Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$73K - $189K *

Contribute to the insights function by synthesizing data from various sources to drive strategic decisions, enhance client relationships, and identify growth opportunities across a diverse portfolio o...

5 days ago

  •   5 - 7 years exp.  •   Business Services

$58K - $107K *

Execute impactful ABM strategies by collaborating with Sales and Marketing teams to enhance customer experiences, optimize program performance, and drive measurable pipeline growth for priority accoun...

1 week ago

  •   Less than 5 years exp.  •   Media

$58K - $107K *

Join a team that's passionate about creating impactful ABM experiences for priority accounts. Collaborate with Sales and Marketing to optimize programs, drive measurable results, and enhance customer...

1 week ago

  •   Less than 5 years exp.  •   Media

$215K - $280K *

Elevate brand narratives by leading innovative marketing campaigns that inspire teams and engage audiences. Drive creative excellence across multiple channels while building strong client relationship...

Reposted 2 days ago

  •   8 - 10 years exp.  •   Media

$125K - $165K *

Champion innovative creative strategies that elevate brand narratives across digital, social, and earned media. Lead and mentor teams to deliver impactful campaigns while collaborating with clients to...

2 days ago

  •   8 - 10 years exp.  •   Media

$150K - $160K *

Drive innovative creative solutions by leading teams and shaping brand strategies. Collaborate with multidisciplinary partners to ensure cohesive visual expression and successful project execution whi...

2 days ago

  •   8 - 10 years exp.  •   Media

$150K - $200K *

Lead packaging innovation and creative strategy across brands, fostering design excellence and operational efficiency. Oversee development from concept through production, mentoring teams, and ensurin...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$185K - $200K *

Transform integrated media strategies by leading cross-channel planning, driving audience insights, and fostering collaboration across teams to enhance brand growth and consumer engagement...

1 week ago

  •   8 - 10 years exp.  •   Media

$110K - $130K *

Lead innovative design initiatives ensuring a cohesive brand identity across product lines. Guide and inspire a talented team while partnering with product development to create compelling, consumer-f...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$80K - $95K *

Elevate brand identity and campaigns by leading design initiatives and mentoring creatives. Collaborate with the Creative Director to produce high-quality assets across digital and print, ensuring con...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$105K - $140K *

Shape the future of strategic planning by analyzing opportunities, conducting financial assessments, and collaborating with leadership to drive impactful decisions across multiple business functions...

2 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$89K - $148K *

Transform marketing strategies for the Personal Auto business, driving growth through innovative campaigns and collaboration with cross-functional teams to enhance market positioning and achieve busin...

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$89K - $148K *

Unlock your potential as a Marketing Specialist, driving innovative strategies and campaigns to enhance market presence and foster growth in the Personal Auto sector across diverse regions. Collaborat...

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$66K - $101K *

Drive strategic media selection for clients, leading projects from inception to completion. Collaborate with cross-functional teams to ensure alignment and deliver exceptional client service while man...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$81K - $129K *

Empower a dynamic team in executing innovative media strategies, managing projects, and driving performance for a leading client brand. Collaborate across teams to deliver impactful media solutions an...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$90K - $105K *

Manage and optimize social media campaigns, guiding junior team members while collaborating with cross-functional teams to drive strategic insights and enhance client relationships. Lead data analysis...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$75K - $180K *

Lead the charge in managing client relationships and account operations, ensuring alignment between brand strategy and agency deliverables. Collaborate across disciplines to drive quality, foster trus...

1 week ago

  •   8 - 10 years exp.  •   Media

$75K - $180K *

Transform client relationships and drive strategic initiatives by managing day-to-day account operations, ensuring alignment across creative and analytical teams, and delivering exceptional value to c...

1 week ago

  •   8 - 10 years exp.  •   Media

$90K - $140K *

Optimize strategic initiatives by leading high-impact projects, analyzing insights, and driving omnichannel engagement to enhance brand positioning and influence healthcare outcomes...

Toronto, ONIn-Person

Reposted 2 days ago

  •   5 - 7 years exp.  •   Media

$90K - $140K *

Reimagine strategic planning by leading high-impact initiatives and delivering critical insights to elevate client brands across various channels, ensuring top-tier creative output and engaging custom...

Toronto, ONIn-Person

Reposted 3 days ago

  •   5 - 7 years exp.  •   Media

$95K - $115K *

Explore a dynamic role where you'll craft and optimize omnichannel commerce media strategies, driving client success through innovative marketing campaigns and data-driven insights across platforms li...

1 week ago

  •   5 - 7 years exp.  •   Media

$80K - $95K *

Champion client success by developing and optimizing innovative commerce media strategies across key platforms, driving measurable growth and profitability while ensuring high levels of client satisfa...

United StatesRemote

4 weeks ago

  •   5 - 7 years exp.  •   Media

$118K - $175K *

Join a team that's driving brand growth through insights and innovation. Lead cross-functional projects, analyze market trends, and develop strategies that resonate with consumers and retailers alike...

3 days ago

  •   Less than 5 years exp.  •   Food & Beverages

$80K - $95K *

Champion innovative social strategies that leverage audience insights and cultural intelligence to drive impactful business outcomes. Collaborate with clients and teams to shape content ecosystems and...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$95K - $115K *

Unlock potential by developing innovative social strategies that drive client success. Collaborate with teams to transform insights into actionable plans, mentor junior members, and influence creative...

2 weeks ago

  •   Less than 5 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.