Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$240K - $280K *

Elevate lead generation through strategic execution of a comprehensive paid acquisition plan. Drive growth by optimizing key performance channels and building an in-house marketing team focused on sca...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Finance & Insurance

$88K - $105K *

Join a dynamic team to enhance marketing effectiveness through data analysis, reporting, and insights. Contribute to data integrity and performance measurement, driving informed business decisions acr...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$240K - $280K *

Build and drive innovative paid media strategies across SEM, paid social, and programmatic channels, fostering growth and efficiency in lead generation while leading a high-performing in-house marketi...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Finance & Insurance

$240K - $280K *

Innovate your career by leading a strategic paid acquisition initiative focused on scaling lead generation and optimizing performance marketing channels for sustained growth and efficiency...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Finance & Insurance

$85K - $150K *

Lead and inspire a team of analysts to enhance business insights through data. Collaborate with cross-functional leaders to implement analytics strategies, drive performance improvements, and promote...

1 week ago

  •   Less than 5 years exp.  •   Transportation

$85K - $150K *

Unlock your potential as you lead a dynamic team in business analytics, driving strategic insights and fostering data-driven decision-making across multiple sites. Embrace the challenge of enhancing o...

1 week ago

  •   Less than 5 years exp.  •   Transportation

$85K - $150K *

Lead the charge in transforming business analytics by managing a team, driving strategic insights, and implementing modern tools to enhance operational performance across multiple sites in a fast-pace...

1 week ago

  •   Less than 5 years exp.  •   Transportation

$96K - $120K *

Empower strategic growth by leading paid search initiatives across retail media networks. Collaborate with cross-functional teams to optimize performance, deliver insights, and ensure client satisfact...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Media

$160K - $180K *

Lead a dynamic team of developers while driving impactful technical solutions. Oversee projects, align business needs with technical execution, and ensure high-quality delivery through effective manag...

Toronto, ONIn-Person

3 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$130K - $160K *

Unlock integrated marketing strategies to drive growth through data-driven campaigns, digital activation, and thought leadership, ensuring alignment with sales and operational goals for measurable bus...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$135K - $150K *

Drive operational excellence in performance marketing, overseeing pay-per-call and lead generation programs. Collaborate with cross-functional teams to translate strategy into measurable outcomes, ens...

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$175K - $210K *

Shape the future of data architecture by defining Mixpanel's strategy and roadmap. Collaborate with engineering and leadership to navigate complex tradeoffs, ensuring alignment with customer needs and...

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Transform marketing operations by optimizing the Martech stack, driving lead management, and ensuring accurate attribution to enhance pipeline generation and retention across all marketing channels...

Toronto, ONIn-Person

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$94K - $132K *

Transform your career by leading a team of analysts to deliver innovative data solutions. Collaborate with key partners to drive strategic priorities and present insights that influence decision-makin...

Toronto, ONIn-Person

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$94K - $132K *

Analyze data and processes to drive strategic initiatives, leading a team of analysts. Collaborate with partners to deliver insights and innovative solutions, ensuring effective stakeholder management...

Montreal, QCIn-Person

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$160K - $210K *

Lead the vision and strategy for SEO excellence, driving innovation and growth across diverse platforms while ensuring high standards in client work and team development. Collaborate with cross-functi...

2 weeks ago

  •   11 - 15 years exp.  •   Media

$160K - $210K *

Unlock potential by leading the evolution of SEO strategies for top brands. Drive innovation, foster collaboration across teams, and build a high-performing organization to navigate the future of sear...

2 weeks ago

  •   11 - 15 years exp.  •   Media

$136K - $184K *

Drive innovative data solutions by applying ML/AI and advanced analytics to enhance customer experiences. Collaborate with cross-functional teams to build impactful data products and communicate insig...

1 week ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$135K - $180K *

Unlock potential by driving active member conversions to paid subscriptions. Collaborate with cross-functional teams to analyze data, design experiments, and implement strategies that enhance user eng...

1 week ago

  •   5 - 7 years exp.  •   Business Services

$117K - $150K *

Empower client success as you drive new business and enhance existing accounts through strategic partnerships and consultative solutions in a diverse, dynamic market environment. Collaborate with stak...

1 month ago

  •   5 - 7 years exp.  •   Media

$117K - $150K *

Grow revenue by driving new business and expanding existing accounts. Leverage consultative strategies to align solutions with client needs while collaborating with internal teams to deliver impactful...

New York, NYRemote

1 month ago

  •   5 - 7 years exp.  •   Media

$80K - $95K *

Empower strategic growth and innovation by analyzing data to enhance customer experiences and drive profitability, while collaborating with stakeholders and communicating impactful insights to leaders...

1 month ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$85K - $100K *

Champion innovative analytics solutions to enhance customer experience and business profitability. Leverage data-driven insights and strong stakeholder collaboration in a dynamic environment to drive...

1 month ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$125K - $295K *

Inspire innovative identity-driven audience activation through strategic product vision, management, and lifecycle ownership, leading cross-functional teams to enhance scalability, privacy, and effici...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Media

$200K - $235K *

Lead the charge in managing client-facing SaaS products on AWS, ensuring operational excellence, security compliance, and performance optimization while overseeing a dedicated team. Drive innovation a...

Reposted 6 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.