Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$120K - $165K *

Empower digital marketing transformations by leading projects, coordinating teams, and ensuring quality execution. Act as the primary customer liaison, driving governance and delivering insights for s...

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$88K - $105K *

Transform digital marketing strategies to drive lead generation and customer engagement. Lead cross-functional teams in executing campaigns, optimizing performance, and managing agency relationships t...

2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$120K - $130K *

Manage enterprise-wide MarTech programs, aligning cross-functional teams to drive B2C marketing initiatives. Translate business priorities into actionable plans, ensuring effective collaboration and m...

RemoteRemote

2 weeks ago

  •   Less than 5 years exp.  •   Business Services

$69K - $103K *

Lead cross-functional digital marketing projects, ensuring timely delivery and alignment with strategic goals. Oversee planning, execution, and stakeholder communication while managing risks and resou...

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$80K - $95K *

Champion digital marketing strategies, driving demand and growth through AI tools and automation platforms. Engage with stakeholders to enhance brand presence in renewable energy and AEC sectors, ensu...

4 weeks ago

  •   Less than 5 years exp.  •   Staffing

$164K - $235K *

Champion digital growth by leading paid media and SEO strategies, optimizing budgets, and driving pipeline performance. Collaborate cross-functionally to enhance acquisition efficiency and deliver act...

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$85K - $95K *

Elevate your career by leading programmatic campaign strategies and managing client relationships. Drive account growth through data analysis and collaboration, while mentoring a talented team to achi...

1 week ago

  •   Less than 5 years exp.  •   Media

$85K - $95K *

Lead programmatic campaign strategy and execution, managing client relationships and a talented team. Drive account growth through data-backed strategies while collaborating across creative and media...

1 week ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Accelerate growth by leading digital marketing strategies for a premium DTC brand. Drive performance across multiple channels, manage a substantial budget, and collaborate with teams to optimize custo...

5 days ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$80K - $95K *

Join a team that's driving digital marketing innovation through SEO and content optimization. Lead initiatives to enhance online visibility, analyze performance metrics, and support AI-driven strategi...

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$80K - $100K *

Elevate your marketing expertise by shaping omni-channel strategies, collaborating with teams to drive engagement and optimize performance, while managing partner relationships and campaign execution...

1 week ago

  •   5 - 7 years exp.  •   Staffing

$80K - $100K *

Transform your career by leading omni-channel marketing strategies, collaborating with senior leadership, and driving impactful campaigns that enhance customer engagement and demand generation across...

1 week ago

  •   5 - 7 years exp.  •   Staffing

$100K - $125K *

Lead the charge in driving high-quality lead generation campaigns. Manage paid acquisition channels, optimize performance, and leverage data to enhance lead volume and quality while achieving growth g...

Victoria, BCIn-Person

4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$105K - $135K *

Lead innovative digital marketing strategies to drive high-quality lead generation. Manage and optimize paid acquisition campaigns, leveraging data insights to enhance performance and achieve growth o...

4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$92K - $136K *

Help us drive customer success by owning and optimizing digital engagement programs. You'll lead strategy, build automated journeys, and analyze performance to enhance customer experiences and ensure...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Join a team that drives innovative digital marketing campaigns, harnessing data to optimize customer engagement and retention. Collaborate cross-functionally to enhance campaign performance and delive...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$85K - $100K *

Transform marketing strategies by owning performance campaigns across channels. Drive pipeline growth through data analysis, automation, and optimization while managing HubSpot and analytics to enhanc...

Calgary, ABIn-Person

3 weeks ago

  •   5 - 7 years exp.  •   Staffing

$90K - $100K *

Transform global digital marketing campaigns for theatrical releases, collaborating with international teams to ensure local relevance and innovation. Oversee creative development and manage multiple...

1 week ago

  •   Less than 5 years exp.  •   Media

$139K - $189K *

Unlock your potential as you lead cross-functional projects that drive AI-powered insights and data-driven decisions. Collaborate with diverse teams to enhance data infrastructure and generative AI ca...

1 week ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$90K - $100K *

Develop impactful marketing strategies that position products and brand effectively. Collaborate with cross-functional teams to translate complex concepts into engaging narratives, driving awareness a...

Reposted yesterday

  •   5 - 7 years exp.  •   Staffing

$90K - $100K *

Elevate your career by leading innovative marketing strategies that transform complex product narratives into compelling brand stories. Drive go-to-market initiatives and collaborate with cross-functi...

Yesterday

  •   5 - 7 years exp.  •   Staffing

$136K - $196K *

Lead the charge in managing operational programs, driving improvements, and collaborating cross-functionally to achieve strategic goals within a dynamic team environment focused on content innovation...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $125K *

Champion grassroots donor growth through innovative paid media and community strategies. Drive engagement and optimize campaigns while collaborating cross-functionally to enhance donor experiences and...

Today

  •   Less than 5 years exp.  •   Enterprise Technology

$87K - $206K *

Drive integrated marketing programs that align with business growth priorities, translating market demand into actionable campaigns and experiences. Collaborate across teams to ensure high-quality exe...

4 days ago

  •   5 - 7 years exp.  •   Business Services

$88K - $105K *

Elevate digital marketing efforts by strategizing and executing impactful campaigns across various channels. Drive engagement and demand generation through data-driven insights, optimizing content dis...

4 days ago

  •   Less than 5 years exp.  •   Consumer Technology

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.