Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$130K - $150K *

Lead a dynamic team in client insights and reporting, ensuring exceptional service through proactive strategies and data-driven solutions. Cultivate relationships, optimize analytics, and drive operat...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$110K - $130K *

Transform customer acquisition by owning strategy, execution, and P&L for all paid channels. Lead a high-impact team, manage a multi-million dollar budget, and optimize marketing technology to drive r...

6 days ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$97K - $166K *

Unlock potential by driving marketing analytics for campaign strategies, translating data into actionable insights, and enhancing performance across customer engagement, acquisition, and retention ini...

4 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$100K - $231K *

Empower stakeholders by leveraging data analytics and strategic solutions to optimize rebate and margin strategies. Drive initiatives in an agile environment, and present actionable insights to senior...

Reposted 5 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$100K - $231K *

Engage in strategic analytics to optimize rebate and margin strategies. Utilize data-driven insights to support decision-making and communication with executive leaders, while improving processes in a...

Reposted 5 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$100K - $231K *

Champion strategic analytics to optimize rebate and margin strategies, leveraging advanced analytical skills. Collaborate with partners to drive cost reduction and present insights to stakeholders, sh...

Reposted 5 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$175K - $200K *

Empower client success by managing senior relationships and driving growth strategies. Lead cross-functional teams to deliver measurable outcomes, enhance client engagement, and foster a culture of ac...

1 week ago

  •   11 - 15 years exp.  •   Media

$96K - $135K *

Unlock potential as you lead high-value digital projects, ensuring timely delivery and quality. Collaborate cross-functionally to drive efficiency and creative excellence while managing client relatio...

2 weeks ago

  •   5 - 7 years exp.  •   Media

$96K - $135K *

Drive the successful execution of high-value digital projects, managing cross-functional teams to deliver on time and within budget. Leverage your expertise in project management to enhance collaborat...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Media

$180K - $230K *

Elevate our data and AI capabilities by owning the semantic layer, defining key metrics, and leading a growing analytics engineering team to ensure consistency across our construction projects...

Reposted 3 days ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$135K - $160K *

Drive the development of a robust semantic layer for data and AI, defining key metrics and leading a growing analytics engineering team. Collaborate across functions to ensure consistency and accuracy...

Reposted 3 days ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$130K - $160K *

Drive the development of a semantic layer for a data and AI organization, defining key metrics and leading an analytics engineering team. Build core models and ensure definitional consistency across v...

1 week ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$120K - $145K *

Join a dynamic team to develop data-driven strategies that enhance market insights and drive growth. Leverage your expertise in data science and analytics to support executive decision-making and lead...

3 weeks ago

  •   11 - 15 years exp.  •   Real Estate & Construction

$110K - $130K *

Join a team that's redefining media investment strategy and analytics. Lead a high-performing group to optimize spending, drive customer growth, and align efforts across Marketing, Finance, and Digita...

1 month ago

  •   8 - 10 years exp.  •   Food & Beverages

$104K - $176K *

Lead and innovate in data engineering and analytics, managing a team while architecting scalable solutions and ensuring data integrity. Collaborate with stakeholders to drive business automation and e...

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$75K - $110K *

Deliver impactful marketing automation and analytics solutions, driving operational excellence for the global Credit business through effective data management, audience segmentation, and insightful r...

Toronto, ONIn-Person

3 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$144K - $288K *

Empower product innovation by leading analytics development, defining strategies, and collaborating with cross-functional teams to enhance patient care and drive impactful solutions in a dynamic envir...

RemoteRemote

Reposted yesterday

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$132K - $150K *

Champion data-driven insights that optimize consumer engagement, enhancing DTC strategies and elevating business performance across multiple domains while influencing decision-making at all organizati...

4 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$153K - $187K *

Unlock potential by establishing a commercial analytics function that delivers predictive insights across Sales, Marketing, and Strategy, transforming data into actionable strategies for growth and en...

Yesterday

  •   8 - 10 years exp.  •   Healthcare

$150K - $266K *

Elevate your career by leading digital marketing strategies in a fast-paced startup. Own performance management across paid channels, collaborate cross-functionally, and drive innovation to achieve gr...

United StatesRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$110K - $130K *

Accelerate progress at our fast-paced team, leading performance marketing across diverse paid media platforms. Own strategy, execution, and analytics, refining campaigns to maximize impact among compl...

4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Lead the charge in transforming product vision into market success by leveraging customer insights, strategic positioning, and cross-functional collaboration to drive impactful go-to-market strategies...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Empower a dynamic search marketing team to innovate and optimize paid search campaigns, leveraging data and AI. Collaborate across channels to drive impactful media solutions and build strong client r...

2 weeks ago

  •   8 - 10 years exp.  •   Media

$73K - $189K *

Contribute to the insights function by synthesizing data from various sources to drive strategic decisions, enhance client relationships, and identify growth opportunities across a diverse portfolio o...

Yesterday

  •   5 - 7 years exp.  •   Business Services

$155K - $185K *

Lead and cultivate a team of data analysts to transform insights into impactful business strategies, driving collaboration across departments and enhancing scalable analytics capabilities for informed...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.