Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$165K - $185K *

Lead the design and evolution of a scalable data and AI platform, driving modern architecture and engineering standards while collaborating with cross-functional teams to enable machine learning and d...

3 weeks ago

  •   8 - 10 years exp.  •   Media

$90K - $115K *

Elevate the digital marketing strategy, driving growth through innovative campaigns, website optimization, and social media engagement. Collaborate cross-functionally to enhance brand presence and max...

4 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$116K - $174K *

Transform customer data into impactful marketing strategies. Lead product launches, define messaging, and drive adoption for AI-driven personalization solutions. Collaborate cross-functionally to enha...

2 days ago

  •   5 - 7 years exp.  •   Information Technology

$116K - $174K *

Drive your career with a Senior Product Marketing Manager role focused on shaping the narrative and innovation for AI-driven personalization, enhancing customer experiences and driving growth through...

2 days ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $120K *

Unlock strategic growth by leading a cross-functional Marketing Insights Team, driving integrated marketing plans, and overseeing market research to identify opportunities and enhance program launches...

3 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$138K - $197K *

Empower strategic decision-making by analyzing complex data sets, developing insights, and communicating recommendations to drive consumer growth through innovative marketing strategies...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Lead analytics modernization for Real Estate Finance, developing advanced models and self-service capabilities to empower teams with timely insights for strategic decision-making and enhanced financia...

Today

  •   5 - 7 years exp.  •   Real Estate & Construction

$162K - $188K *

Drive strategic media procurement initiatives, managing over $1B in North American spend. Leverage industry expertise to negotiate valuable contracts, optimize investment returns, and ensure alignment...

Reposted 5 days ago

  •   8 - 10 years exp.  •   Food & Beverages

$140K - $190K *

Shape the market narrative and go-to-market strategy as a founding Product Marketer. Collaborate with leadership to build a strong product marketing function, focusing on AI-driven insights and compet...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$140K - $190K *

Champion the evolution of market positioning and narrative as you build a strategic product marketing function, driving AI-native initiatives and cross-functional collaboration to redefine our competi...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$140K - $190K *

Transform market perception and drive strategic product marketing initiatives. As a key player, you'll shape narratives, align teams, and leverage AI to enhance competitive positioning and go-to-marke...

New York, USRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$140K - $180K *

Champion innovative marketing strategies and lead a dynamic team to enhance brand identity, drive business growth, and foster a collaborative culture. Oversee budget management, content development, a...

2 days ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$70K - $150K *

Unlock your potential by leveraging your risk and technical expertise to enhance data management and analytics. Collaborate with stakeholders to optimize processes and drive impactful solutions in ris...

Toronto, ONIn-Person

4 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$148K - $201K *

Unlock potential by leading complex data product delivery with cross-functional teams. Drive strategic alignment, streamline processes, and ensure data infrastructure scales with rapid AWS customer ev...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$120K - $170K *

Lead the marketing strategy for a professional services firm, collaborating with senior leaders to drive growth initiatives and enhance brand presence through integrated campaigns and thought leadersh...

Toronto, ONIn-Person

3 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$120K - $170K *

Shape the future of marketing strategy by leading integrated campaigns and driving growth initiatives across professional services. Collaborate with senior leaders to enhance brand presence and engage...

4 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$150K - $180K *

Transform marketing strategies by developing cohesive plans that elevate customer engagement and drive sales within the Fashion and RTW sectors. Collaborate across departments to influence decisions a...

3 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$100K - $230K *

Lead the charge in driving innovative Paid Social strategies, managing daily operations, and mentoring a dynamic team. Collaborate with clients to enhance their digital presence and achieve impactful...

6 days ago

  •   5 - 7 years exp.  •   Media

$195K - $245K *

Join a dynamic team as you leverage data-driven insights to optimize omnichannel marketing strategies. Collaborate with cross-functional partners to enhance customer engagement and drive impactful res...

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$141K - $201K *

Transform digital growth by leading a team focused on data-driven insights, experimentation, and optimization. Drive measurable improvements in customer experiences and collaborate across functions to...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Telecommunications & Hardware

$141K - $201K *

Accelerate your career by leading a team focused on digital growth through data-driven insights, experimentation, and conversion optimization. Drive measurable improvements in customer experiences and...

2 weeks ago

  •   8 - 10 years exp.  •   Telecommunications & Hardware

$175K - $200K *

Join a team that's transforming claims through data-driven insights and AI. Lead analytics initiatives, partner with stakeholders, and drive operational excellence to enhance decision-making and impro...

6 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$175K - $200K *

Join a team that's transforming claims through data-driven insights and AI. Lead analytics initiatives that enhance decision-making, operational efficiency, and customer service while partnering with...

6 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$187K - $224K *

Lead the charge in supporting Dallas' consulting talent, driving staffing, development, and performance initiatives. Collaborate with leadership to enhance career growth while balancing client and sta...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Business Services

$125K - $150K *

Drive your career with a leadership role overseeing marketing operations, guiding teams to enhance sales processes, optimize technology strategies, and deliver impactful data analysis for informed dec...

United StatesRemote

Reposted today

  •   8 - 10 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.