Demand Generation Manager Jobs

Explore Demand Generation Manager jobs on Ladders, where professionals can find vetted opportunities paying $100,000 or more. Demand generation managers build and execute programs that attract qualified prospects, support the sales pipeline, and drive measurable revenue growth. Find roles across industries and company sizes, from high-growth technology businesses to established enterprises.

What Demand Generation Managers Do

Demand Generation Managers plan and optimize integrated marketing programs across channels such as email, paid media, content, webinars, events, and account-based marketing. They partner with sales, marketing operations, and product teams to define target audiences, improve lead quality, and move prospects through the buyer journey. Their work often includes campaign planning, budget management, funnel analysis, and performance reporting.

Skills and Experience Employers Look For

Employers commonly seek experience in B2B marketing, campaign management, marketing automation, CRM platforms, and analytics. Strong candidates can connect strategy to execution, communicate effectively across teams, and use data to improve conversion rates and pipeline contribution. Experience with tools such as Salesforce, HubSpot, Marketo, or similar platforms may be valuable, depending on the role.

Demand Generation Manager Compensation

Compensation depends on factors such as experience, industry, company size, location, and the scope of responsibility. Ladders focuses on vetted professional roles that pay $100,000 or more, helping experienced candidates find opportunities aligned with their career goals.

Find Your Next Demand Generation Role

Browse Demand Generation Manager openings on Ladders to discover roles focused on pipeline growth, campaign strategy, and marketing leadership. Compare opportunities, review employer requirements, and find a position that matches your expertise.

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$89K - $143K *

Shape the future of Document Automation by leading go-to-market strategies, crafting compelling narratives, and driving cross-functional alignment to enhance product positioning and market impact...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$89K - $143K *

Join a team that's redefining Document Automation by leading the go-to-market strategy, shaping messaging, and driving cross-functional alignment to enhance product positioning and customer engagement...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$143K - $216K *

Transform the future of B2B marketing by leading product positioning and go-to-market strategies. Collaborate across teams to enhance Salesforce's ecosystem and drive impactful product launches that r...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$143K - $216K *

Champion the future of B2B marketing by driving product positioning, enabling sales, and collaborating across teams to enhance the Salesforce ecosystem. Your expertise will shape how thousands engage...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$143K - $216K *

Join a team that's redefining product marketing in the B2B SaaS space. Leverage your expertise to drive positioning, support launches, and collaborate across functions, making a significant impact in...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $170K *

Join us to shape the player experience for a groundbreaking FPS MMO. In this senior role, you'll collaborate globally, influence product strategy, and drive live operations, ensuring success in Wester...

2 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$140K - $173K *

Lead the charge in strategic marketing to drive demand creation across Feminine and Child Care sectors, integrating media partnerships and retail strategies for a cohesive consumer experience and sust...

2 weeks ago

  •   5 - 7 years exp.  •   Food & Beverages

$120K - $155K *

Lead the charge in crafting compelling content that shapes industry narratives, engages HR and benefits leaders, and drives brand awareness through diverse formats, ensuring a consistent voice and str...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $155K *

Transform the narrative of AI in benefits by crafting compelling content that engages HR leaders. Collaborate across teams to produce thought leadership, event materials, and social media strategies t...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$320K - $400K *

Drive co-marketing strategies for startups, collaborating with founders to amplify their stories and support growth. Lead cross-functional teams to create impactful marketing initiatives that resonate...

Yesterday

  •   11 - 15 years exp.  •   Information Technology

$320K - $400K *

Champion co-marketing strategies for startups, collaborating with founders to amplify their stories and drive growth. Lead cross-functional teams to create impactful marketing initiatives that resonat...

Yesterday

  •   11 - 15 years exp.  •   Information Technology

$95K - $115K *

Empower client success by leading integrated projects, enhancing relationships, and delivering strategic insights. Collaborate with teams to ensure alignment and drive growth while providing exception...

