Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

Remote
caret down
Compensation
caret down
Position Level
caret down
Time Posted
caret down
Industries
caret down
More
1
caret down

$136K - $198K *

Champion analytics excellence by guiding clients and teams, leveraging deep expertise in Adobe Analytics to drive strategic decisions and enhance measurement practices in a fast-paced environment...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$180K - $200K *

Lead the charge in driving growth marketing strategies across segments, crafting integrated campaigns and events. Ensure alignment with business goals while managing a talented multidisciplinary team...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$80K - $100K *

Drive impactful marketing analytics by owning reporting processes and translating business questions into actionable insights. Collaborate with cross-functional teams to enhance decision-making and op...

New York, NYRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$193K - $241K *

Transform the digital landscape by leading performance marketing strategies, optimizing paid acquisition channels, and enhancing buyer engagement to drive measurable growth in a dynamic B2B SaaS envir...

CanadaRemote

6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$178K - $294K *

Join a team that's redefining data engineering and analytics. Lead strategy, architecture, and execution of scalable data solutions while mentoring professionals and driving business outcomes through...

United StatesRemote

Reposted 5 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$120K - $150K *

Lead and scale a dynamic performance marketing strategy to enhance demand generation, optimize marketing initiatives, and drive revenue across multiple service units. Collaborate with teams to create...

United StatesRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Staffing

$100K - $128K *

Unlock insights as a mid-level Manager on our Analytics team, driving marketing data analysis and optimization. Lead a team of analysts, enhance AI tools, and support client strategies to achieve busi...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Media

$190K - $210K *

Unlock data-driven insights as a hybrid leader, balancing hands-on analytics with high-level client strategy. Drive impactful initiatives and foster cross-functional collaboration to deliver valuable...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$135K - $160K *

Elevate your career by leading the strategy and execution of analytics products that drive measurable value in healthcare. Collaborate across teams to transform complex data into actionable insights t...

Dublin, OHRemote

Yesterday

  •   8 - 10 years exp.  •   Healthcare

$150K - $180K *

Lead the charge in optimizing marketing operations to drive developer adoption, pipeline growth, and revenue. Oversee systems, processes, and insights while collaborating with cross-functional teams t...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$178K - $214K *

Pioneer data-driven growth by architecting a marketing analytics ecosystem, leveraging advanced data science and AI to enhance strategy execution and optimize performance across the marketing funnel w...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$160K - $200K *

Accelerate progress at the intersection of strategy and operations, driving high-performance marketing systems and data governance. You'll partner closely with executive leadership to optimize revenue...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$124K - $205K *

Optimize marketing operations by managing systems, data, and processes to drive pipeline growth. Lead HubSpot and Salesforce integration, oversee lifecycle reporting, and implement AI solutions while...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$150K - $180K *

Drive impactful data strategies and analytics by leading a high-performing team, optimizing decision-making, and enhancing operational efficiency across the organization. Collaborate with stakeholders...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$166K - $222K *

Empower teams to deliver impactful data insights that drive strategic decisions. Lead and mentor diverse analytics professionals while overseeing complex projects, ensuring alignment with business goa...

Sacramento, CARemote

2 weeks ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$120K - $160K *

Transform data into actionable insights as you lead analytics for customer acquisition, driving strategic decisions that enhance marketing performance across diverse channels and teams...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Champion analytics excellence by owning audits, integrations, and insights that drive client revenue through improved data quality and measurement strategies. Leverage AI and SEO knowledge while colla...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$139K - $285K *

Drive the analytics engineering team to create AI-ready data solutions, ensuring trusted access to data across the organization. Lead strategic initiatives, build self-service capabilities, and foster...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Information Technology

$150K - $175K *

Unlock potential by leading analytics strategy for clients, turning complex data into actionable insights. Drive enterprise-level measurement frameworks and foster strong relationships with stakeholde...

New York, USRemote

4 weeks ago

  •   8 - 10 years exp.  •   Media

$145K - $185K *

Join a dynamic team as a Senior Marketing Analytics Manager, driving marketing performance measurement and insights. Collaborate cross-functionally to build impactful reporting and attribution models...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $140K *

Unlock potential by owning executive-level client relationships, driving integrated strategies, and leading action-oriented touchpoints that translate insights into measurable outcomes while championi...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Media

$100K - $140K *

Drive innovative media strategies for healthcare clients, leveraging audience insights and performance data. Collaborate with cross-functional teams to enhance planning processes and deliver impactful...

United StatesRemote

Today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$201K - $251K *

Transform workforce intelligence by leading People Analytics, establishing data governance, and driving strategic decision-making in a high-growth environment. Collaborate across functions to enhance...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$118K - $144K *

Unlock your potential by driving marketing performance through data analysis, reporting, and strategic insights. Collaborate with cross-functional teams to enhance decision-making and optimize growth...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$125K - $150K *

Drive integrated, compliant media strategies for pharmaceutical brands, leading channel planning, investment decisions, and client engagement to achieve impactful business outcomes throughout launch a...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.