Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$150K - $180K *

Champion integrated marketing strategies to drive growth, enhance brand awareness, and support sales initiatives. Lead cross-functional teams in executing customer-centric programs that generate deman...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$110K - $130K *

Unlock your potential by leading performance marketing strategies to drive subscriber growth through Paid Search and Paid Social. Manage budgets, optimize campaigns, and develop a talented team in a d...

1 week ago

  •   8 - 10 years exp.  •   Media

$135K - $160K *

Empower pharmaceutical advertising success by driving new business, managing strategic accounts, and collaborating across teams to deliver impactful campaigns. Own the sales cycle and foster relations...

Yesterday

  •   5 - 7 years exp.  •   Healthcare

$343K - $392K *

Lead the charge in developing innovative AI/ML models to drive business value. Collaborate with cross-functional teams to optimize decision-making systems and influence senior leadership through data...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$286K - $326K *

Champion innovative data science solutions by leading a cross-functional team to drive AI strategy, optimize modeling systems, and influence business decisions at scale, enhancing financial experience...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$314K - $359K *

Elevate data-driven decision-making by leading a team to design and implement advanced AI/ML models, optimizing business strategies and driving enterprise-scale impact through innovative solutions and...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$343K - $392K *

Transform complex data into actionable insights by leading a cross-functional team. Drive innovative modeling strategies, influence business decisions, and shape the future of data science through adv...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$314K - $359K *

Unlock the potential of data science by leading innovative AI initiatives, collaborating with cross-functional teams to drive impactful modeling strategies and enhance decision-making processes at an...

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$90K - $100K *

Develop impactful marketing strategies that position products and brand effectively. Collaborate with cross-functional teams to translate complex concepts into engaging narratives, driving awareness a...

Today

  •   5 - 7 years exp.  •   Staffing

$90K - $100K *

Join a dynamic team to drive product positioning and brand storytelling. You'll craft compelling narratives, lead go-to-market strategies, and collaborate with experts to enhance market awareness and...

Today

  •   5 - 7 years exp.  •   Staffing

$75K - $90K *

Transform your career by owning the client reporting process, ensuring accuracy and efficiency through automation. Collaborate with cross-functional teams to deliver insightful reports that drive data...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Unlock potential by leading advanced analytics and BI strategies to enhance commercial performance. Drive executive decision-making through insightful reporting, KPI governance, and data stewardship a...

4 weeks ago

  •   5 - 7 years exp.  •   Telecommunications & Hardware

$153K - $285K *

Join a team that's dedicated to delivering actionable insights and strategic recommendations. Collaborate with stakeholders to drive analytics initiatives that inform critical business decisions acros...

Today

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$100K - $230K *

Elevate your career by leading programmatic operations and strategy. Drive innovative communication plans, mentor a talented team, and collaborate with key stakeholders to enhance client success and o...

1 week ago

  •   5 - 7 years exp.  •   Media

$150K *

Champion the Performance Media division by leading a team to drive profitable growth through strategic media buying, risk management, and cross-channel optimization while ensuring compliance and deliv...

1 week ago

  •   5 - 7 years exp.  •   Media

$80K - $95K *

Shape the future of data insights as you take ownership of analysis, reporting, and CRM solutions, collaborating across teams to enhance performance and drive key business decisions with reliable data...

4 weeks ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$80K - $95K *

Shape the future of data-driven decision-making by delivering actionable insights and analytics. Collaborate across teams to enhance reporting and CRM efficiency, driving performance improvements and...

United StatesRemote

4 weeks ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$100K - $130K *

Unlock potential by transforming data into strategic insights for business growth. Collaborate with cross-functional teams to deliver actionable analytics and reporting that guides decision-making for...

4 weeks ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$150K - $180K *

Elevate your career by leading innovative marketing strategies that drive growth, enhance brand awareness, and foster customer relationships. Collaborate with executives to implement integrated campai...

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$110K - $130K *

Drive innovation in paid media strategies, leveraging AI to enhance performance and ROI. Lead a dynamic team, collaborate across departments, and optimize campaigns to align with marketing goals while...

1 week ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$140K - $155K *

Reimagine employer engagement by leading a strategic ABM program that drives conversations with key decision-makers. Collaborate across teams to create impactful marketing initiatives and optimize dig...

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $130K *

Develop and implement efficient SOPs and systems in media operations, enhance workflows, and drive resource allocation, ensuring seamless collaboration and compliance across teams while fostering a cu...

4 weeks ago

  •   5 - 7 years exp.  •   Media

$97K - $155K *

Lead client digital accounts by driving growth, retention, and satisfaction. Collaborate across teams to implement effective media strategies and ensure client objectives are met while managing a team...

1 week ago

  •   5 - 7 years exp.  •   Media

$150K - $180K *

Join a team that's redefining marketing integration by operationalizing strategies and fostering collaboration across functions to drive impactful business outcomes and enhance guest experiences throu...

Today

  •   8 - 10 years exp.  •   Hospitality & Recreation

$110K - $130K *

Drive the future of product marketing by shaping positioning, go-to-market strategies, and sales enablement. Collaborate with cross-functional teams to enhance customer education and competitive intel...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.