Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$84K - $130K *

Unlock the potential of marketing automation and insights by designing innovative data strategies, mentoring teams, and integrating AI solutions to enhance targeting and efficiency across marketing in...

RemoteRemote

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$220K - $230K *

Lead the charge in shaping insights for a diverse portfolio, managing a high-performing analytics team to drive data-driven strategies and narratives that influence brand performance across multiple m...

6 days ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$120K *

Champion growth as you lead the Paid Media team to develop innovative paid social strategies, driving measurable business outcomes across diverse, high-growth brands while nurturing top talent in a dy...

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Media

$135K - $165K *

Innovate data product strategies and lead the development of analytics solutions. Collaborate with cross-functional teams to drive product lifecycles, ensuring alignment with customer needs and busine...

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$155K - $165K *

Help us build and enhance our go-to-market launch system, driving customer engagement and adoption for impactful releases. Collaborate cross-functionally to ensure alignment and seamless communication...

RemoteRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$120K - $145K *

Join a team that's shaping the future of marketing in the DeFi space. Lead high-impact strategies, drive community engagement, and collaborate with cross-functional teams to enhance brand presence and...

5 days ago

  •   5 - 7 years exp.  •   Business Services

$192K - $278K *

Architect innovative product strategies that drive consumer growth and AI integration. Collaborate cross-functionally to launch technical products, ensuring a seamless user experience and leveraging d...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Shape integrated marketing campaigns that drive demand and engagement among enterprise buyers. Collaborate with sales to craft tailored messaging and execute programs that convert interest into pipeli...

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$149K - $268K *

Lead and shape the product strategy for our Customer Data Platform, driving innovation and collaboration across teams to enhance guest experiences through data-driven personalization and advanced tech...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$95K - $115K *

Accelerate progress at the forefront of B2B marketing by owning campaigns, content, and product support. Leverage AI tools to drive high-quality output and optimize performance, ensuring seamless coll...

1 week ago

  •   Less than 5 years exp.  •   Staffing

$95K - $115K *

Drive impactful paid search marketing strategies to optimize campaigns, enhance revenue, and maximize ROI across multiple platforms. Collaborate with teams to analyze data and implement innovative sol...

5 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$105K - $120K *

Champion integrated marketing campaigns that drive growth for associations. Collaborate with leadership to create compelling content, manage projects, and leverage technology for effective outreach an...

2 weeks ago

  •   8 - 10 years exp.  •   Business Services

$203K - $251K *

Design and lead the Launch Readiness process, ensuring scalable frameworks for product launches. Collaborate across teams to assess needs, manage projects, and drive execution while developing a high...

6 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$86K - $110K *

Take ownership of digital marketing operations, managing CRM campaigns and creative processes. Collaborate across teams to enhance performance, streamline workflows, and leverage AI for improved resul...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Healthcare

$115K - $160K *

Transform data accessibility and AI integration across teams by leading program management initiatives. Drive improvements, reduce dependencies, and enhance ownership, ensuring seamless collaboration...

Today

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$74K - $116K *

Transform content strategy and execution by managing the full lifecycle of engaging materials. Collaborate with stakeholders to create impactful content that drives brand awareness and supports market...

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$149K - $268K *

Shape the future of Target's Customer Data Platform by leading a talented product team focused on delivering real-time, AI-driven guest experiences, driving innovation and transforming enterprise mark...

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$95K - $127K *

Manage integrated marketing campaigns to drive prospect acquisition and brand growth across North America. Collaborate with global teams to deliver audience-centric strategies that enhance market pres...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$95K - $127K *

Shape the future of integrated marketing by leading multi-channel campaigns that drive prospect acquisition and measurable growth across key markets in North America. Collaborate with a global team to...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$95K - $127K *

Innovate integrated marketing strategies to drive audience engagement and measurable growth across key markets. Lead multi-channel campaigns that attract prospects and enhance brand presence, leveragi...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$350K - $375K *

Drive growth in commerce media by leading strategic sales initiatives, building client relationships, and delivering innovative solutions to CPG advertisers and agencies. You'll manage a full sales cy...

4 weeks ago

  •   11 - 15 years exp.  •   Media

$350K - $375K *

Unlock growth by driving commerce media sales to agencies and CPG brands. Own the full sales cycle, leverage existing relationships, and collaborate cross-functionally to exceed revenue targets and sh...

4 weeks ago

  •   11 - 15 years exp.  •   Media

$145K - $185K *

Transform the Federal marketing landscape by leading integrated campaigns tailored to government procurement cycles, ensuring impactful engagement with key agencies and partners while driving measurab...

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Shape the future of creative technology by leading dynamic campaigns and innovative solutions. Collaborate with cross-functional teams to deliver scalable, high-quality creative experiences for top br...

3 weeks ago

  •   Less than 5 years exp.  •   Media

$135K - $160K *

Shape the future of product marketing by driving impactful strategies for CIOs and IT leaders. Leverage your expertise in AI and enterprise software to create compelling narratives and campaigns that...

Vancouver, BCIn-Person

Yesterday

  •   5 - 7 years exp.  •   Consumer Technology

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.