Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$100K - $120K *

Analyze complex data sets, drive strategies for risk management, and deliver actionable insights to enhance the credit card portfolio. Collaborate with cross-functional teams using data analysis tools...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$129K - $185K *

Join a team that's transforming raw data into scalable analytics assets. Lead a talented group in developing strategies that empower self-service insights, ensuring data quality and alignment with bus...

Yesterday

  •   5 - 7 years exp.  •   Healthcare

$235K - $330K *

Join a team that's driving growth in customer lifecycle marketing. Lead commercial strategy, engage with senior clients, and oversee practice performance across loyalty, CRM, and data-driven marketing...

2 weeks ago

  •   11 - 15 years exp.  •   Media

$235K - $330K *

Champion growth in Customer Lifecycle Marketing by leading strategy, driving revenue, and engaging senior clients. Oversee lifecycle marketing, loyalty, and data strategies to enhance client relations...

2 weeks ago

  •   11 - 15 years exp.  •   Media

$235K - $330K *

Champion the growth of a dynamic Customer Lifecycle Marketing practice, driving revenue and client engagement through innovative strategies in loyalty, CRM, and data-driven marketing. Lead a high-perf...

2 weeks ago

  •   11 - 15 years exp.  •   Media

$95K - $115K *

Join a team that's dedicated to leading digital marketing strategies and developing talents. Empower client relationships while driving campaign execution and leveraging innovative approaches to enhan...

United StatesRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$128K - $192K *

Drive the strategy and evolution of a secure, scalable data platform, leading a multidisciplinary team to enhance business intelligence and analytics capabilities while ensuring data governance and co...

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$128K - $192K *

Elevate data capabilities by leading the strategy and execution of a Microsoft Fabric-based data platform. Collaborate with cross-functional teams to deliver trusted analytics and governance, ensuring...

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$128K - $192K *

Join us in shaping the future of data analytics! Lead a multidisciplinary team to develop a secure, scalable data platform, driving business intelligence and advanced analytics for operational excelle...

Toronto, ONIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$128K - $192K *

Architect a robust data platform and analytics strategy, leading a multidisciplinary team to enhance data governance and business intelligence capabilities, ensuring secure, scalable solutions that dr...

Mississauga, ONIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$129K - $185K *

Transform data into actionable insights by leading a team of analytics engineers. Drive collaboration across departments to ensure data quality and governance while delivering scalable analytics solut...

Yesterday

  •   5 - 7 years exp.  •   Healthcare

$125K - $150K *

Champion high-impact analytics consulting engagements, driving strategic solutions and fostering client relationships in the Banking sector while leading cross-functional teams to ensure project succe...

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$218K - $365K *

Join a team that's redefining security analytics by leading the strategy and development of advanced machine learning capabilities for customer-facing security products, ensuring real-time threat dete...

Reposted 3 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$218K - $365K *

Join a team that's redefining security analytics by leading the strategy and development of AI-driven solutions to protect customer identities and networks against emerging threats in high-scale SaaS...

Reposted 3 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Elevate your career by leading a dynamic Growth Marketing team, driving strategic initiatives and measurable outcomes. Collaborate cross-functionally to enhance product adoption and engagement while m...

Yesterday

  •   8 - 10 years exp.  •   Enterprise Technology

$90K - $110K *

Champion data-driven insights by analyzing transaction and reconciliation data. Collaborate with clients and stakeholders to identify trends, operational risks, and improvement opportunities, enhancin...

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$125K - $200K *

Join us in leading product marketing strategy, shaping narratives, and driving revenue growth. Collaborate with cross-functional teams to position our innovative platform effectively in the market and...

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $150K *

Innovate creative strategy for paid social video ads across major platforms. Lead a dynamic team, develop compelling content, and use data-driven insights to maximize performance while shaping transfo...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$135K - $160K *

Unlock potential by leading digital marketing analytics to drive growth. Collaborate with cross-functional teams to translate complex data into actionable insights, optimizing campaigns and influencin...

5 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $180K *

Unlock potential by leading digital marketing analytics to drive growth. Collaborate with cross-functional teams to translate data into actionable insights, optimize campaigns, and enhance decision-ma...

5 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$125K - $150K *

Champion data-driven growth by leading digital marketing analytics. Collaborate with cross-functional teams to optimize campaigns, translate insights into strategies, and drive measurable results that...

5 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$209K - $388K *

Transform patient engagement strategies by leading a high-performing analytics team. Leverage advanced analytics and AI/ML to drive insights that enhance patient outcomes and optimize commercial strat...

1 week ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$116K - $143K *

Champion data integrity and governance by ensuring accurate, accessible data for analytics initiatives. Collaborate with stakeholders to maintain high data quality standards and compliance, driving co...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$116K - $143K *

Drive data excellence by ensuring accuracy and governance across enterprise data. Collaborate with stakeholders to maintain high-quality data standards, support analytics initiatives, and ensure compl...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$113K - $181K *

Discover transformative opportunities by leading advanced analytics capabilities that drive performance and innovation in healthcare. Collaborate with cross-functional teams to create impactful data s...

United StatesRemote

Reposted yesterday

  •   8 - 10 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.