Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.
Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.
Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.
Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.
Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.
Brand Marketing Manager, Facebook
$120K - $145K *
Unlock potential by driving integrated marketing strategies that elevate brand relevance across diverse audiences. Collaborate with cross-functional teams to execute impactful campaigns and optimize p...
1 week ago
$80K - $95K *
Empower client success by leading integrated marketing campaigns, managing key accounts, and driving strategic growth. Collaborate with cross-functional teams to deliver impactful solutions while ment...
4 days ago
$130K - $170K *
Help us design innovative media strategies that leverage data-driven insights to address client challenges, engage high-value audiences, and integrate traditional and digital channels for impactful br...
2 days ago
$110K - $130K *
Lead the global air frying category strategy and execution, manage innovation, and collaborate with regional teams. Harness consumer insights and market trends to optimize profitability and drive prod...
Reposted 3 weeks ago
Director of Content & Sponsorship Strategy
$95K - $110K *
Drive content strategy and sponsorship programs for major healthcare trade shows, blending event programming and sponsor management to enhance attendee experiences across US and LATAM markets while en...
4 days ago
Head of Brand & Communications
$202K - $250K *
Elevate your career by shaping brand narratives and communications strategies at the intersection of AI and the electric grid. Collaborate with leadership to translate complex ideas into compelling st...
5 days ago
$76K - $101K *
Drive impactful marketing initiatives by managing campaigns, budgets, and collaborations. Engage with internal and external partners to align strategies with institutional goals, ensuring effective ex...
6 days ago
$145K - $175K *
Elevate your career as a senior creative leader, shaping brand identity and customer experiences. Lead a dynamic in-house team to deliver innovative campaigns across multiple channels, ensuring brand...
3 weeks ago
$110K - $130K *
Unlock potential by managing strategic partnerships with executive clients, driving retention and revenue growth through consultative account management and business development in the digital banking...
4 days ago
$65K - $100K *
Join a team that's dedicated to leading client projects and enhancing relationships. Oversee the execution of branding strategies while collaborating with cross-functional teams to align client needs...
Reposted 3 weeks ago
Associate Director, Integrated Strategy
$100K - $125K *
Drive integrated creator strategies for brand clients, collaborating with internal teams to enhance influencer marketing initiatives. Lead strategic planning and execution, ensuring alignment with bus...
6 days ago
Associate Director, Integrated Strategy
$100K - $120K *
Lead the charge in integrated creator strategy, driving efficiencies and maximizing value for Professional Hair Care Brands. Collaborate with teams to translate brand priorities into actionable strate...
2 weeks ago
Global Content Strategy Lead, YouTube Business
$186K - $269K *
Transform the creator experience by leading a global team in developing impactful content strategies that enhance YouTube's partner education and engagement, leveraging AI for efficiency and scalabili...
1 week ago
Head of Creative Marketing, Banana Republic
$150K - $180K *
Champion the creative vision and strategy, leading a diverse team to deliver impactful, emotionally resonant brand storytelling across all channels, while fostering collaboration and innovation to enh...
3 days ago
Head of Creative Marketing, Banana Republic
$150K - $180K *
Champion the creative vision, leading a diverse team to deliver impactful, emotionally resonant storytelling across all brand touchpoints, while driving collaboration and innovation to enhance brand r...
5 days ago
Head of Creative Marketing, Banana Republic
$150K - $180K *
Elevate brand storytelling by leading a dynamic creative team, driving innovative strategies that resonate with customers across all channels, and fostering a culture of collaboration and excellence t...
5 days ago
Creative Director, Performance Advertising
$120K - $150K *
Innovate creative strategy for paid social video ads across major platforms. Lead a dynamic team, develop compelling content, and use data-driven insights to maximize performance while shaping transfo...
Reposted 3 weeks ago
$84K - $115K *
Join a team that's redefining event experiences by crafting immersive environments. You'll lead the design and production of impactful physical activations, ensuring brand consistency and excellence a...
1 week ago
$84K - $115K *
Join a team that's redefining event experiences by crafting immersive environments. Leverage your design expertise to create impactful physical activations, ensuring brand consistency and excellence a...
1 week ago
$120K - $150K *
Manage and execute comprehensive marketing strategies to enhance brand visibility, oversee a creative team, and develop communication collateral, while collaborating with leadership to drive firm obje...
Reposted 3 weeks ago
$110K - $130K *
Champion a dynamic marketing strategy that enhances branding and PR efforts. Lead a talented team to craft impactful communications while driving collaboration with firm leaders for strategic growth a...
Reposted 3 weeks ago
Senior Vice President, Brand Strategy
$190K - $260K *
Elevate brand strategy by leading insight-driven initiatives across healthcare and consumer sectors. Collaborate with diverse teams to drive growth, build client relationships, and ensure impactful, i...
2 weeks ago
$170K - $200K *
Unlock potential by leading strategic initiatives and cross-functional projects, driving actionable insights and recommendations. Engage stakeholders to enhance corporate strategy and develop junior t...
6 days ago
Head of Design - Agentic Experience
$200K - $350K *
Shape innovative AI product experiences by leading design efforts that enhance collaboration and transparency. Collaborate with cross-functional teams to establish design standards and drive user-cent...
5 days ago
Head of Design - Agentic Experience
$200K - $350K *
Lead the design of AI-powered products, shaping intuitive experiences that enhance collaboration and transparency. Drive cross-functional partnerships and establish design standards to support innovat...
5 days ago
What does a Brand Strategist do?
A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.
What qualifications are common for Brand Strategist jobs?
Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.
Where do Brand Strategists work?
Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.
How can I find Brand Strategist jobs paying $100,000 or more?
Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.
What roles can follow a Brand Strategist position?
Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.