Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$95K - $115K *

Unlock potential by enhancing marketing operations and driving efficiency across teams. Collaborate closely with leadership to identify process improvements, analyze performance data, and streamline w...

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$69K - $103K *

Lead cross-functional digital marketing projects, ensuring timely delivery and alignment with strategic goals. Oversee planning, execution, and stakeholder communication while managing risks and resou...

2 days ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$66K - $106K *

Join us to lead technology partnerships, drive value, and shape the future of Alia's partner ecosystem. You'll strategize with key stakeholders and cultivate relationships that yield significant reven...

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$66K - $106K *

Unlock potential by managing technology partner relationships to drive revenue growth. Identify and prioritize partners, craft program structure, and implement education strategies to enhance collabor...

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$66K - $106K *

Unlock potential by managing strategic technology partnerships to drive revenue growth. Build, evaluate, and enhance relationships within the Shopify ecosystem while shaping a new partner program to m...

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$66K - $106K *

Lead the charge in developing key technology partnerships, driving revenue growth by identifying and cultivating relationships with strategic partners within the Shopify ecosystem, shaping the directi...

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$70K - $120K *

Unlock potential by managing global marketing campaigns and customer engagement initiatives. Collaborate with agencies and stakeholders to enhance customer loyalty through innovative strategies and da...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$70K - $120K *

Transform customer engagement through innovative marketing strategies, managing global campaigns and partnerships to enhance brand loyalty and advocacy. Drive measurable success in a dynamic startup e...

California City, CARemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$90K - $110K *

Transform customer acquisition strategies by leveraging your expertise in paid marketing. Shape the future of growth initiatives through innovative campaigns and cross-team collaboration, influencing...

Toronto, ONIn-Person

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$158K - $198K *

Explore marketing performance analytics to drive ROI through data insights. Lead a team in evaluating marketing effectiveness, collaborating across functions to align strategies with business objectiv...

2 days ago

  •   5 - 7 years exp.  •   Transportation

$90K - $130K *

Join a team that's dedicated to nurturing customer relationships, ensuring satisfaction, and driving upsell opportunities. You'll manage contracts and collaborate with cross-functional teams to enhanc...

Chicago, ILRemote

6 days ago

  •   Less than 5 years exp.  •   Media

$90K - $130K *

Join a team that's dedicated to nurturing customer relationships, ensuring satisfaction, and driving upsell opportunities. You'll manage contracts and collaborate with cross-functional teams to enhanc...

6 days ago

  •   Less than 5 years exp.  •   Media

$90K - $115K *

Lead the charge in driving demand generation strategies for a dynamic B2B SaaS platform. Own end-to-end campaign execution across multiple channels, leveraging data to optimize performance and deliver...

Burnaby, BCIn-Person

6 days ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Drive innovative marketing operations by defining frameworks, data models, and processes in an AI-native environment. Collaborate with teams to ensure alignment across marketing, sales, and finance wh...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$75K - $95K *

Elevate client performance by leading strategy and execution across multiple marketing channels. Drive growth through data-driven decisions, optimize campaigns, and mentor junior team members in a fas...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$95K - $115K *

Shape the future of product marketing by crafting compelling narratives and go-to-market strategies that resonate in regulated industries, while driving collaboration and enabling sales teams to succe...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $135K *

Take ownership of driving impactful demand generation strategies, leveraging existing marketing initiatives while exploring new areas such as nurturing and international engagement. Collaborate cross...

Toronto, ONIn-Person

1 month ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$145K - $185K *

Join a dynamic team as a Senior Marketing Analytics Manager, driving marketing performance measurement and insights. Collaborate cross-functionally to build impactful reporting and attribution models...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$120K - $155K *

Elevate your career by driving impactful marketing initiatives in the AI sector. Collaborate with cross-functional teams to enhance brand presence and engage key stakeholders through innovative events...

Yesterday

  •   Less than 5 years exp.  •   Consumer Technology

$110K - $130K *

Unlock potential by driving customer engagement and product adoption through integrated marketing campaigns. As a senior contributor, craft programs that enhance the customer journey while collaborati...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Media

$120K - $145K *

Join our AI Deployment team to lead, manage, and enhance customer integrations. You'll oversee the deployment lifecycle, drive process improvements, and influence product direction, ensuring high-qual...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$110K - $130K *

Transform the AI deployment landscape by owning the end-to-end process, driving technical excellence, and building strategic relationships with customers to ensure seamless project execution and conti...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$110K - $130K *

Unlock potential by leading the deployment of cutting-edge AI solutions, managing the entire lifecycle from design to client engagement. Drive process improvements and shape product strategy while fos...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$110K - $130K *

Pioneer the AI deployment process, overseeing client engagement, technical setup, and project management. Collaborate with stakeholders to ensure successful delivery of Braze’s innovative solutions, w...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$140K - $155K *

Engage stakeholders to drive impactful events and content strategies, ensuring seamless execution from planning to post-event analysis. Collaborate across teams to craft compelling narratives that res...

3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.