Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$88K - $105K *

Transform project management by leading cross-functional teams, driving accountability, and ensuring successful delivery of IT initiatives that align with business goals. Collaborate effectively to op...

Yesterday

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$136K - $217K *

Unlock your potential by leading AI transformation initiatives. Manage multiple workstreams, drive accountability, and ensure timely delivery of complex projects while collaborating with cross-functio...

4 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$100K - $120K *

Transform customer engagement by designing and optimizing campaigns and journeys using Adobe Experience Platform, driving technical execution within cross-functional teams while mentoring junior devel...

4 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$120K - $192K *

Support account teams by developing customer relationships, tracking priorities, and ensuring timely execution. This entry-level role offers exposure to the semiconductor industry, fostering skills fo...

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$120K - $192K *

Join a dynamic sales team to support account management, develop customer relationships, and execute business strategies. This role offers a pathway to enhance your skills in the semiconductor and sto...

1 month ago

  •   Less than 5 years exp.  •   Information Technology

$102K - $187K *

Elevate your career by fostering a vibrant product management community. Define standards, share best practices, and support teams in delivering innovative AI-driven products that meet customer needs...

2 days ago

  •   5 - 7 years exp.  •   Business Services

$110K - $130K *

Lead the charge in shaping our marketing strategy for AI and robotics. As a key team member, you'll create compelling technical content, manage events, and build community engagement, driving awarenes...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$100K - $120K *

Empower your career by optimizing marketing investments and driving enrollment growth. Collaborate with cross-functional teams to enhance lead management, analyze performance, and support data-driven...

1 week ago

  •   Less than 5 years exp.  •   Healthcare

$125K - $155K *

Optimize your career by leading GTM enablement programs that empower Sales and Customer Success teams. Design training, enhance onboarding, and utilize performance data to improve effectiveness and dr...

3 weeks ago

  •   Less than 5 years exp.  •   Legal & Accounting

$80K - $95K *

Drive growth by leading the go-to-market strategy for an innovative AI video and image generator. Collaborate with marketing and product teams to enhance organic presence, execute campaigns, and shape...

Yesterday

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$105K - $126K *

Grow your career with a dynamic role that bridges Sales, Marketing, and Partnerships. Drive impactful marketing programs, enhance sales enablement, and collaborate cross-functionally to elevate produc...

Reposted yesterday

  •   Less than 5 years exp.  •   Finance & Insurance

$120K - $170K *

Drive partner activation initiatives by designing scalable onboarding programs and digital experiences that enhance engagement and productivity across a global partner ecosystem. Collaborate cross-fun...

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$90K - $110K *

Optimize sales pipeline operations, ensuring data integrity, managing opportunities, and reporting analytics. Collaborate cross-functionally to enhance business acquisition efforts and improve sales p...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$110K - $130K *

Unlock potential by leading innovative demand generation strategies that drive pipeline growth and market engagement. Collaborate across departments to optimize campaigns and mentor teams, ensuring al...

United StatesRemote

2 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$95K - $115K *

Join a team that's driving innovative paid media strategies and leveraging AI to optimize performance across multiple platforms. You'll lead campaign execution, budget management, and testing to enhan...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Drive the successful delivery of hyperscale data center projects by overseeing automation, BMS, and energy controls. Ensure alignment with owner standards while managing schedules, budgets, and stakeh...

Allen, TXRemote

1 week ago

  •   11 - 15 years exp.  •   Technical Services

$110K - $130K *

Manage automation, BMS, and energy controls for hyperscale data center projects. Oversee design, construction, and commissioning, ensuring alignment with owner standards and operational requirements w...

1 week ago

  •   11 - 15 years exp.  •   Technical Services

$95K - $112K *

Transform the publishing lifecycle by optimizing processes and leading a team to enhance curriculum product delivery across print and digital platforms. Drive innovation through automation and technol...

Today

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$84K - $186K *

Shape the future of customer engagement by designing impactful lifecycle marketing strategies. Collaborate across teams to optimize multi-channel campaigns that enhance customer relationships and driv...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$80K - $107K *

Join us to develop and manage educational resources that enhance Commercial readiness across clinical data solutions. Collaborate with cross-functional teams to translate complex information into acti...

United StatesRemote

3 days ago

  •   5 - 7 years exp.  •   Healthcare

$140K - $150K *

Shape the future of IT by leading a high-performing team to integrate AI and automation, enhance operational efficiency, and drive strategic technology initiatives in a dynamic environment...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$120K - $160K *

Optimize customer engagement by leading lifecycle marketing strategies, managing multi-channel campaigns, and collaborating cross-functionally to enhance retention and loyalty through data-driven insi...

Today

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Unlock potential by building a robust sales enablement program that equips Account Executives with essential tools, training, and resources to excel in their roles and drive revenue growth across the...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$100K - $120K *

Join a team that's redefining treasury management solutions. Lead and develop our sales and marketing strategy, enhance team performance, and drive growth across North America while shaping customer e...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $165K *

Drive impactful demand generation strategies, create targeted ABM programs, and enhance pipeline growth by collaborating closely with sales. Own the execution of multi-channel campaigns and leverage i...

4 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.