Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$167K - $251K *

Join our team as a Senior Marketing Analyst, where you'll turn data into actionable insights, partner with leadership, and enhance our analytics foundation to drive marketing performance and strategic...

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $120K *

Elevate data-driven decision-making by leading analytics strategies, transforming complex datasets into actionable insights, and mentoring a high-performing team in a fast-paced environment...

6 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$145K - $185K *

Join a dynamic team as a Senior Marketing Analytics Manager, driving marketing performance measurement and insights. Collaborate cross-functionally to build impactful reporting and attribution models...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Transform data into actionable insights by leading analytics initiatives, guiding a team of analysts, and crafting strategic recommendations to enhance social media and earned media campaigns for dive...

Yesterday

  •   5 - 7 years exp.  •   Media

$110K - $140K *

Unlock potential by owning executive-level client relationships, driving integrated strategies, and leading action-oriented touchpoints that translate insights into measurable outcomes while championi...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Media

$112K - $161K *

Partner with us to lead media analytics and measurement strategies that drive actionable insights, campaign optimizations, and future planning. Collaborate with diverse teams to enhance data quality a...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$112K - $161K *

Join a team that's transforming data into insights that drive campaign success. Lead media analytics and empower client strategies through actionable recommendations, fostering collaboration among div...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$112K - $161K *

Join a team that's dedicated to transforming media analytics into actionable insights. Lead strategies that optimize campaign performance while collaborating with cross-functional teams to enhance mea...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$112K - $161K *

Lead the charge in transforming media analytics into actionable insights that drive client strategies, optimize performance, and enhance campaign effectiveness across channels through robust measureme...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$100K - $140K *

Drive innovative media strategies for healthcare clients, leveraging audience insights and performance data. Collaborate with cross-functional teams to enhance planning processes and deliver impactful...

United StatesRemote

Today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$117K - $145K *

Transform digital marketing strategies by leveraging data analytics to optimize campaign performance. Collaborate with teams to deliver actionable insights and drive client success through innovative...

Toronto, ONIn-Person

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$160K - $200K *

Shape the future of digital analytics as you drive web data strategies, collaborate with teams, and ensure actionable insights to enhance performance across digital platforms and tools...

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$135K - $160K *

Shape market research strategies by collaborating with marketers to uncover customer insights, leveraging AI tools for enhanced analysis and synthesis, and driving actionable recommendations that infl...

5 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$190K - $225K *

Join a team that's defining analytical excellence in biopharma consultancy. Lead complex projects, foster talent, and build client relationships, driving impactful insights and strategies in specialty...

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$150K - $185K *

Engage in a pivotal role driving HR analytics and workforce strategy. Collaborate with leaders to transform data into actionable insights, fostering trusted partnerships and enhancing decision-making...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $185K *

Drive strategic insights at the intersection of HR and analytics, partnering with leaders to enhance workforce planning and decision-making. Own end-to-end analytics processes, transforming data into...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $185K *

Transform workforce analytics by partnering with HR leaders to drive strategic insights and decisions. Own end-to-end analytics, cultivate trusted relationships, and enhance data capabilities to suppo...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $185K *

Elevate workforce strategy through data-driven insights, partnering with HR leaders to enhance decision-making and drive organizational success. Lead analytics initiatives from data wrangling to strat...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $185K *

Join a team that's transforming workforce analytics into strategic insights. This senior role partners with HR leaders to drive data-driven decisions, enhance workforce strategies, and cultivate trust...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $185K *

Unlock potential by driving strategic workforce insights through analytics. Collaborate with HR leaders to enhance decision-making, cultivate trusted relationships, and deliver impactful recommendatio...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $185K *

Grow your career with a strategic role that leverages analytics to drive workforce insights, build trusted partnerships, and influence HR decisions. Engage in hands-on data analysis while shaping the...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $185K *

Engage with HR leaders to drive workforce analytics and strategic insights, enhancing decision-making and fostering trusted partnerships. Balance hands-on data analysis with long-term vision to elevat...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$152K - $210K *

Analyze and elevate marketing performance by leading paid media analytics. Collaborate across teams to measure effectiveness, optimize budgets, and enhance attribution methods, ensuring impactful insi...

Today

  •   8 - 10 years exp.  •   Business Services

$201K - $251K *

Transform workforce intelligence by leading People Analytics, establishing data governance, and driving strategic decision-making in a high-growth environment. Collaborate across functions to enhance...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$212K - $274K *

Transform the GTM planning landscape by integrating strategy, forecasting, and performance management across diverse growth channels, ensuring alignment with financial goals and operational priorities...

1 week ago

  •   8 - 10 years exp.  •   Business Services

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.