Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$182K - $208K *

Make your mark at the forefront of AI-driven talent strategy by leading a dynamic team that innovates workforce solutions, engages with executives, and transforms how talent is managed, developed, and...

Reposted yesterday

  •   Less than 5 years exp.  •   Finance & Insurance

$200K - $229K *

Lead innovative strategies for talent acquisition and retention in an AI-enhanced environment. Utilize analytical expertise to influence workforce decisions, and partner with executives to elevate peo...

Reposted yesterday

  •   Less than 5 years exp.  •   Finance & Insurance

$170K - $190K *

Champion client success by leading high-performing teams, nurturing relationships, and driving growth. Cultivate a proactive, skilled organization that anticipates client needs and fosters exceptional...

1 month ago

  •   5 - 7 years exp.  •   Enterprise Technology

$140K - $220K *

Champion data excellence by leading the enterprise data quality framework and observability practices. Drive accountability and collaboration across teams to ensure data integrity for analytics and AI...

2 weeks ago

  •   8 - 10 years exp.  •   Media

$186K - $316K *

Empower our growth as a Commercial Operations Leader, architecting data-driven strategies that enhance sales and marketing performance while fostering innovation and operational excellence across our...

Reposted today

  •   8 - 10 years exp.  •   Healthcare

$167K - $285K *

Architect the future of commercial operations by leading data-driven strategies, forecasting excellence, and innovative automation initiatives. Join us to empower teams with actionable insights and bu...

Reposted today

  •   8 - 10 years exp.  •   Healthcare

$110K - $130K *

Transform data into actionable insights by leading analytics solutions and AI/ML initiatives. Collaborate with cross-functional teams to enhance operational performance and drive business outcomes thr...

1 week ago

  •   Less than 5 years exp.  •   Aerospace & Defense

$175K - $210K *

Manage strategic technology initiatives, driving complex programs from planning to implementation. Collaborate with stakeholders to ensure consistent delivery across teams, while leading a team of Pro...

6 days ago

  •   11 - 15 years exp.  •   Media

$98K - $125K *

Lead the charge in audience acquisition, driving impactful growth through strategic paid media and partnerships. Collaborate with cross-functional teams to enhance visitor engagement, optimize campaig...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$125K - $150K *

Unlock potential by leading product marketing strategies that drive market success of B2B technology. Collaborate with cross-functional teams to translate insights into effective messaging, positionin...

Reposted 4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Join a team that's redefining product marketing by crafting compelling narratives and go-to-market strategies for innovative B2B technology products, while collaborating with cross-functional teams to...

Reposted 4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$179K - $287K *

Shape the future of AI solutions in Marketing Services by owning the product lifecycle, prioritizing use cases, and collaborating with cross-functional teams to drive innovation and measurable busines...

3 days ago

  •   11 - 15 years exp.  •   Finance & Insurance

$136K - $225K *

Join as a Senior Product Manager to lead the development of innovative data and AI-driven marketing solutions. Drive product strategy, engage with clients, and enhance customer loyalty through advance...

3 days ago

  •   5 - 7 years exp.  •   Information Technology

$120K - $150K *

Innovate the growth marketing strategy by building and scaling demand generation, enhancing customer acquisition, and improving LTV through targeted programs in a high-volume SMB environment. Drive fu...

CanadaRemote

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$120K *

Champion growth as you lead the Paid Media team to develop innovative paid social strategies, driving measurable business outcomes across diverse, high-growth brands while nurturing top talent in a dy...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Media

$118K - $147K *

Lead impactful analytics initiatives to drive business growth and product strategies. Collaborate with cross-functional teams to analyze market dynamics, influence decision-making, and deliver actiona...

2 weeks ago

  •   5 - 7 years exp.  •   Transportation

$148K - $214K *

Join a team that's transforming financial data into strategic insights. As a key player, you'll bridge Finance and technology, driving data initiatives that enhance decision-making and empower teams w...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$106K - $170K *

Take ownership of engagement strategy across key brands, shaping audience experiences and translating insights into actionable direction for clients. Lead integrated teams, manage senior client relati...

1 week ago

  •   8 - 10 years exp.  •   Media

$110K - $130K *

Shape the future of marketing by developing strategic plans, managing budgets, and driving impactful campaigns that align with corporate objectives. Collaborate with teams to enhance brand identity an...

Yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $150K *

Elevate your career by leading performance marketing strategies that drive consumer demand and revenue growth across a diverse franchise portfolio. Collaborate with cross-functional teams to optimize...

2 weeks ago

  •   8 - 10 years exp.  •   Staffing

$150K - $230K *

Join us to own the marketing data and analytics strategy, collaborating with leadership and cross-functional teams to define, structure, and leverage data for insightful decision-making and operationa...

4 weeks ago

  •   5 - 7 years exp.  •   Aerospace & Defense

$202K - $238K *

Unlock your potential as a senior B2B marketing leader, driving strategy and demand generation. Collaborate across teams to enhance market positioning and build a high-performing marketing function th...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Technical Services

$150K - $180K *

Champion integrated marketing strategies to drive growth, enhance brand awareness, and support sales initiatives. Lead cross-functional teams in executing customer-centric programs that generate deman...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$110K - $130K *

Unlock your potential by leading performance marketing strategies to drive subscriber growth through Paid Search and Paid Social. Manage budgets, optimize campaigns, and develop a talented team in a d...

1 week ago

  •   8 - 10 years exp.  •   Media

$135K - $160K *

Empower pharmaceutical advertising success by driving new business, managing strategic accounts, and collaborating across teams to deliver impactful campaigns. Own the sales cycle and foster relations...

Yesterday

  •   5 - 7 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.