1 week ago

  •   5 - 7 years exp.  •   Business Services

$111K - $201K *

Accelerate progress at customer acquisition by shaping strategies, developing offers, and collaborating with cross-functional teams to drive growth and enhance customer experiences through data-driven...

3 days ago

  •   5 - 7 years exp.  •   Telecommunications & Hardware

$70K - $120K *

Transform supply chain operations by managing demand planning, sourcing, and inventory control. Collaborate with cross-functional teams to ensure timely fulfillment and compliance with ISO standards w...

3 weeks ago

  •   Less than 5 years exp.  •   Business Services

$95K - $115K *

Manage end-to-end inventory planning, ensuring optimal product availability and margin targets. Collaborate with cross-functional teams to forecast sales and streamline logistics, driving efficiency a...

CanadaRemote

Reposted 3 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$80K - $95K *

Transform client GTM strategies by designing and implementing automation systems that enhance demand orchestration and outbound prospecting, ensuring seamless integration and improved efficiency acros...

Reposted 4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$80K - $90K *

Champion growth by leading impactful paid social campaigns, driving strategy, execution, and team mentorship. Elevate client performance through data-driven insights and creative optimization across m...

Yesterday

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Transform the growth of a key portfolio by developing integrated marketing strategies, optimizing campaigns, and leveraging insights to drive customer acquisition and retention in a fast-paced environ...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$95K - $120K *

Drive engagement and optimize lead management through hands-on marketing automation. Collaborate across teams to design automated journeys and enhance MarTech capabilities, leveraging AI tools for ana...

1 week ago

  •   5 - 7 years exp.  •   Business Services

$80K - $95K *

Transform the product landscape by developing and executing impactful GTM strategies for new product launches, collaborating across teams to maximize growth and ROI while ensuring customer insights dr...

1 week ago

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$80K - $95K *

Elevate product marketing strategies by collaborating cross-functionally to drive successful go-to-market initiatives, ensuring alignment with business objectives and maximizing growth opportunities f...

1 week ago

  •   Less than 5 years exp.  •   Telecommunications & Hardware

$120K - $150K *

Transform marketing operations by leading cross-functional initiatives, driving performance analysis, and enhancing stakeholder communications to achieve strategic business goals in a dynamic environm...

3 weeks ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$70K - $120K *

Unlock potential by managing global marketing campaigns and customer engagement initiatives. Collaborate with agencies and stakeholders to enhance customer loyalty through innovative strategies and da...

4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$70K - $120K *

Transform customer engagement through innovative marketing strategies, managing global campaigns and partnerships to enhance brand loyalty and advocacy. Drive measurable success in a dynamic startup e...

California City, CARemote

4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$95K - $115K *

Optimize client relationships by driving cross-sell and retention strategies. Leverage existing accounts to expand product usage, ensuring measurable pipeline growth through targeted marketing program...

2 days ago

  •   Less than 5 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Demand Generation Manager do?question toggle

    A Demand Generation Manager develops and manages marketing programs that attract prospective customers, generate qualified leads, and contribute to sales pipeline and revenue growth.

  • What skills are important for Demand Generation Manager jobs?question toggle

    Commonly sought skills include B2B campaign strategy, lead generation, marketing automation, CRM and analytics proficiency, budget management, and collaboration with sales and marketing teams.

  • What tools might a Demand Generation Manager use?question toggle

    Depending on the employer, the role may use CRM and marketing automation platforms such as Salesforce, HubSpot, or Marketo, along with analytics and advertising tools.

  • Do Demand Generation Manager jobs pay $100,000 or more?question toggle

    Pay varies by employer, location, industry, and experience. Ladders features vetted professional jobs paying $100,000 or more, including eligible Demand Generation Manager opportunities.

  • Where can I find Demand Generation Manager jobs?question toggle

    You can browse vetted Demand Generation Manager opportunities on Ladders and explore roles across industries, company sizes, and locations.