Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
Marketing Manager - Lead Generation
$80K - $95K *
Contribute to dynamic social media strategies that enhance brand visibility and engagement. Drive content creation and community interaction across platforms while analyzing performance to optimize ou...
3 weeks ago
Marketing Manager - Lead Generation
$80K - $95K *
Manage and optimize a dynamic social media marketing strategy. Enhance brand presence and engagement via LinkedIn, Meta, and YouTube. Integrate social initiatives with broader marketing efforts for im...
3 weeks ago
Sr Product Manager - Data Product (GCP)
$115K - $206K *
Shape the future of data-driven decision-making by leading product strategy and development for enterprise-scale data products that enhance store space planning and merchandising effectiveness...
2 weeks ago
Senior Staff Technical Go-to-Market (GTM) Product Marketing Manager, Access Security
$180K - $261K *
Transform your career by owning the product-to-field strategy for Enterprise Password Manager and Privileged Access. Collaborate with sales and product teams to drive growth through effective technica...
3 days ago
Senior Staff Technical Go-to-Market (GTM) Product Marketing Manager, Access Security
$180K - $261K *
Elevate the product-to-field strategy for Enterprise Password Manager and Privileged Access. Collaborate with sales and product teams to drive growth through effective technical storytelling and enabl...
3 days ago
Field Marketing Manager, Enterprise & Strategic Accounts (TMT & CBS)
$133K - $183K *
Transform marketing strategies by collaborating with sales to develop integrated plans that drive pipeline growth, enhance customer engagement, and elevate Tableau's positioning in the evolving data l...
3 days ago
Field Marketing Manager, Enterprise & Strategic Accounts (TMT & CBS)
$133K - $183K *
Join a team that's redefining field marketing by developing strategic, integrated programs that drive pipeline growth, enhance customer engagement, and align with evolving industry trends in AI and an...
5 days ago
Global Product Marketing Manager - Video
$110K - $120K *
Engage in innovative product marketing strategies for video security solutions, focusing on federal and defense sectors. Collaborate with cross-functional teams to craft compelling messaging and drive...
2 weeks ago
Global Product Marketing Manager - Video
$110K - $120K *
Help us drive innovation in video security by leading product marketing for our Silent Sentinel camera, focusing on federal and defense sectors. Collaborate with cross-functional teams to craft compel...
2 weeks ago
Product Marketing Manager- Appetizers
$102K - $153K *
Lead strategic product initiatives, driving lifecycle management and marketing plans to enhance business performance in a dynamic market. Collaborate cross-functionally to innovate and ensure alignmen...
Reposted 2 weeks ago
Senior Manager, Integrated Marketing
$114K - $129K *
Elevate your career by owning integrated marketing strategies that drive demand and engage customers. Collaborate with cross-functional teams to translate business priorities into actionable campaigns...
2 days ago
Senior Manager, Integrated Marketing
$114K - $129K *
Empower growth by crafting integrated marketing strategies that engage customers and drive demand. Collaborate with cross-functional teams to translate business priorities into actionable campaigns an...
2 days ago
Senior Product Marketing Manager
$120K - $145K *
Champion product marketing strategies in the cybersecurity sector, collaborating across teams to enhance product positioning, messaging, and customer engagement. Drive market presence through compelli...
2 weeks ago
Product Manager, Group Benefits
$92K - $142K *
Lead the management and execution of the disability product portfolio, collaborating with cross-functional teams to implement new offerings, enhance existing products, and drive strategic initiatives...
5 days ago
Product Manager, Group Benefits
$92K - $142K *
Lead the evolution of the disability product portfolio by managing initiatives, collaborating across teams, and delivering strategic enhancements to meet market needs and drive performance in support...
5 days ago
Manager Marketing Ops, Analytics & ABM
$95K - $115K *
Unlock potential by optimizing our Marketing Operations tech stack, managing CRM systems, and enhancing lead workflows. Collaborate with Sales to streamline processes and deliver actionable insights t...
4 days ago
Transfer Switch- Marketing Specialist
$80K - $95K *
Shape product marketing strategies by leveraging expertise in electrical power distribution. Collaborate across teams to drive competitive market analysis, optimize product launches, and enhance custo...
Reposted 1 week ago
Transfer Switch- Marketing Specialist
$80K - $95K *
Engage in defining and implementing product marketing strategies for electrical power distribution, focusing on market analysis, product launches, and cross-functional collaboration to drive business...
Reposted 1 week ago
$125K - $150K *
Champion the technical development of innovative products from concept to production, ensuring seamless integration of structural, mechanical, and electrical systems while maintaining compliance and m...
3 days ago
$115K - $130K *
Shape the future of regional marketing by developing impactful programs that drive demand, enhance brand visibility, and accelerate pipeline growth. Collaborate with sales and global teams to align st...
3 weeks ago
Senior Manager, Product Marketing
$150K - $300K *
Partner with us to drive captivating narratives and market strategies that elevate our agentic observability platform, influence customer engagement, and support rapid growth in a dynamic, cross-funct...
Reposted 3 weeks ago
Director of Product Management
$100K - $130K *
Drive the commercial success of product lines by providing technical support, training, and collaboration with sales and partners. Enhance customer relationships and sales productivity through effecti...
1 week ago
Growth & Product Marketing Manager
$85K - $100K *
Accelerate progress at the intersection of agriculture and technology, driving product marketing and customer acquisition for an innovative AI platform, while shaping strategies to engage farmers and...
3 weeks ago
$97K - $126K *
Transform marketing strategies by connecting buyer needs with sales execution. Lead integrated campaigns, enhance customer engagement, and drive growth through innovative go-to-market planning and col...
1 week ago
Senior Field Marketing Manager - AI & LLM Partnerships
$120K - $155K *
Elevate your career by driving impactful marketing initiatives in the AI sector. Collaborate with cross-functional teams to enhance brand presence and engage key stakeholders through innovative events...
3 days ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.