Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.
Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.
Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.
Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.
Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.
Manager, Workflow & Automation Lead - CDX
$165K - $189K *
Engage with a dynamic team to lead workflow automation initiatives, enhancing digital experiences through Adobe Workfront and Fusion. Drive governance and empower team members to deliver impactful sol...
Yesterday
Technical Product Manager - AI & Data Analytics
$155K - $160K *
Drive the data and AI strategy by collaborating with clients, shaping predictive roadmaps, and translating complex problems into actionable product development, enhancing customer-facing analytics and...
Reposted 3 days ago
$120K - $145K *
Transform security by designing and launching cutting-edge AI-native products that proactively enhance defenses against cyber threats, overseeing the entire product lifecycle from concept to deploymen...
Reposted 4 weeks ago
Senior Digital Analytics Manager
$110K - $130K *
Champion analytics excellence by owning audits, integrations, and insights that drive client revenue through improved data quality and measurement strategies. Leverage AI and SEO knowledge while colla...
Reposted 4 weeks ago
Senior Email Marketing & CRM Manager
$80K - $95K *
Shape and optimize customer lifecycle marketing programs to drive acquisition and retention. Leverage CRM, email, and SMS channels, collaborating with cross-functional teams to enhance customer engage...
Reposted 3 weeks ago
Senior Marketing Automation Specialist
$80K - $95K *
Join a team that's shaping customer engagement through innovative marketing automation strategies. You'll optimize campaigns, enhance customer journeys, and collaborate across departments to drive mea...
2 days ago
Marketing Campaign Manager - Global Campaigns
$95K - $115K *
Explore integrated marketing campaigns that drive business impact. You'll translate market opportunities into data-driven strategies, bridging go-to-market initiatives with cross-functional execution...
Yesterday
Marketing Campaign Manager - Global Campaigns
$95K - $115K *
Drive integrated marketing campaigns that deliver measurable business impact. You'll translate market opportunities into data-driven strategies, collaborating with cross-functional teams to ensure suc...
Yesterday
Marketing Campaign Manager - Global Campaigns
$110K - $130K *
Join a team that's shaping integrated marketing campaigns to drive business impact. You'll translate market opportunities into data-driven strategies, collaborating across functions to ensure successf...
Yesterday
$90K - $120K *
Transform client relationships by delivering strategic insights and operational excellence. Collaborate with cross-functional teams to drive growth and optimize campaigns for top-tier advertisers, ens...
1 week ago
$90K - $120K *
Elevate client relationships by driving growth and delivering strategic insights. Collaborate with cross-functional teams to optimize campaigns and enhance service quality, ensuring operational excell...
1 week ago
$110K - $130K *
Lead the charge in optimizing paid media acquisition across diverse channels. Drive strategy, execution, and scaling efforts while leveraging analytics and creative collaborations to fuel growth and i...
Reposted 4 weeks ago
$95K - $115K *
Manage US customer retention programs to enhance loyalty and value. Lead advocacy initiatives and migration communications, ensuring seamless customer journeys. Collaborate cross-functionally to optim...
Today
$95K - $115K *
Elevate customer retention and advocacy through strategic programs, managing US-focused customer journeys. Collaborate cross-functionally to enhance engagement and ensure compliance, while driving ins...
Today
$80K - $90K *
Drive lifecycle marketing initiatives end-to-end, optimizing customer journeys through email, in-app messaging, and push notifications. Own strategy and execution, collaborating across teams to enhanc...
Today
$130K - $143K *
Lead the charge in developing and executing innovative marketing strategies for a digital platform, driving partner engagement and business growth through compelling storytelling and strategic positio...
2 weeks ago
$130K - $150K *
Unlock growth as you drive performance marketing strategies, optimizing paid acquisition channels and enhancing conversion rates. Collaborate closely with a small team to achieve customer acquisition...
1 week ago
Marketing Cloud Next Solution Architect
$120K - $145K *
Transform client engagements by leading functional solution design for Salesforce Marketing Cloud Next, integrating marketing strategy with data architecture to optimize multi-channel campaigns and en...
6 days ago
$80K - $95K *
Shape the future of content marketing by owning strategy and execution across channels. Collaborate with teams to create impactful, high-quality content that resonates with audiences and drives engage...
3 days ago
Integrated Campaigns Manager, AMER
$110K - $130K *
Shape integrated marketing campaigns that drive demand and engagement among enterprise buyers. Collaborate with sales to craft tailored messaging and execute programs that convert interest into pipeli...
3 days ago
Senior Manager, Lifecycle Marketing
$100K - $120K *
Take ownership of lifecycle marketing strategies, driving customer engagement and retention through targeted messaging and product launches. Collaborate with cross-functional teams to optimize custome...
1 week ago
Lead, Lifecycle Marketing Automation
$100K - $150K *
Tackle complex challenges in marketing automation to craft scalable, data-driven customer experiences. Collaborate with cross-functional teams to leverage cutting-edge technology, optimizing lifecycle...
Reposted 3 weeks ago
$110K - $130K *
Elevate your career by leading SEO strategies that enhance organic search performance across diverse business units. Drive innovation and collaboration while managing a team to optimize content and te...
1 week ago
Manager, Workflow & Automation Lead - CDX
$138K - $157K *
Advance your career by leading a team focused on optimizing workflow and automation. Drive improvements in Adobe Workfront and Fusion, enabling personalized experiences for users while managing govern...
Yesterday
Manager, Workflow & Automation Lead - CDX
$151K - $173K *
Lead a team of Workfront administrators and Fusion developers to enhance platform automation and governance, driving improvements in workflow efficiency and user experience across Capital One's digita...
Yesterday
What does a Marketing Automation Manager do?
A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.
What skills are important for Marketing Automation Manager jobs?
Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.
Which industries hire Marketing Automation Managers?
Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.
Do Marketing Automation Manager jobs pay $100,000 or more?
Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.
How can I find a Marketing Automation Manager job on Ladders?
Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.