Demand Generation Manager Jobs

Explore Demand Generation Manager jobs on Ladders, where professionals can find vetted opportunities paying $100,000 or more. Demand generation managers build and execute programs that attract qualified prospects, support the sales pipeline, and drive measurable revenue growth. Find roles across industries and company sizes, from high-growth technology businesses to established enterprises.

What Demand Generation Managers Do

Demand Generation Managers plan and optimize integrated marketing programs across channels such as email, paid media, content, webinars, events, and account-based marketing. They partner with sales, marketing operations, and product teams to define target audiences, improve lead quality, and move prospects through the buyer journey. Their work often includes campaign planning, budget management, funnel analysis, and performance reporting.

Skills and Experience Employers Look For

Employers commonly seek experience in B2B marketing, campaign management, marketing automation, CRM platforms, and analytics. Strong candidates can connect strategy to execution, communicate effectively across teams, and use data to improve conversion rates and pipeline contribution. Experience with tools such as Salesforce, HubSpot, Marketo, or similar platforms may be valuable, depending on the role.

Demand Generation Manager Compensation

Compensation depends on factors such as experience, industry, company size, location, and the scope of responsibility. Ladders focuses on vetted professional roles that pay $100,000 or more, helping experienced candidates find opportunities aligned with their career goals.

Find Your Next Demand Generation Role

Browse Demand Generation Manager openings on Ladders to discover roles focused on pipeline growth, campaign strategy, and marketing leadership. Compare opportunities, review employer requirements, and find a position that matches your expertise.

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1
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$90K - $120K *

Optimize joint go-to-market strategies with strategic technology partners. Drive co-marketing initiatives, manage multiple priorities, and leverage data to enhance pipeline performance and engagement...

San Jose, CARemote

3 days ago

  •   5 - 7 years exp.  •   Information Technology

$150K - $180K *

Transform marketing technology by owning and evolving a shared ecosystem that supports multiple businesses, ensuring reliability and scalability while driving data-driven decision-making and cross-fun...

6 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$95K - $115K *

Unlock potential by crafting compelling product narratives and go-to-market strategies that resonate with customers and drive engagement. Collaborate with cross-functional teams to translate complex c...

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$120K - $145K *

Empower a dynamic sales team to drive mid-market advertiser growth, collaborating closely with leadership. Lead strategic accounts while refining sales processes and coaching Sales Directors to achiev...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$90K - $120K *

Engage with partners to optimize campaign performance and manage technical integrations. Leverage your expertise in account management and data analysis to drive results and enhance advertiser relatio...

6 days ago

  •   5 - 7 years exp.  •   Media

$120K - $145K *

Optimize go-to-market strategies and execution for key growth initiatives. Lead cross-functional teams to align on objectives, drive product launches, and ensure measurable outcomes while enhancing or...

1 week ago

  •   8 - 10 years exp.  •   Business Services

$120K - $145K *

Champion the execution of go-to-market strategies, driving cross-functional alignment and measurable outcomes for product launches and growth initiatives. Lead teams from strategy to execution, ensuri...

1 week ago

  •   8 - 10 years exp.  •   Business Services

$90K - $115K *

Lead the charge in driving mid-market growth by uncovering customer needs, shaping product strategies, and executing go-to-market plans. Collaborate cross-functionally to transform insights into compe...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$140K - $160K *

Engage cross-functional teams to drive go-to-market strategies, enhance messaging, and optimize product offerings through data-driven insights and collaboration, ensuring successful launches and adopt...

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$100K - $155K *

Empower targeted marketing initiatives that drive engagement and revenue growth. Collaborate with Sales and Product teams to create personalized strategies, leveraging insights and AI tools to enhance...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$79K - $97K *

Join a team that's driving impactful marketing campaigns and programs. You'll manage webinars, collaborate cross-functionally, and leverage data to optimize growth strategies in a fast-paced environme...

