Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$80K - $90K *

Transform brand experiences by crafting compelling visual identities. Collaborate with cross-functional teams to develop and execute innovative design solutions that elevate our brand across all custo...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Media

$130K - $176K *

Optimize your career by leading integrated marketing campaigns that drive enterprise growth. Collaborate across teams to craft compelling narratives and ensure cohesive execution from strategy to laun...

CanadaRemote

3 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$153K - $208K *

Partner with us to architect and execute integrated marketing campaigns that drive enterprise product launches and enhance brand storytelling, ensuring alignment across multiple teams and channels for...

United StatesRemote

3 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$100K - $125K *

Join a team where you will drive strategic planning and enhance operational frameworks to optimize performance and foster collaboration across departments, contributing to transformative solutions and...

California, USRemote

Reposted 2 days ago

  •   Less than 5 years exp.  •   Media

$85K - $125K *

Drive strategic growth by identifying and securing new brand clients. Collaborate with diverse teams and enhance client relationships through insightful communication. Become a trusted advisor while m...

Pittsburgh, PARemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Media

$94K - $117K *

Lead the charge in developing integrated brand strategies that inspire creativity and drive growth. Collaborate across teams to translate insights into actionable plans, ensuring clarity and connectio...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Media

$141K - $184K *

Unlock potential by shaping innovative brand strategies and architectures, influencing product identity, and driving cohesive customer experiences across a diverse portfolio, all while collaborating w...

San Francisco, CARemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Information Technology

$140K - $185K *

Inspire the evolution of a brand by leading innovative design for campaigns and web experiences. Collaborate across teams to develop scalable brand systems, mentor creatives, and direct impactful stor...

United StatesRemote

1 month ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Lead organic growth strategies for high-value accounts, driving retention and expansion with minimal oversight. Mentor junior strategists, set measurement standards, and support sales efforts while en...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Join a team that's dedicated to maximizing advertising impact for clients. As a strategic advisor, you'll manage campaigns, analyze performance, and collaborate cross-functionally to drive success and...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Elevate strategic insights and performance reporting for pharmaceutical media. Collaborate across teams, leveraging data analytics and AI solutions to enhance growth and client outcomes in a fast-pace...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$170K - $213K *

Deliver exceptional brand design strategies that enhance visual identity across all touchpoints. Lead high-impact projects and mentor design teams to elevate craft standards, ensuring consistency and...

RemoteRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$80K - $95K *

Transform brand vision into cohesive creative suites across digital and print. Collaborate with cross-functional teams to deliver engaging designs that enhance customer experience and uphold brand sta...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$100K - $120K *

Accelerate growth by leading premium wholesale partnerships for a baby brand. Drive account management, program design, and independent sales rep oversight to enhance brand positioning and sales perfo...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$115K - $150K *

Innovate your career with a strategic role focused on omnichannel marketing. Lead data-driven insights and creative recommendations for a top financial services brand, collaborating across teams to en...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$96K - $144K *

Transform visual storytelling by designing engaging graphics and motion for social media campaigns. Collaborate with teams to create impactful content that resonates with diverse online audiences, uti...

New York, NYRemote

4 days ago

  •   Less than 5 years exp.  •   Media

$80K - $95K *

Join a team that's redefining brand strategy and creative production. Lead the development of compelling narratives and integrated campaigns that elevate brand identity and engage diverse audiences ac...

Goleta, CARemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$85K - $106K *

Analyze and optimize Amazon DSP and paid search campaigns to drive results across Retail Media. Leverage data insights to enhance performance, ensuring KPI excellence while managing fast-paced, multif...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$180K - $210K *

Elevate creative excellence by leading a multidisciplinary team, setting vision and quality standards, and driving impactful brand strategies across diverse channels in a dynamic healthcare environmen...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Healthcare

$70K - $100K *

Join a dynamic team as a Digital Marketing Strategist, driving client success through innovative strategies and performance marketing. Collaborate closely with clients to deliver exceptional results a...

Santa Monica, CARemote

1 week ago

  •   Less than 5 years exp.  •   Business Services

$110K - $130K *

Champion brand strategy for a diverse portfolio of university partners. Lead a team to develop positioning, messaging, and creative briefs, ensuring alignment across marketing functions while leveragi...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$120K - $180K *

Shape the visual identity of two distinct brands by designing impactful sales assets, web pages, and social graphics. Collaborate closely with marketing and sales teams to elevate brand presence in th...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Transform multi-channel campaign strategies to drive client success. Manage audience logic, funnel progression, and clear business objectives while balancing multiple strategies and ad-hoc requests ef...

United StatesRemote

Reposted 6 days ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Transform your career by leading brand identity and design initiatives, driving AI integration in creative processes, and collaborating across teams to elevate visual storytelling and brand consistenc...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Information Technology

$170K - $213K *

Lead the charge in shaping Brand Narrative by developing innovative concepts and collaborating closely with creative peers. Drive ambitious campaigns while building a dynamic team culture that fosters...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.