Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$110K - $130K *

Lead strategic business development efforts in facilities management, focusing on client relationship building and market expansion. Drive revenue growth through innovative sales strategies and collab...

6 days ago

  •   Less than 5 years exp.  •   Business Services

$150K - $180K *

Join a forward-thinking team to define and execute design strategy for AI-driven risk management tools, guiding designers and partners to deliver exceptional user experiences that prioritize risk unde...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$125K - $150K *

Champion an integrated communications strategy, advising the CEO and leaders to enhance brand reputation and engage employees through compelling storytelling and strategic messaging across all channel...

3 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$150K - $170K *

Elevate your career by leading brand strategy and integrated campaigns. Drive brand positioning and messaging while collaborating across teams to enhance customer experiences and deliver measurable bu...

5 days ago

  •   8 - 10 years exp.  •   Transportation

$110K - $190K *

Transform the creator landscape by developing innovative growth strategies and partnerships that drive customer acquisition and brand awareness. Lead creative campaigns from inception to execution whi...

Reposted 4 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$120K - $180K *

Join a dynamic team as a leader driving business development in the life sciences sector. You'll cultivate client relationships, generate sales leads, and design strategic solutions to enhance our ser...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Staffing

$120K - $140K *

Pioneer innovative brand strategies that drive growth and engagement. Oversee go-to-market initiatives, crafting compelling narratives and optimizing performance across channels to elevate brand prese...

2 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$120K - $140K *

Shape the future of beauty marketing by leading innovative go-to-market strategies, crafting compelling brand narratives, and driving performance across channels. Join a dynamic team dedicated to push...

2 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$151K - $249K *

Transform insights into impactful strategies by leading consumer research, guiding product development, and shaping marketing initiatives. Collaborate with cross-functional teams to drive brand positi...

RemoteRemote

Today

  •   11 - 15 years exp.  •   Manufacturing & Automotive

$125K - $190K *

Take ownership of change management strategies for enterprise-level transformations, guiding C-suite leaders and running impactful programs across marketing, sales, and service. Shape the future of cl...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$150K - $205K *

Shape the future of AI by designing intuitive tools that empower users to create and manage automated workflows, bridging the gap between technology and user experience in contact centers...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$115K - $135K *

Engage clients as the primary contact, ensuring seamless project delivery and fostering strong relationships. Balance multiple priorities while collaborating with creative teams to enhance client sati...

2 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$120K - $145K *

Elevate the user experience as a full-stack Product Designer, transforming complex financial workflows into intuitive solutions. Collaborate with cross-functional teams to drive impactful design and e...

3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$106K - $140K *

Elevate brand presence by leading product commercialization and marketing strategies. Collaborate cross-functionally to drive initiatives from concept to execution, ensuring compelling consumer storyt...

3 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$180K - $220K *

Elevate your career by leading strategic Product Marketing initiatives that transform complex tech into compelling narratives. You'll drive go-to-market strategies and enablement while collaborating c...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$100K - $120K *

Lead the creative vision for a dynamic fashion brand, shaping campaigns and in-store experiences. Collaborate with multidisciplinary teams to elevate brand storytelling and customer engagement across...

Montreal, QCIn-Person

1 week ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$98K - $147K *

Shape the future of a beloved brand by driving growth strategies, managing P&L, and leading innovation. Collaborate with cross-functional teams to enhance market performance and deliver impactful cons...

Mississauga, ONIn-Person

Reposted 2 days ago

  •   Less than 5 years exp.  •   Food & Beverages

$288K - $360K *

Empower organizational growth by leading comprehensive people strategy, driving talent management, culture, and compliance, while partnering with leadership to enhance performance and transparency at...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Food & Beverages

$288K - $360K *

Transform the organization by leading the people strategy, enhancing culture, compliance, and talent management. Collaborate with executives to drive performance and ensure effective governance throug...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Food & Beverages

$288K - $360K *

Empower organizational success by leading innovative people strategies that align with business goals. Drive culture, compliance, talent management, and executive compensation to foster a high-perform...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Food & Beverages

$150K - $180K *

Lead the charge in driving brand P&L through strategic marketing initiatives, ensuring sales and profit targets are met across the Home and Garden division while fostering a high-performing team envir...

6 days ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$85K - $100K *

Transform marketing strategies by owning performance campaigns across channels. Drive pipeline growth through data analysis, automation, and optimization while managing HubSpot and analytics to enhanc...

Calgary, ABIn-Person

3 weeks ago

  •   5 - 7 years exp.  •   Staffing

$106K - $170K *

Lead the charge in developing innovative CRM and loyalty strategies that enhance customer engagement, retention, and lifetime value. Collaborate across teams to design impactful experiences and drive...

1 week ago

  •   5 - 7 years exp.  •   Media

$182K - $254K *

Unlock potential by driving SMB product adoption through strategic partnerships and scalable programs. Collaborate with cross-functional teams to enhance advertiser success and revenue growth in a dyn...

3 days ago

  •   8 - 10 years exp.  •   Media

$119K - $153K *

Join a team that's shaping the future of leadership development by integrating AI tools and designing personalized learning journeys. Drive strategic initiatives and enhance user experiences to foster...

1 week ago

  •   Less than 5 years exp.  •   Telecommunications & Hardware

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.