Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$100K - $120K *

Advance your career by ensuring product quality through innovative automated and manual testing. Collaborate with cross-functional teams to embed quality standards and leverage AI-driven tools for enh...

Today

  •   5 - 7 years exp.  •   Staffing

$140K - $165K *

Lead comprehensive demand generation efforts by managing campaigns, events, and HubSpot systems to enhance pipeline efficiency. Influence strategy and execution for paid media, thereby driving measura...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$88K - $105K *

Join us to drive impactful go-to-market strategies, ensuring seamless partner launches and effective enablement. This role is pivotal in shaping operational excellence and market intelligence, fosteri...

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$68K - $92K *

Oversee IT service delivery for Contact Center operations, ensuring effective incident management, performance monitoring, and stakeholder engagement. Drive continuous improvement initiatives and alig...

2 weeks ago

  •   Less than 5 years exp.  •   Business Services

$194K - $282K *

Join our team to define and optimize monetization strategies for Adobe's Creativity and Productivity segment, driving growth through innovative pricing, market analysis, and cross-functional collabora...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Empower AI-driven software delivery by leading cross-functional teams to enhance execution, speed, and governance. Spearhead innovative solutions for improving complex project management and delivery...

RemoteRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $150K *

Join a team that's redefining product marketing strategies for cutting-edge defense solutions. Lead the charge in driving growth and adoption of innovative technologies while collaborating with cross...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$120K - $145K *

Champion the customer journey by designing and executing lifecycle marketing programs that enhance onboarding, retention, and conversion across multiple platforms, driving impactful results and custom...

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$168K - $252K *

Accelerate progress at a dynamic enterprise sales team, leading efforts to secure and expand client relationships in the Western U.S., driving revenue growth, and nurturing talent to optimize performa...

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$160K - $200K *

Drive impactful channel strategies by leading a high-performing marketing team. Collaborate across functions to enhance customer experiences and leverage data insights for global growth, ensuring meas...

1 week ago

  •   11 - 15 years exp.  •   Enterprise Technology

$160K - $200K *

Transform marketing strategies by leading a high-performing team, leveraging data insights, and driving impactful channel initiatives that enhance customer experiences globally. Collaborate across fun...

1 week ago

  •   11 - 15 years exp.  •   Enterprise Technology

$110K - $130K *

Lead the strategic positioning and messaging for our product portfolio, ensuring alignment across teams. Drive go-to-market strategies, enable sales, and leverage AI to enhance efficiency and effectiv...

Yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Unlock potential by leading product marketing strategies that drive growth, enhance positioning, and enable cross-functional collaboration. Leverage AI to optimize messaging and ensure impactful launc...

RemoteRemote

Yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

$105K - $195K *

Shape the future of data center marketing by leading integrated strategies, driving multi-channel campaigns, and enhancing brand presence. Collaborate across teams to deliver impactful messaging and i...

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Lead the charge in building a dynamic field marketing function to drive awareness and pipeline generation through strategic events, ensuring impactful engagement and measurable success in a fast-paced...

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$142K - $193K *

Lead the charge in shaping our marketing automation strategy, optimizing tech ecosystems, and driving customer engagement initiatives. Collaborate cross-functionally to enhance performance insights an...

Today

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$145K - $165K *

Lead and inspire a software development team to create innovative systems for capturing online mentions. Collaborate across departments to ensure scalable, reliable solutions that meet client needs an...

Ottawa, ONIn-Person

Today

  •   5 - 7 years exp.  •   Media

$95K - $115K *

Transform manufacturing processes by leading automation projects that enhance safety, quality, and efficiency. Collaborate with cross-functional teams to implement innovative solutions across multiple...

Today

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$95K - $115K *

Lead and mentor a dynamic team in delivering complex client integrations. Drive integration strategy, oversee technical delivery, and ensure alignment with operational goals while fostering collaborat...

2 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$131K *

Shape the future of demand generation by executing integrated marketing campaigns that drive qualified pipeline and ARR. Collaborate with cross-functional teams to optimize strategies across owned, ea...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$90K - $110K *

Elevate market growth by developing strategic marketing initiatives that align with customer needs and industry trends. Collaborate cross-functionally to create compelling narratives and drive adoptio...

Milton, ONIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$95K - $115K *

Lead the charge in building a global customer advocacy program that amplifies success stories, strengthens market credibility, and fosters community engagement, driving growth and innovation in AI sec...

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Unlock potential by leading a global customer advocacy strategy that amplifies success stories, strengthens market credibility, and fosters community engagement, driving growth in AI security through...

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Champion customer success by leading a global advocacy strategy that amplifies customer voices, drives growth, and enhances market credibility. Collaborate across teams to create impactful customer st...

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Join a dynamic team to shape and scale a global customer advocacy program, driving impactful customer stories and insights that enhance market leadership and accelerate AI adoption across the customer...

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.