companies hiring for Marketing Automation Manager

Willis Towers Watson Acxiom Klaviyo Braze Campaign Monitor Rockwell Automation McDermott Will & Emery Reddit Jobber SolarWinds Amazon Box Inc Samsara New Engen Anywhere, Inc

Top similar job titles to Marketing Automation Manager

Marketing Operations Manager jobs Lifecycle Marketing Manager jobs Demand Generation Manager jobs Account Manager jobs Digital Marketing Manager jobs Project Manager jobs Marketing Manager jobs Product Manager jobs Senior Field Marketing Manager jobs Product Marketing Manager jobs AI Product Manager jobs Senior Product Manager jobs Partnerships Manager jobs Automation Engineer jobs Paid Media Manager jobs

Top cities hiring for Marketing Automation Manager

New York, NY jobs San Francisco, CA jobs Toronto, ON jobs Boston, MA jobs Chicago, IL jobs Austin, TX jobs Dallas, TX jobs Charlotte, NC jobs Washington, DC jobs Salt Lake City, UT jobs

Frequently Asked Questions (FAQ)

What does a Marketing Automation Manager do?
A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.
What skills are important for Marketing Automation Manager jobs?
Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.
Which industries hire Marketing Automation Managers?
Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.
Do Marketing Automation Manager jobs pay $100,000 or more?
Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.
How can I find a Marketing Automation Manager job on Ladders?
Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.