Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$81K - $110K *

Join a team that drives innovative graphic design projects, creating impactful visual materials for marketing and business development. Collaborate with diverse professionals to enhance brand communic...

3 weeks ago

  •   Less than 5 years exp.  •   Legal & Accounting

$81K - $110K *

Innovate visual communication strategies by producing high-quality graphic designs for marketing and business development. Collaborate with teams to enhance brand presence through print and digital me...

3 weeks ago

  •   Less than 5 years exp.  •   Legal & Accounting

$150K - $180K *

Lead the charge in driving strategic growth by managing a high-performing sales team, refining sales strategies, and fostering a culture of excellence to achieve ambitious revenue goals...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$100K - $230K *

Elevate your career by leading programmatic operations and strategy. Drive innovative communication plans, mentor a talented team, and collaborate with key stakeholders to enhance client success and o...

1 week ago

  •   5 - 7 years exp.  •   Media

$80K - $95K *

Advance your design career by leading impactful brand initiatives, mentoring junior designers, and collaborating with cross-functional teams to ensure brand consistency and innovation across various m...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$106K - $138K *

Shape compelling brand narratives by designing innovative visual identities across digital, print, and experiential platforms. Collaborate with cross-functional teams to elevate brand presence and ens...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$128K - $205K *

Drive innovative creator marketing strategies, guiding clients through the evolving landscape of the creator economy. Lead integrated campaigns for major consumer brands, leveraging deep expertise in...

1 week ago

  •   8 - 10 years exp.  •   Business Services

$128K - $205K *

Transform creator marketing strategies by leading innovative programs that drive brand impact across diverse consumer sectors. Collaborate with clients and teams to navigate the evolving creator econo...

1 week ago

  •   8 - 10 years exp.  •   Business Services

$125K - $295K *

Inspire innovative identity-driven audience activation through strategic product vision, management, and lifecycle ownership, leading cross-functional teams to enhance scalability, privacy, and effici...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Media

$77K - $87K *

Champion strategic paid social initiatives, driving performance through data insights and collaboration across clients' portfolios, while ensuring continuous adaptation to market trends and platform i...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$95K - $122K *

Shape business development strategies in the Pacific Northwest, managing a robust client pipeline, supporting key relationships, and mentoring junior staff to drive regional success and collaboration...

3 weeks ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$105K - $135K *

Elevate business development efforts by managing the Pacific Northwest client pipeline, nurturing relationships, and guiding strategic pursuits while mentoring junior staff to enhance regional engagem...

3 weeks ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$110K - $130K *

Join a dynamic team as a Senior Brand Designer, shaping and elevating our visual identity through innovative design projects. Collaborate across departments to create exceptional brand experiences and...

3 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$110K - $130K *

Reimagine brand experiences by leading design projects that elevate visual identity. Collaborate with cross-functional teams to create cohesive, high-quality designs across various platforms, ensuring...

3 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$90K - $115K *

Transform client growth through strategic Paid Search and Shopping initiatives. Leverage data-driven insights and AI tools to optimize campaigns, enhance profitability, and foster strong client relati...

1 week ago

  •   5 - 7 years exp.  •   Media

$180K - $215K *

Transform your career by driving strategic initiatives and operational excellence across departments. Collaborate with leadership to enhance performance, analyze trends, and ensure effective execution...

1 week ago

  •   5 - 7 years exp.  •   Legal & Accounting

$140K *

Pioneer a transformative creative vision by integrating brand storytelling with cutting-edge AI technology. Collaborate across teams to elevate marketing assets, ensuring every piece reflects our uniq...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$150K - $200K *

Shape impactful digital strategies that unite video, social, and emerging tools to drive global health campaigns. Lead a creative team, innovate content, and engage clients to enhance advocacy and com...

3 days ago

  •   8 - 10 years exp.  •   Healthcare

$50K - $120K *

Champion a customer-focused sales approach by cultivating lasting relationships and guiding guests through an exceptional purchasing journey at a luxury automotive brand, ensuring every interaction re...

Reposted 5 days ago

  •   Less than 5 years exp.  •   Transportation

$170K - $175K *

Drive strategic growth by providing insights and project management across diverse product categories, collaborating with merchandising teams to enhance product strategies and ensure global relevance...

3 days ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$80K - $95K *

Lead the charge in creative development for Non-Traditional Marketing, driving high-quality, brand-consistent assets across various platforms while managing production in-house to enhance speed and ef...

3 weeks ago

  •   5 - 7 years exp.  •   Food & Beverages

$100K - $120K *

Drive impactful digital strategies by leading a dynamic team, advising clients, and implementing innovative marketing solutions that align with user needs and business goals. Collaborate across discip...

Montreal, QCIn-Person

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$250K - $400K *

Lead the brand and communications strategy to elevate Goodfire's narrative, ensuring impactful storytelling across all channels. Shape public perception and drive engagement with researchers, partners...

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$135K - $219K *

Empower cross-functional collaboration by driving strategy and operations, enhancing executive storytelling, and mobilizing AI solutions to elevate organizational effectiveness and analytics impact ac...

1 week ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$135K - $219K *

Drive strategic initiatives and operational excellence by translating complex analytics into impactful narratives. Collaborate with leadership to enhance AI adoption and strengthen organizational conn...

1 week ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.