Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$95K - $115K *

Join us to drive innovative omnichannel marketing strategies in the pet health sector. Collaborate with key accounts to enhance brand visibility and customer engagement across retail and digital platf...

4 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$95K - $115K *

Lead the charge in crafting compelling technical content that resonates with platform engineers and DevOps professionals. Drive AI-first strategies and manage a robust content production engine while...

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$100K - $120K *

Elevate our technical content strategy by producing high-quality, engineer-grade material that resonates with platform engineers, DevOps, and SREs, while leveraging AI tools and managing content opera...

Boston, MARemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$95K - $115K *

Lead the charge in empowering marketing agencies to integrate affiliate and creator marketing services. Develop comprehensive training and certification programs to enhance agency capabilities and dri...

RemoteRemote

4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$80K - $95K *

Drive impactful digital media strategies by leveraging data insights and optimizing campaigns for healthcare brands. Collaborate with cross-functional teams to enhance performance and deliver measurab...

4 days ago

  •   5 - 7 years exp.  •   Healthcare

$160K - $175K *

Lead strategic initiatives to enhance customer success for high-value enterprise accounts, fostering long-lasting partnerships, driving engagement, and optimizing retention while managing a high-perfo...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$100K - $132K *

Transform healthcare outcomes by leading advanced analytics and AI initiatives. Collaborate with cross-functional teams to develop scalable data science solutions, enhancing patient experiences and op...

Brampton, ONIn-Person

1 week ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$120K - $145K *

Join us to lead the evolution of our AI Assistant product ecosystem, defining strategy and managing cross-agency initiatives to enhance public value through innovative AI solutions and effective stake...

1 week ago

  •   5 - 7 years exp.  •   Food & Beverages

$75K - $88K *

Optimize media strategies and execution, driving impactful results through collaboration and storytelling. Lead digital campaigns, manage teams, and enhance media partnerships to elevate brand perform...

2 weeks ago

  •   Less than 5 years exp.  •   Business Services

$75K - $88K *

Join a team that's shaping the future of digital media. As a Paid Media Manager, you'll lead strategic media planning and execution, collaborating with cross-functional teams to drive impactful result...

2 weeks ago

  •   Less than 5 years exp.  •   Business Services

$75K - $88K *

Lead and empower a dynamic media team to drive impactful digital strategies, ensuring effective execution and collaboration across various platforms while fostering client relationships and optimizing...

2 weeks ago

  •   Less than 5 years exp.  •   Business Services

$110K - $130K *

Champion the adoption of a self-service streaming app, driving education and activation for agencies and brands. This senior role influences strategy, builds relationships, and ensures clients can ind...

3 weeks ago

  •   5 - 7 years exp.  •   Media

$100K - $120K *

Transform your career by driving innovative marketing strategies and campaigns. Collaborate with leadership to establish brand messaging and enhance demand generation efforts for an AI-focused technol...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$88K - $118K *

Join a team that's dedicated to enhancing customer success by fostering partnerships with top clients, resolving challenges, and driving value in a fast-paced environment. Enjoy cross-functional colla...

United StatesRemote

Reposted 6 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$150K - $175K *

Join a dynamic team as a strategic leader in lifecycle marketing, driving customer engagement and retention through innovative strategies across multiple channels. Shape the future of customer relatio...

3 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$150K - $175K *

Accelerate progress at customer engagement by leading lifecycle marketing strategies. Drive growth through innovative CRM, segmentation, and retention initiatives, ensuring a seamless customer journey...

3 weeks ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$115K - $160K *

Transform business needs into scalable solutions by managing the Microsoft Dynamics 365 platform. Collaborate with stakeholders to enhance processes, optimize user experience, and ensure effective gov...

RemoteRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$99K - $148K *

Transform manufacturing operations by maximizing technology for plate inventory optimization, leading initiatives to enhance productivity, efficiency, and operational excellence across facilities whil...

3 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$120K - $160K *

Accelerate project success by leading complex automation initiatives, overseeing design, execution, and client relations, while ensuring technical quality and timely deliverables across diverse indust...

Reposted 1 month ago

  •   5 - 7 years exp.  •   Technical Services

$104K - $166K *

Join a team that's redefining customer service through AI innovation. This cross-functional role involves building tools, analyzing data, and collaborating with diverse teams to enhance traveler exper...

1 week ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$107K - $140K *

Drive sourcing strategies and supplier management for enterprise software, ensuring optimal value and performance across global operations. Collaborate with stakeholders to execute category plans and...

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$88K - $105K *

Lead the operational framework for Field Training, ensuring timely delivery of programs through effective resource planning, logistics, and analytics. Drive continuous improvement in training effectiv...

Yesterday

  •   5 - 7 years exp.  •   Technical Services

$90K - $110K *

Lead integrated marketing initiatives by translating brand priorities into cohesive global strategies. Drive collaboration across channels, manage complex projects, and ensure a consistent brand exper...

Toronto, ONIn-Person

4 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Unlock potential by crafting compelling narratives that attract top engineering talent. Collaborate with technical teams to translate complex concepts into engaging content, driving interest in innova...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Drive enterprise growth by winning new accounts and expanding existing ones in the manufacturing sector. Collaborate with cross-functional teams to leverage data for analytics and digital transformati...

Toronto, ONIn-Person

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.