Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$150K - $180K *

Elevate enterprise analytics and reporting services by leading strategic initiatives, fostering data-driven decision-making, and enhancing business intelligence capabilities across the organization to...

2 days ago

  •   8 - 10 years exp.  •   Healthcare

$139K - $172K *

Join us to lead innovative data engineering initiatives, driving advanced analytics and web application development. Collaborate with cross-functional teams to deliver impactful solutions that enhance...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$79K - $100K *

Join a team that's driving customer acquisition through innovative performance marketing strategies. You'll optimize campaigns across key platforms, collaborating with cross-functional teams to enhanc...

1 week ago

  •   Less than 5 years exp.  •   Media

$110K - $225K *

Champion impactful insights by leading a dynamic team in healthcare analytics, driving growth through strategic client relationships and innovative research methodologies to enhance communications str...

6 days ago

  •   11 - 15 years exp.  •   Media

$110K - $225K *

Transform healthcare insights into strategic solutions by leading a dynamic team. Drive growth and innovation through data-driven research, fostering client relationships, and delivering impactful ana...

6 days ago

  •   11 - 15 years exp.  •   Media

$127K - $145K *

Lead the charge in B2B marketing for complex technical products, leveraging 10+ years’ experience to drive growth in aviation and industrial sectors. Collaborate with teams to create integrated strate...

4 weeks ago

  •   8 - 10 years exp.  •   Aerospace & Defense

$110K - $130K *

Join a team that's redefining data analytics in child welfare. Lead strategic initiatives, manage large datasets, and drive impactful insights to enhance service delivery and outcomes for stakeholders...

Reposted 6 days ago

  •   5 - 7 years exp.  •   Healthcare

$196K - $234K *

Accelerate market growth as a Senior Marketing Manager, leading initiatives that enhance product adoption and customer engagement. Oversee staff in developing strategic marketing tools, market analysi...

3 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$182K - $215K *

Engage with audiences by driving innovative product marketing strategies. Your insights will shape messaging, enhance campaigns, and create impactful content for PE and VC buyers, ensuring alignment w...

Reposted 5 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$100K - $110K *

Unlock insights from diverse data sources to drive strategic decisions. Collaborate with teams to enhance analytical processes, evaluate performance, and deliver actionable recommendations that influe...

Abbotsford, BCIn-Person

Yesterday

  •   5 - 7 years exp.  •   Food & Beverages

$173K - $204K *

Optimize audience intelligence and messaging for PE and VC markets. Lead full-funnel campaigns, develop high-quality content, and leverage AI to enhance marketing strategies. Collaborate with cross-fu...

Reposted 5 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$86K - $103K *

Join a team that's redefining media strategy, developing innovative upper-funnel plans across diverse channels while ensuring client satisfaction through data-driven insights and collaboration...

Toronto, ONIn-Person

4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$140K - $155K *

Shape the future of demand generation by crafting and executing strategic marketing programs to drive qualified pipelines and optimize campaign performance across diverse digital channels, working clo...

United StatesRemote

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Energy & Utilities

$113K - $133K *

Help us drive growth by managing strategic healthcare and financial services accounts, leveraging data collaboration and measurement solutions to meet client objectives and achieve revenue targets whi...

Yesterday

  •   5 - 7 years exp.  •   Information Technology

$80K - $95K *

Champion digital marketing strategies, driving demand and growth through AI tools and automation platforms. Engage with stakeholders to enhance brand presence in renewable energy and AEC sectors, ensu...

3 weeks ago

  •   Less than 5 years exp.  •   Staffing

$145K - $205K *

Pioneer data-driven growth strategies by establishing operational analytics frameworks for international markets while collaborating cross-functionally to inform decision-making and drive measurable b...

CanadaRemote

4 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$140K - $160K *

Transform commercial decision-making by leading global pricing data initiatives, developing analytical capabilities, and creating insights that optimize pricing strategies across diverse business sect...

RemoteRemote

Reposted yesterday

  •   5 - 7 years exp.  •   Real Estate & Construction

$115K - $145K *

Join a team that's redefining marketing measurement and strategy. You'll spearhead analytics, manage email campaigns, and oversee paid digital initiatives, ensuring impactful outreach to financial pro...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$130K - $170K *

Unlock potential by joining our dynamic Data Engineering team to expand and optimize data pipeline architecture. You'll enhance data flow for multiple teams while supporting new product initiatives an...

4 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$208K - $333K *

Drive global growth in Marketing Services by leading the CMS practice, collaborating with regional teams, and translating data into actionable strategies to enhance revenue and market presence across...

1 week ago

  •   11 - 15 years exp.  •   Finance & Insurance

$155K - $185K *

Unlock potential by leading research intelligence initiatives in AI, focusing on macro trends and competitive insights. Collaborate independently to synthesize complex data into actionable strategies...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$117K - $171K *

Lead and inspire a diverse team of digital professionals to optimize resources and processes. Drive product vision and strategy while ensuring alignment with organizational goals and enhancing custome...

Today

  •   8 - 10 years exp.  •   Hospitals & Medical Centers

$128K - $192K *

Provide your expertise in digital procurement as a Senior Manager, leading technology deployment, enhancements, and analytics. Drive efficiency and compliance by overseeing procurement platforms and f...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Food & Beverages

$110K - $130K *

Champion operational excellence by leading communication strategies and process improvements. Collaborate with leadership and teams to ensure effective information flow and accountability, driving ini...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$139K - $172K *

Lead the charge in transforming data into strategic insights that optimize store planning and merchandising initiatives, enhancing business performance and driving impactful decisions in a collaborati...

Suburb Maryland Fac, MDRemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.