Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$124K - $155K *

Join a team that's focused on developing and executing innovative marketing strategies to enhance brand visibility and drive growth in the therapeutic nutrition market across multiple channels...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Food & Beverages

$150K - $200K *

Transform client relationships and drive growth strategies within HHS, leveraging market insights and technology to identify opportunities and enhance mission impact. Engage directly with stakeholders...

Washington, DCRemote

4 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$112K - $154K *

Engage in a hands-on social strategy role, owning X's daily execution and performance analysis. Collaborate with the social team to optimize content and audience engagement across multiple platforms...

3 days ago

  •   5 - 7 years exp.  •   Legal & Accounting

$100K - $120K *

Empower clients by managing and optimizing programmatic campaigns across platforms. Leverage your expertise to analyze performance data, drive strategic decisions, and collaborate with cross-functiona...

1 week ago

  •   Less than 5 years exp.  •   Media

$120K - $150K *

Unlock potential by leading social commerce strategies across platforms like TikTok, Instagram, and YouTube. Drive revenue growth and optimize customer experiences through innovative, data-driven appr...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$119K - $173K *

Join a dynamic team to develop and strengthen social strategies, optimize brand engagement, and build new capabilities while leading a high-performing group in the consumer experience space...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Food & Beverages

$135K - $156K *

Oversee creative strategy and experimentation for growth marketing, bridging performance data with creative execution. Collaborate with teams to optimize paid channels and enhance conversion strategie...

Reposted 1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$73K - $189K *

Contribute to the insights function by synthesizing data from various sources to drive strategic decisions, enhance client relationships, and identify growth opportunities across a diverse portfolio o...

5 days ago

  •   5 - 7 years exp.  •   Business Services

$58K - $107K *

Execute impactful ABM strategies by collaborating with Sales and Marketing teams to enhance customer experiences, optimize program performance, and drive measurable pipeline growth for priority accoun...

1 week ago

  •   Less than 5 years exp.  •   Media

$58K - $107K *

Join a team that's passionate about creating impactful ABM experiences for priority accounts. Collaborate with Sales and Marketing to optimize programs, drive measurable results, and enhance customer...

1 week ago

  •   Less than 5 years exp.  •   Media

$215K - $280K *

Elevate brand narratives by leading innovative marketing campaigns that inspire teams and engage audiences. Drive creative excellence across multiple channels while building strong client relationship...

Reposted 2 days ago

  •   8 - 10 years exp.  •   Media

$125K - $165K *

Champion innovative creative strategies that elevate brand narratives across digital, social, and earned media. Lead and mentor teams to deliver impactful campaigns while collaborating with clients to...

2 days ago

  •   8 - 10 years exp.  •   Media

$150K - $160K *

Drive innovative creative solutions by leading teams and shaping brand strategies. Collaborate with multidisciplinary partners to ensure cohesive visual expression and successful project execution whi...

2 days ago

  •   8 - 10 years exp.  •   Media

$150K - $200K *

Lead packaging innovation and creative strategy across brands, fostering design excellence and operational efficiency. Oversee development from concept through production, mentoring teams, and ensurin...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$185K - $200K *

Transform integrated media strategies by leading cross-channel planning, driving audience insights, and fostering collaboration across teams to enhance brand growth and consumer engagement...

1 week ago

  •   8 - 10 years exp.  •   Media

$110K - $130K *

Lead innovative design initiatives ensuring a cohesive brand identity across product lines. Guide and inspire a talented team while partnering with product development to create compelling, consumer-f...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$80K - $95K *

Elevate brand identity and campaigns by leading design initiatives and mentoring creatives. Collaborate with the Creative Director to produce high-quality assets across digital and print, ensuring con...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$105K - $140K *

Shape the future of strategic planning by analyzing opportunities, conducting financial assessments, and collaborating with leadership to drive impactful decisions across multiple business functions...

2 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$89K - $148K *

Transform marketing strategies for the Personal Auto business, driving growth through innovative campaigns and collaboration with cross-functional teams to enhance market positioning and achieve busin...

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$89K - $148K *

Unlock your potential as a Marketing Specialist, driving innovative strategies and campaigns to enhance market presence and foster growth in the Personal Auto sector across diverse regions. Collaborat...

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$66K - $101K *

Drive strategic media selection for clients, leading projects from inception to completion. Collaborate with cross-functional teams to ensure alignment and deliver exceptional client service while man...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$81K - $129K *

Empower a dynamic team in executing innovative media strategies, managing projects, and driving performance for a leading client brand. Collaborate across teams to deliver impactful media solutions an...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$90K - $105K *

Manage and optimize social media campaigns, guiding junior team members while collaborating with cross-functional teams to drive strategic insights and enhance client relationships. Lead data analysis...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$75K - $180K *

Lead the charge in managing client relationships and account operations, ensuring alignment between brand strategy and agency deliverables. Collaborate across disciplines to drive quality, foster trus...

1 week ago

  •   8 - 10 years exp.  •   Media

$75K - $180K *

Transform client relationships and drive strategic initiatives by managing day-to-day account operations, ensuring alignment across creative and analytical teams, and delivering exceptional value to c...

1 week ago

  •   8 - 10 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.