Demand Generation Manager Jobs

Explore Demand Generation Manager jobs on Ladders, where professionals can find vetted opportunities paying $100,000 or more. Demand generation managers build and execute programs that attract qualified prospects, support the sales pipeline, and drive measurable revenue growth. Find roles across industries and company sizes, from high-growth technology businesses to established enterprises.

What Demand Generation Managers Do

Demand Generation Managers plan and optimize integrated marketing programs across channels such as email, paid media, content, webinars, events, and account-based marketing. They partner with sales, marketing operations, and product teams to define target audiences, improve lead quality, and move prospects through the buyer journey. Their work often includes campaign planning, budget management, funnel analysis, and performance reporting.

Skills and Experience Employers Look For

Employers commonly seek experience in B2B marketing, campaign management, marketing automation, CRM platforms, and analytics. Strong candidates can connect strategy to execution, communicate effectively across teams, and use data to improve conversion rates and pipeline contribution. Experience with tools such as Salesforce, HubSpot, Marketo, or similar platforms may be valuable, depending on the role.

Demand Generation Manager Compensation

Compensation depends on factors such as experience, industry, company size, location, and the scope of responsibility. Ladders focuses on vetted professional roles that pay $100,000 or more, helping experienced candidates find opportunities aligned with their career goals.

Find Your Next Demand Generation Role

Browse Demand Generation Manager openings on Ladders to discover roles focused on pipeline growth, campaign strategy, and marketing leadership. Compare opportunities, review employer requirements, and find a position that matches your expertise.

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$130K - $155K *

Lead and optimize B2C marketing strategies to enhance participant enrollment and alumni engagement. Drive impactful campaigns, manage cross-functional teams, and ensure alignment with organizational g...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Drive impactful B2C marketing strategies to enhance participant enrollment and alumni engagement. Lead integrated campaigns, manage cross-functional partnerships, and optimize digital experiences to a...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Elevate participant engagement by leading B2C marketing strategies that drive enrollment and alumni relations. Collaborate across teams to create impactful campaigns and optimize user journeys, ensuri...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Drive impactful B2C marketing strategies to enhance participant enrollment and alumni engagement. Lead creative development, manage multi-channel campaigns, and collaborate cross-functionally to optim...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Drive impactful B2C marketing strategies to enhance participant enrollment and alumni engagement. Lead creative development, manage multi-channel campaigns, and collaborate cross-functionally to achie...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Join a team that's redefining B2C marketing strategy to enhance participant enrollment and alumni engagement. Lead impactful campaigns, collaborate cross-functionally, and drive measurable results whi...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Pioneer impactful B2C marketing strategies to enhance participant enrollment and alumni engagement. Lead integrated campaigns, manage cross-functional partnerships, and drive measurable results while...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Lead the charge in developing and executing B2C marketing strategies to enhance participant enrollment and alumni engagement, ensuring alignment with organizational goals and delivering impactful, dat...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Empower a dynamic marketing strategy for Participant Enrollment and Alumni Relations, driving engagement and lead generation. Collaborate across teams to deliver impactful campaigns that align with or...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Transform your career by leading B2C marketing strategies that drive participant enrollment and alumni engagement. Collaborate with cross-functional teams to create impactful campaigns and optimize us...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Join a team that's redefining B2C marketing strategy to enhance participant enrollment and alumni engagement. Lead impactful campaigns, collaborate cross-functionally, and drive measurable results whi...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Unlock potential by leading B2C marketing strategies to enhance participant enrollment and alumni engagement. Drive impactful campaigns, manage cross-functional teams, and ensure alignment with organi...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Drive impactful B2C marketing strategies to enhance participant enrollment and alumni engagement. Lead creative development, manage multi-channel campaigns, and collaborate cross-functionally to optim...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Transform participant engagement by leading B2C marketing strategies that drive enrollment and alumni relations. Oversee integrated campaigns, manage cross-functional teams, and leverage insights to o...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Elevate your career by leading B2C marketing strategies that drive participant enrollment and alumni engagement. This role demands innovative thinking, strategic leadership, and collaboration across t...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Develop and lead B2C marketing strategies to enhance participant enrollment and alumni engagement. Oversee integrated campaigns, manage cross-functional partnerships, and ensure alignment with organiz...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Transform participant engagement by leading B2C marketing strategies that drive enrollment and alumni relations. Oversee integrated campaigns, manage cross-functional partnerships, and ensure alignmen...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $155K *

Shape the future of B2C marketing by leading innovative strategies for participant enrollment and alumni engagement. Drive impactful campaigns, collaborate cross-functionally, and optimize user journe...

1 week ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$80K - $95K *

Lead integrated media strategies, optimizing paid social campaigns across platforms. Drive client growth through data-driven insights, budget management, and innovative testing. Collaborate with teams...

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$148K - $185K *

Drive product strategy and innovation to enhance vertical partnerships, focusing on tailored experiences across industries. Collaborate cross-functionally to deliver impactful solutions that boost use...

RemoteRemote

Reposted 6 days ago

  •   8 - 10 years exp.  •   Media

$95K - $115K *

Lead the charge in product innovation. Own strategy and execution, collaborating with cross-functional teams to transform customer insights into impactful solutions that drive business success and enh...

Alpharetta, GARemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$88K - $105K *

Lead the charge in building impactful products. Collaborate with cross-functional teams to transform customer insights into actionable strategies, driving product success and enhancing user experience...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$140K - $160K *

Drive impactful product marketing initiatives by owning positioning, go-to-market strategies, and content creation. Collaborate across teams to enhance brand narrative and execute successful product l...

San Francisco, CARemote

Reposted yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$140K - $160K *

Elevate your career by driving impactful product marketing strategies. Collaborate across teams to shape narratives, execute go-to-market plans, and enhance sales enablement in a dynamic, remote-first...

Reposted yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Drive product category strategy and P&L management, collaborating across teams to develop innovative roadmaps and pricing strategies that meet customer needs and achieve revenue goals while ensuring m...

Reposted 2 days ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

Frequently Asked Questions (FAQ)

  • What does a Demand Generation Manager do?question toggle

    A Demand Generation Manager develops and manages marketing programs that attract prospective customers, generate qualified leads, and contribute to sales pipeline and revenue growth.

  • What skills are important for Demand Generation Manager jobs?question toggle

    Commonly sought skills include B2B campaign strategy, lead generation, marketing automation, CRM and analytics proficiency, budget management, and collaboration with sales and marketing teams.

  • What tools might a Demand Generation Manager use?question toggle

    Depending on the employer, the role may use CRM and marketing automation platforms such as Salesforce, HubSpot, or Marketo, along with analytics and advertising tools.

  • Do Demand Generation Manager jobs pay $100,000 or more?question toggle

    Pay varies by employer, location, industry, and experience. Ladders features vetted professional jobs paying $100,000 or more, including eligible Demand Generation Manager opportunities.

  • Where can I find Demand Generation Manager jobs?question toggle

    You can browse vetted Demand Generation Manager opportunities on Ladders and explore roles across industries, company sizes, and locations.