Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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1
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$181K - $245K *

Elevate your career by leading lifecycle marketing strategies that enhance customer engagement, retention, and monetization. Drive impactful programs while managing a high-performing team and collabor...

United StatesRemote

Yesterday

  •   8 - 10 years exp.  •   Consumer Technology

$110K - $130K *

Unlock growth by driving customer acquisition through strategic management of third-party channels and media partnerships. Collaborate cross-functionally to optimize conversion paths and enhance lead...

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$105K - $171K *

Lead the charge in optimizing analytics strategies to drive business growth, leveraging data insights to enhance customer experiences and inform strategic initiatives across a dynamic, fast-paced envi...

California, USRemote

5 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$120K - $135K *

Lead the charge in full-funnel paid social strategy, execution, and optimization for high-growth clients. Collaborate with teams to deliver integrated marketing solutions and drive measurable business...

United StatesRemote

Reposted today

  •   5 - 7 years exp.  •   Business Services

$168K - $257K *

Drive measurement and analytics excellence, leading a team to deliver data-driven strategies, insights, and high-quality reports. Collaborate with clients and internal leaders to shape methodologies a...

3 weeks ago

  •   8 - 10 years exp.  •   Media

$168K - $257K *

Shape the future of marketing analytics by leading a dynamic team that drives measurement strategies and insights across media portfolios. Collaborate with stakeholdes to improve performance and shape...

3 weeks ago

  •   8 - 10 years exp.  •   Media

$168K - $257K *

Lead cutting-edge measurement and analytics strategies, managing a talented team while driving impactful outcomes for media clients through data-driven insights and collaborative partnerships...

3 weeks ago

  •   8 - 10 years exp.  •   Media

$168K - $257K *

Shape the future of data-driven marketing by leading a dynamic analytics team to deliver cutting-edge measurement strategies and insights for media clients. Inspire excellence and partner with cross-f...

3 weeks ago

  •   8 - 10 years exp.  •   Media

$168K - $257K *

Lead measurement & analytics initiatives, driving impactful strategies for media clients. Manage a team of experts in data-driven insights, reporting, and dashboarding while influencing stakeholders a...

3 weeks ago

  •   8 - 10 years exp.  •   Media

$243K - $364K *

Lead and innovate as a Data Science Manager, driving AI and data science initiatives that empower marketing and financial decisions, while mentoring a skilled team to enhance organizational impact and...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$170K - $230K *

Shape the future of analytics by leading a team to optimize user experiences through data-driven insights, experimentation, and strategic measurement, driving growth across consumer-facing products in...

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$165K - $175K *

Unlock potential by leading enterprise data engineering initiatives, driving platform modernization, and enhancing operational excellence. Collaborate with cross-functional teams to deliver scalable...

United StatesRemote

Reposted yesterday

  •   11 - 15 years exp.  •   Healthcare

$135K - $160K *

Lead financial planning and analysis efforts, driving insights for profitability and strategic decision-making. Collaborate with executive leadership to enhance forecasting accuracy and optimize finan...

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$168K - $257K *

Drive measurement and analytics excellence by leading a talented team, shaping data strategies, delivering insights, and enhancing marketing outcomes for diverse media clients in a hybrid work environ...

3 weeks ago

  •   8 - 10 years exp.  •   Media

$230K - $275K *

Shape the future of renewable energy by leading financial evaluations and strategic analyses for utility-scale solar and battery storage projects, collaborating across teams to optimize portfolio valu...

3 weeks ago

  •   8 - 10 years exp.  •   Energy & Utilities

$230K - $275K *

Manage comprehensive financial evaluations for utility-scale solar and BESS projects, delivering strategic insights and supporting investment decisions throughout project lifecycles while fostering cr...

RemoteRemote

3 weeks ago

  •   8 - 10 years exp.  •   Energy & Utilities

$145K - $165K *

Drive social media strategy and team development, ensuring effective execution of campaigns while fostering collaboration across departments to meet client goals and enhance performance in a dynamic d...

3 days ago

  •   5 - 7 years exp.  •   Media

$136K - $160K *

Unlock potential by driving strategic partnerships with enterprise clients, leveraging your expertise in AdTech and consultative sales to navigate complex sales cycles and deliver impactful solutions...

Yesterday

  •   Less than 5 years exp.  •   Information Technology

$136K - $160K *

Engage with strategic enterprise accounts to drive growth and foster partnerships. Leverage expertise in AdTech and consultative sales to navigate complex cycles, aligning solutions with client object...

Yesterday

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Drive analytics and operations for New Car sales, managing pricing, inventory, and forecasts. Leverage data and AI tools to enhance performance and profitability while leading a team in a dynamic, fas...

1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$160K - $206K *

Advance lifecycle marketing strategies to engage millions of renters, driving revenue and enhancing user experience. Lead a small team while building innovative programs from the ground up, integratin...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$160K - $200K *

Elevate your career by leading Pharma consulting with expertise in data analytics and technology transformation. Collaborate with senior stakeholders to drive strategic growth, consultative sales, and...

Reposted 2 weeks ago

  •   11 - 15 years exp.  •   Enterprise Technology

$163K - $236K *

Champion advanced analytics initiatives to optimize marketing strategies, driving impactful measurement and insights. Collaborate with cross-functional teams to enhance decision-making and deliver sca...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Transform product marketing by owning messaging, positioning, and launch strategies. Collaborate across teams to create a cohesive narrative that resonates with enterprise customers and drives impactf...

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$90K - $215K *

Champion the future of business analytics by leading a dynamic team to deliver actionable insights and strategic solutions that drive client success and optimize marketing efforts across various platf...

2 weeks ago

  •   5 - 7 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.