United StatesRemote

Yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$120K - $162K *

Elevate your career by leading full-cycle recruiting efforts across diverse roles. Collaborate with People Leaders to strategize hiring needs, enhance employer branding, and build strong talent pipeli...

Yesterday

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$90K - $120K *

Elevate your career by managing go-to-market strategies for strategic technology partners. Drive impactful co-marketing initiatives and generate quality leads while collaborating with cross-functional...

Reposted 3 days ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $120K *

Join a team that's driving high-impact account-based marketing initiatives. You'll manage end-to-end execution of tailored campaigns, collaborating with Sales and cross-functional teams to enhance cli...

Reposted 2 days ago

  •   Less than 5 years exp.  •   Healthcare

$100K - $120K *

Join a team that's driving strategic Account Based Marketing initiatives, executing tailored programs to engage key accounts and elevate business opportunities. You'll lead high-touch activations, str...

Reposted 2 days ago

  •   Less than 5 years exp.  •   Healthcare

$100K - $120K *

Contribute to the execution of account-based marketing initiatives, transforming commercial priorities into impactful, high-touch campaigns that engage clients and drive opportunities across various c...

RemoteRemote

Reposted 2 days ago

  •   Less than 5 years exp.  •   Healthcare

$100K - $120K *

Explore a dynamic role focused on building relationships with enterprise brands, driving business growth through strategic partnerships, and leveraging AI technologies to optimize processes. Engage in...

United StatesRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $145K *

Lead the charge in developing and executing innovative channel marketing strategies to drive growth through diverse distribution partners and installer networks. Collaborate cross-functionally to enha...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Energy & Utilities

$175K - $219K *

Drive the strategy and execution of targeting products, enhancing marketer-customer connections through advanced audience-building tools and intelligent recommendations. Collaborate cross-functionally...

2 weeks ago

  •   Less than 5 years exp.  •   Media

$130K - $150K *

Drive impactful account-based marketing strategies to engage top institutional real estate firms. Collaborate with leadership to create executive events and optimize marketing efforts, ensuring measur...

2 days ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$110K - $135K *

Lead innovative solutions for OnStar's V2BO infotainment services, driving product management and analytical strategies to enhance customer experiences and integrate complex decision services across m...

3 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Drive strategic growth by managing a key global semiconductor account, fostering executive relationships, and executing innovative solutions across diverse applications while collaborating with cross...

Reposted 3 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Drive the growth of credit data assets by managing relationships with providers, identifying high-value targets, and ensuring data quality. Collaborate across departments to enhance program participat...

4 weeks ago

  •   8 - 10 years exp.  •   Business Services

$100K - $115K *

Grow and lead a high-performing BDR team, driving pipeline success through strategic coaching and data-driven insights. Collaborate cross-functionally to optimize sales processes and ensure seamless h...

RemoteRemote

Reposted 6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$132K - $198K *

Drive impactful GTM systems programs by leading cross-functional teams, managing complex integrations, and leveraging AI to enhance operational efficiency and customer success. Shape the future of our...

1 week ago

  •   8 - 10 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Demand Generation Manager do?question toggle

    A Demand Generation Manager develops and manages marketing programs that attract prospective customers, generate qualified leads, and contribute to sales pipeline and revenue growth.

  • What skills are important for Demand Generation Manager jobs?question toggle

    Commonly sought skills include B2B campaign strategy, lead generation, marketing automation, CRM and analytics proficiency, budget management, and collaboration with sales and marketing teams.

  • What tools might a Demand Generation Manager use?question toggle

    Depending on the employer, the role may use CRM and marketing automation platforms such as Salesforce, HubSpot, or Marketo, along with analytics and advertising tools.

  • Do Demand Generation Manager jobs pay $100,000 or more?question toggle

    Pay varies by employer, location, industry, and experience. Ladders features vetted professional jobs paying $100,000 or more, including eligible Demand Generation Manager opportunities.

  • Where can I find Demand Generation Manager jobs?question toggle

    You can browse vetted Demand Generation Manager opportunities on Ladders and explore roles across industries, company sizes, and locations.