Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
$58K - $107K *
Execute impactful ABM strategies by collaborating with Sales and Marketing teams to enhance customer experiences, optimize program performance, and drive measurable pipeline growth for priority accoun...
1 week ago
$58K - $107K *
Join a team that's passionate about creating impactful ABM experiences for priority accounts. Collaborate with Sales and Marketing to optimize programs, drive measurable results, and enhance customer...
1 week ago
$100K - $115K *
Shape impactful marketing strategies and drive brand growth through integrated campaigns, stakeholder engagement, and performance analytics. Collaborate effectively across teams to enhance visibility...
3 weeks ago
$79K - $119K *
Elevate your career by driving strategic marketing initiatives that enhance Advisory and Specialized Annuity distribution channels. Collaborate cross-functionally to optimize engagement and business o...
3 days ago
$138K - $196K *
Join a team that's redefining campus network management by leveraging AI to enhance customer operations, drive product adoption, and create impactful technical content while engaging directly with cli...
4 days ago
Senior Integrated Marketing Manager
$95K - $115K *
Drive full-funnel performance for assigned university partners, balancing tactical execution with strategic insights. Serve as a trusted contact, lead initiatives, and enhance partner growth to suppor...
Reposted 3 weeks ago
Product Marketing Manager, Narrative
$110K - $130K *
Create compelling narratives that elevate product stories, ensuring all sales materials are current and impactful. Collaborate with marketing to craft engaging pitches and maintain an organized enable...
4 days ago
Customer Team Marketing Director
$159K - $199K *
Inspire growth by leading customer-specific marketing strategies that connect brand insights with retail opportunities. Collaborate across teams to drive user and household penetration through innovat...
1 week ago
Customer Team Marketing Director
$159K - $199K *
Drive impactful marketing strategies that enhance customer engagement and household penetration. Collaborate with cross-functional teams to translate insights into actionable plans, ensuring brand suc...
1 week ago
Senior Staff Technical Go-to-Market (GTM) Product Marketing Manager, Portfolio and Expansion
$180K - $261K *
Shape the future of product marketing by driving growth through strategic enablement, cross-functional collaboration, and compelling storytelling that connects technical solutions to customer needs in...
2 days ago
Senior Staff Technical Go-to-Market (GTM) Product Marketing Manager, Portfolio and Expansion
$180K - $261K *
Join a team that's redefining product marketing and enablement for SaaS solutions. You'll drive strategic initiatives, connect technical products to customer needs, and empower sales teams to enhance...
2 days ago
Senior Partner Marketing Manager
$166K - $214K *
Reimagine partner marketing by leading strategic alliances and tech integrations. Drive impactful campaigns, optimize processes, and enhance brand visibility through collaborative efforts across teams...
1 week ago
Product Marketing Manager, Media Commandâ„¢
$110K - $130K *
Lead the charge in product marketing strategy and customer success with a focus on competitive differentiation, adoption, and sales enablement for a B2B software product. Leverage AI insights to drive...
3 weeks ago
$132K - $272K *
Lead the development of global ad targeting and brand safety policies, ensuring compliance and safety for users and advertisers. Collaborate with cross-functional teams to enhance monetization strateg...
Yesterday
$132K - $272K *
Analyze and develop global ad targeting and brand safety policies, ensuring compliance and safety for users and advertisers. Collaborate with cross-functional teams to enhance policy enforcement and m...
Yesterday
Product Marketing Manager - GameTime
$88K - $105K *
Join our dynamic team as a Product Manager, overseeing product lifecycles from ideation to launch. Drive strategy, market analysis, and cross-functional collaboration to enhance product lines and meet...
2 weeks ago
$97K - $206K *
Lead the charge in developing and executing innovative marketing strategies for a diverse product suite, translating complex investment concepts into compelling narratives that resonate with financial...
2 weeks ago
$90K - $110K *
Contribute to dynamic product marketing strategies, managing launch timelines and collaborating across teams to elevate brand storytelling and drive consumer engagement with innovative new products in...
3 weeks ago
$104K - $193K *
Accelerate market success by leading product marketing strategies, understanding customer needs, and driving commercialization efforts. Collaborate cross-functionally to ensure effective product posit...
1 week ago
$104K - $193K *
Join a team that's driving market success through strategic product marketing. Leverage customer insights and market analysis to shape commercialization strategies, enhance product positioning, and fo...
1 week ago
$104K - $193K *
Pioneer market success by leading product marketing strategies that translate technology into customer value. Collaborate cross-functionally to drive adoption, growth, and competitive differentiation...
1 week ago
Product Marketing Engineer, Data Centers
$110K - $130K *
Drive product and business development for cutting-edge power management solutions in data center thermal management, owning strategy, execution, and market partnerships to maximize share and profitab...
Reposted 2 weeks ago
Senior Marketing Manager, Partnerships
$130K - $150K *
Pioneer innovative partner marketing strategies to enhance growth across our strategic ecosystem through collaboration with sales and marketing teams, developing impactful campaigns, and strengthening...
Reposted 3 weeks ago
$69K - $97K *
Help us drive impactful marketing initiatives by leading proposal development, mentoring team members, and collaborating with leadership to enhance our market presence and win new projects in a fast-p...
1 week ago
Product Marketing Manager (UCAN) Media Effectiveness
$240K - $362K *
Manage the go-to-market strategy for innovative ad measurement solutions, translating complex methodologies into clear value propositions for US advertisers. Collaborate across teams to drive adoption...
1 week ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.