Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$150K - $180K *

Create impactful marketing strategies to redefine GRC for security leaders. Lead a dynamic team, drive pipeline growth, and enhance brand positioning in a fast-paced environment focused on innovation...

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$119K - $135K *

Strategize and lead B2B programmatic operations, enhancing client relationships and campaign success. Drive best practices, optimize performance, and contribute to business growth while managing a tea...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Business Services

$186K - $311K *

Lead the development and deployment of advanced analytics and AI methods to drive commercial decisions in a major pharmaceutical organization, ensuring scientific rigor and enterprise-wide adoption wh...

4 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$186K - $311K *

Join a team that's redefining analytics in the pharmaceutical industry. Lead the development and deployment of AI-driven methods that transform data into actionable commercial insights, ensuring scien...

United StatesRemote

4 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$140K *

Transform revenue performance by leading and developing a team of Account Managers to achieve portfolio growth through effective renewal and expansion strategies, fostering consultative selling, and m...

4 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$140K *

Drive revenue growth as you lead a dynamic team of Account Managers, ensuring portfolio health and strategic expansion within a diverse range of customers. Your leadership will facilitate disciplined...

4 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$184K - $376K *

Transform customer interactions by leading a global team of data experts to enhance Search and Discovery through advanced analytics and machine learning, while driving strategic initiatives and partne...

Reposted 3 weeks ago

  •   11 - 15 years exp.  •   Consumer Technology

$170K - $230K *

Pioneer innovative marketing strategies to drive growth and brand awareness for a leading digital payments platform. Collaborate with executive leadership to enhance customer acquisition and engagemen...

1 week ago

  •   5 - 7 years exp.  •   Staffing

$150K - $180K *

Elevate your career by leading global procurement strategy for agencies and media. Define commercial structures, optimize media investments, and build relationships across marketing to drive value cre...

Reposted 1 week ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$190K - $240K *

Shape the future of enterprise data and analytics. Lead cross-functional teams to drive data strategy, analytics, and AI capabilities, ensuring data is a high-value asset that enhances business perfor...

RemoteRemote

Reposted yesterday

  •   11 - 15 years exp.  •   Healthcare

$190K - $240K *

Drive the enterprise data strategy and governance, unifying data engineering, analytics, and AI to enhance data value and performance. Collaborate with executives to translate business priorities into...

3 weeks ago

  •   11 - 15 years exp.  •   Healthcare

$130K - $150K *

Join a team that's redefining visual storytelling by leading art direction across integrated campaigns. Elevate brand aesthetics, mentor creative talent, and drive impactful outcomes through innovativ...

1 week ago

  •   8 - 10 years exp.  •   Media

$146K - $282K *

Lead impactful marketing strategies to drive B2B and B2C growth, enhance brand awareness, and optimize performance in a two-sided marketplace, fostering cross-functional collaboration and data-driven...

3 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$146K - $282K *

Drive transformative B2B and B2C marketing strategies that enhance brand presence and user engagement across our dual marketplace. Lead a high-performing team, optimize multi-channel acquisition, and...

Salt Lake City, UTRemote

3 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$110K - $130K *

Grow your career with a dynamic team implementing data-driven solutions that transform organizations. Collaborate with clients at every level, leveraging your expertise in data strategy, analytics, an...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Business Services

$80K - $95K *

Accelerate analytics impact by examining marketing performance end-to-end. Own the narrative of campaign efficacy, unearth insights on customer journeys, and build quality measures that drive actionab...

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$80K - $95K *

Unlock the potential of marketing analytics by driving insights across multiple channels, focusing on lead quality and optimizing acquisition funnels. Collaborate with data science teams to enhance pe...

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$88K - $105K *

Unlock your potential in a hands-on analytics role, optimizing channel performance and improving acquisition funnels. Collaborate with cross-functional teams, leveraging AI tools to drive actionable i...

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$90K - $100K *

Drive integrated marketing strategies that enhance visibility and enrollment for academic programs. Collaborate with leadership to optimize advertising across channels, ensuring alignment with institu...

5 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$150K - $170K *

Reimagine advertising strategies as you lead innovative campaigns, drive revenue growth, and enhance brand partnerships in the dynamic Creator Economy. Collaborate across teams to deliver compelling...

2 weeks ago

  •   8 - 10 years exp.  •   Media

$150K - $170K *

Inspire growth by leading strategic ad sales marketing initiatives, driving revenue through innovative creator partnerships and compelling brand solutions. Collaborate cross-functionally to execute im...

2 weeks ago

  •   8 - 10 years exp.  •   Media

$180K - $299K *

Transform data governance by leading teams to optimize processes, enhance data quality, and drive marketing performance. Collaborate with diverse stakeholders to implement innovative solutions and ens...

5 days ago

  •   11 - 15 years exp.  •   Media

$280K - $290K *

Join a high-impact role driving customer retention and growth strategies across 2-3 portfolio companies. Utilize deep operational expertise to enhance customer success functions while diagnosing perfo...

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$110K - $130K *

Transform the analytics landscape by leading strategic initiatives for 3rd Party data. Collaborate across departments to enhance data infrastructure, drive innovation, and ensure compliance, all while...

2 weeks ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$120K - $145K *

Champion the analytics function for 3rd Party data, driving strategy and innovation. Collaborate across departments to enhance data infrastructure, ensuring compliance and delivering actionable insigh...

2 weeks ago

  •   8 - 10 years exp.  •   Real Estate & Construction

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.