Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$90K - $215K *

Drive impactful results by leading cross-functional teams and executing strategic initiatives that enhance organizational effectiveness and drive growth. Collaborate with stakeholders to innovate solu...

4 weeks ago

  •   Less than 5 years exp.  •   Media

$90K - $215K *

Advance the strategic vision by managing cross-functional teams to deliver innovative solutions, ensuring alignment with business objectives and driving continuous improvement across projects...

4 weeks ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Lead the charge in shaping a comprehensive data strategy that drives analytics adoption, enhances service delivery, and optimizes performance across government initiatives through effective data pract...

United StatesRemote

4 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Lead the charge in market intelligence and sales support, bridging teams to drive insights and strategies in U.S. power markets. Collaborate cross-functionally to identify opportunities and enhance cu...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Energy & Utilities

$179K - $224K *

Elevate your career by leading a dynamic paid media strategy to drive growth. As a senior leader, you'll shape investment across channels, optimize performance, and foster a high-performing team to ac...

2 weeks ago

  •   11 - 15 years exp.  •   Finance & Insurance

$80K - $100K *

Unlock potential by leading performance analytics and innovation strategies. Collaborate with clients and teams to solve complex marketing challenges, leveraging emerging technologies and data insight...

2 weeks ago

  •   5 - 7 years exp.  •   Media

$150K - $180K *

Analyze and optimize system performance in real-time event-driven environments. Collaborate with cross-functional teams to enhance suspension logic and reporting, ensuring reliability and efficiency a...

San Francisco, CARemote

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$150K - $180K *

Transform the future of market suspensions by honing your software engineering skills to analyze, monitor, and improve real-time event systems. Collaborate with cross-functional teams to ensure seamle...

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$150K - $180K *

Join a team that drives global marketing strategy for the Fashion & Apparel segment. Lead campaigns, enhance messaging, and drive lead generation while owning the segment's success across multiple cha...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$190K - $220K *

Innovate with us to transform vast datasets into actionable insights for user acquisition and retention. Collaborate with Growth Marketing leaders to enhance marketing strategies through advanced pred...

Yesterday

  •   5 - 7 years exp.  •   Real Estate & Construction

$170K - $200K *

Contribute to data-driven growth strategies by leveraging advanced analytics to optimize marketing performance, enhance user acquisition, and drive profitability through predictive modeling and experi...

Yesterday

  •   5 - 7 years exp.  •   Real Estate & Construction

$200K - $230K *

Transform data into actionable insights as a key partner in Growth Marketing. Leverage advanced analytics to drive user acquisition, retention, and profitability through innovative modeling and experi...

Yesterday

  •   5 - 7 years exp.  •   Real Estate & Construction

$190K - $220K *

Advance your career by partnering with our Growth Marketing team to transform complex data into actionable insights, driving user acquisition and retention through innovative predictive modeling and s...

Yesterday

  •   5 - 7 years exp.  •   Real Estate & Construction

$127K - $237K *

Pioneer innovative analytics systems as you transform complex data into intuitive and actionable insights. Lead R&D teams to design state-of-the-art user interfaces that drive business value for globa...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$210K - $250K *

Transform the future of marketing analytics by leading our Marketing Sciences practice. Drive innovative methodologies, enhance client effectiveness, and champion AI integration while managing a talen...

1 week ago

  •   11 - 15 years exp.  •   Media

$80K - $95K *

Deliver insights by analyzing diverse data sets using Python and SQL. Collaborate with cross-functional teams to improve workflows and produce actionable reports that support decision-making in a dyna...

Reposted 1 week ago

  •   Less than 5 years exp.  •   Media

$158K - $218K *

Shape strategic insights and market analytics to drive U.S. product launches in obesity and rare diseases. Collaborate across teams, synthesizing complex data into actionable strategies for long-term...

4 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$125K - $150K *

Unlock insights as you lead business analytics and intelligence efforts across the California market. Collaborate with cross-functional teams to transform complex data into actionable strategies that...

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$145K - $165K *

Advance business intelligence and analytics capabilities by transforming data into actionable insights that drive strategic decision-making, utilizing AI technologies to enhance performance and foster...

Toronto, ONIn-Person

Reposted 3 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$140K - $150K *

Elevate your career by managing high-impact brand strategy projects, fostering client relationships, and leading a dynamic team in a collaborative consulting environment. Drive business growth through...

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$140K - $150K *

Shape the future of brand strategy by leading high-impact consulting projects, fostering client relationships, and mentoring teams in a dynamic environment focused on delivering actionable insights an...

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$140K - $150K *

Accelerate growth by delivering impactful brand strategies and consulting solutions while establishing strong client relationships in a dynamic, collaborative environment that fosters innovation and e...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$142K - $185K *

Shape the product marketing strategy for a comprehensive advertising technology platform, driving alignment across teams, developing compelling narratives, and leading a high-impact product marketing...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Media

$170K - $185K *

Join us in leading the Data Intelligence roadmap, collaborating with cross-functional teams to deliver innovative solutions that empower financial institutions to leverage data for impactful business...

6 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$82K - $125K *

Drive data-driven insights for Paid Media campaigns, optimizing performance across digital channels. Collaborate with cross-functional teams to enhance reporting, attribution models, and audience targ...

2 days ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.