Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.
Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.
Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.
Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.
Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.
$170K - $230K *
Elevate the creative vision for a diverse portfolio, leading multidisciplinary teams to deliver innovative, strategic solutions in a highly regulated environment while fostering client relationships a...
2 weeks ago
$170K - $230K *
Lead the creative vision for a diverse portfolio in the pharmaceutical sector. Guide multidisciplinary teams, foster client relationships, and ensure strategic, effective creative work in a highly reg...
2 weeks ago
$200K - $240K *
Lead and evolve strategic practices across brand, campaign, and content, driving value through insights and creativity. Collaborate with executive leadership to enhance client relationships and build...
2 weeks ago
$80K - $95K *
Transform creative visions into impactful campaigns across diverse media. Collaborate with integrated teams to craft compelling narratives that resonate with audiences, ensuring brand consistency and...
1 week ago
$110K - $130K *
Shape the future of brand identity by evolving visual systems and leading campaigns. Collaborate across teams to create impactful designs and establish efficient workflows, ensuring a cohesive brand p...
2 weeks ago
$114K - $152K *
Optimize direct response strategies by crafting compelling copy that drives acquisition and retention. Collaborate with creative teams to produce impactful marketing materials that resonate across div...
3 days ago
$114K - $152K *
Transform direct response marketing by crafting compelling copy that drives acquisition and retention. Collaborate with creative teams to develop innovative strategies and optimize campaigns across mu...
3 days ago
Sr Paid Search Strategist (Enterprise)
$75K - $90K *
Transform your career by leading strategic SEM campaigns that enhance online visibility and drive conversions. Collaborate with innovative clients, analyze data, and optimize performance to exceed goa...
1 week ago
Senior Strategist, Paid Search (DTC)
$85K - $106K *
Empower clients by leading innovative paid search strategies across diverse categories. Collaborate with cross-functional teams to drive performance, optimize campaigns, and connect search tactics to...
Today
Senior Marketing Strategy Consultant
$120K - $145K *
Shape innovative marketing strategies by leveraging emerging technologies like AI. Collaborate with senior stakeholders to craft compelling narratives and lead client engagements, ensuring impactful s...
4 days ago
$90K - $110K *
Transform your career by partnering with global leaders to build AI capabilities and drive digital innovation. Lead strategic conversations, shape roadmaps, and enhance client relationships in a dynam...
Today
$85K - $100K *
Champion transformation by guiding global enterprises in building AI capabilities and advising C-suite leaders on digital innovation. Lead strategic conversations, develop roadmaps, and enhance client...
Today
$110K - $130K *
Unlock potential by taking ownership of customer relationships through implementation, onboarding, and expansion. Serve as a trusted partner to executive stakeholders, driving value, adoption, and ret...
Reposted 3 weeks ago
$60K - $140K *
Lead the charge in developing and executing programmatic media strategies, managing campaigns, and mentoring junior team members to drive client success and optimize performance across digital platfor...
5 days ago
$60K - $140K *
Join a team that's redefining programmatic media strategies, overseeing execution and training junior members while driving client success through innovative digital solutions and strong collaboration...
5 days ago
$75K - $107K *
Innovate media strategies by managing planning initiatives and executing campaigns across diverse channels. Collaborate with teams to optimize client investments and drive audience engagement while le...
1 week ago
Senior Art Director, Demand Gen
$143K - $196K *
Lead the charge in shaping compelling visual narratives for global demand generation campaigns, driving brand excellence and performance marketing through innovative design and strategic collaboration...
2 weeks ago
Senior Art Director, Demand Gen
$128K - $176K *
Contribute to high-impact demand generation campaigns as a visual creative lead, driving innovative design and strategy across digital channels to enhance brand engagement and pipeline growth in a fas...
2 weeks ago
Senior Art Director, Demand Gen
$128K - $176K *
Lead the charge in visual creativity for global demand generation campaigns, driving brand excellence and performance marketing. Shape engaging experiences that guide enterprise decision-makers throug...
2 weeks ago
$80K - $95K *
Drive impactful design solutions by leading projects from concept to execution, collaborating with clients and a talented team to create human-centered spaces that enhance efficiency and well-being...
1 week ago
Senior Brand Manager, Campaigns & Strategy
$110K - $130K *
Deliver impactful brand campaigns by owning strategy, execution, and measurement across multiple channels. Collaborate with cross-functional teams to align brand initiatives with product launches and...
1 week ago
$115K - $130K *
Champion captivating multi-channel campaigns that drive awareness, lead generation, and collaboration with stakeholders while maximizing marketing impact through insightful content and analytics...
3 weeks ago
$177K - $260K *
Join a team that's shaping the future of product design, driving innovation from the ground up. Collaborate across disciplines to create and launch AI-driven solutions, impacting thousands of users wh...
3 weeks ago
$177K - $260K *
Lead the charge in designing innovative products with real complexity, collaborating with cross-functional teams to shape user experience and drive strategic decisions that impact thousands of clients...
3 weeks ago
$177K - $260K *
Join a pioneering Innovation team to design transformative products that scale to thousands. You will lead user experiences, define product strategies, and collaborate across teams while leveraging cu...
3 weeks ago
What does a Brand Strategist do?
A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.
What qualifications are common for Brand Strategist jobs?
Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.
Where do Brand Strategists work?
Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.
How can I find Brand Strategist jobs paying $100,000 or more?
Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.
What roles can follow a Brand Strategist position?
Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.