Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$130K - $150K *

Transform brand vision into impactful campaigns and launches, leading a creative team and managing external partners to ensure consistency and engagement across all platforms. Drive performance metric...

3 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$83K - $100K *

Join a team that's dedicated to driving impactful digital strategies and partnerships. You'll lead the vision for web content, working closely with diverse teams to achieve exceptional outcomes for cl...

Reposted 4 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$98K - $140K *

Innovate brand strategies and lead marketing initiatives to enhance consumer engagement. Collaborate across teams to execute campaigns, manage partnerships, and analyze market trends, driving growth a...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$149K - $180K *

Unlock potential by leading programmatic media strategies, ensuring client success and operational excellence. Drive cross-team integration and mentor talent while navigating the evolving digital land...

4 days ago

  •   8 - 10 years exp.  •   Media

$95K - $115K *

Unlock potential by driving market-led growth for Engraving Solutions. Collaborate with cross-functional teams to execute product launches, enhance sales tools, and optimize the buyer journey while mo...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$95K - $115K *

Shape market-driven strategies by translating complex solutions into compelling customer value. Collaborate with cross-functional teams to drive commercial launches and optimize the buyer experience...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$95K - $115K *

Transform market strategies into impactful growth initiatives. Collaborate across teams to drive product launches, enhance customer experiences, and optimize sales tools, ensuring alignment with corpo...

3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$95K - $115K *

Shape market-led growth by translating complex solutions into compelling value. Drive commercial launch execution and optimize buyer journeys to increase revenue and market share across a multi-produc...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$120K - $140K *

Drive impactful cross-functional projects by leveraging data insights to enhance user experience and operational efficiency. Collaborate with leaders to shape strategic initiatives that elevate our mi...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$72K - $110K *

Manage brand strategies and marketing programs to drive growth, leveraging consumer insights and collaboration with teams. Oversee execution of marketing plans, budget control, and performance analysi...

Toronto, ONIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Food & Beverages

$148K - $195K *

Advance healthcare marketing strategies for Lennox-Gastaut syndrome, driving engagement and adoption through collaboration with cross-functional teams and impactful programs for healthcare professiona...

Today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$80K - $90K *

Drive client relationships and manage packaging projects, ensuring timely delivery and high-quality service. Collaborate with internal teams to identify opportunities and resolve issues, enhancing cli...

3 weeks ago

  •   Less than 5 years exp.  •   Transportation

$74K - $101K *

Drive market excellence in Running and Training, translating insights into impactful seasonal plans, ensuring strong consumer engagement and commercial success through integrated marketing strategies...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$74K - $101K *

Champion innovative marketing strategies for Running and Training. Lead integrated planning and execution across multiple channels, enhancing consumer engagement and achieving commercial objectives wh...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$160K - $170K *

Lead strategic planning and growth initiatives, overseeing M&A activities and project execution. Collaborate with stakeholders to drive organizational strategies and mentor a high-performing team, ens...

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$103K - $173K *

Drive marketing operations strategy to enhance lead capture and conversion. Utilize data to optimize the lead lifecycle and deliver consistent, accountable team alignment for scalable growth and predi...

Reposted 5 days ago

  •   8 - 10 years exp.  •   Information Technology

$95K - $100K *

Lead innovative strategies by analyzing data and guiding creative teams. Collaborate with clients to craft impactful solutions while mentoring junior strategists. Embrace adaptability and drive result...

Today

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$95K - $100K *

Shape the future of healthcare advertising by leading strategic initiatives, mentoring teams, and delivering innovative insights that drive client success and creative excellence in a dynamic, collabo...

Today

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$95K - $100K *

Shape innovative strategies by leveraging data insights to guide creative teams, conduct market research, and mentor junior strategists, ensuring impactful brand planning and execution in a dynamic, c...

Today

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$95K - $100K *

Unlock potential by leading strategic initiatives that drive innovative solutions, mentoring teams, and delivering insights that enhance client relationships and brand strategies in a dynamic, collabo...

Today

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$95K - $100K *

Join a dynamic team as a Senior Strategist, where you'll lead data-driven strategies, mentor talent, and drive innovative solutions in healthcare advertising. Collaborate with creative teams to enhanc...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$100K - $120K *

Transform your career by creating exceptional brand and digital work. In this senior design role, you'll lead projects from concept to delivery, collaborating with clients and teams to push creative b...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Media

$95K - $115K *

Unlock your creative potential in a senior design role, crafting exceptional brand and digital experiences. Collaborate with clients and teams to elevate standards and push creative boundaries from co...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Media

$120K - $145K *

Make your mark at a dynamic brand marketing team, leading cross-functional initiatives and campaigns. Bring strategic insights to life through effective storytelling, partnerships, and execution, driv...

3 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$100K - $120K *

Elevate your career by overseeing international marketing initiatives, managing client relationships, and driving strategic media plans. Collaborate with global teams to ensure high-quality execution...

Montreal, QCIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.