Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$95K - $115K *

Transform the go-to-market strategy by owning and optimizing HubSpot systems, ensuring seamless integration across Marketing, Sales, and Customer Success to drive measurable business impact and enhanc...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $200K *

Help us redefine technical product marketing by owning the go-to-market strategy for our AI Agent platform. Engage with developers and executives, crafting compelling narratives that drive adoption an...

Yesterday

  •   5 - 7 years exp.  •   Information Technology

$150K - $200K *

Champion the technical marketing strategy for our AI Agent platform, driving positioning and go-to-market initiatives. Collaborate with cross-functional teams to create compelling content and enable s...

Yesterday

  •   5 - 7 years exp.  •   Information Technology

$150K - $200K *

Drive your career by owning the go-to-market strategy for our AI Agent platform. Collaborate with cross-functional teams to create compelling narratives and enable sales, while launching innovative pr...

RemoteRemote

Yesterday

  •   5 - 7 years exp.  •   Information Technology

$120K - $154K *

Shape the future of product marketing by crafting compelling messaging, driving go-to-market strategies, and collaborating across teams to deliver impactful campaigns that resonate with defense custom...

3 weeks ago

  •   5 - 7 years exp.  •   Aerospace & Defense

$100K - $120K *

Empower your career by leading integrated marketing strategies that drive revenue growth and foster partnerships in the payments sector. Collaborate with cross-functional teams to deliver impactful ca...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Join a dynamic team to drive strategic customer relationships and elevate service standards. You'll mentor peers, lead complex negotiations, and ensure enterprise-wide adoption of solutions, all while...

1 week ago

  •   Less than 5 years exp.  •   Healthcare

$80K - $95K *

Unlock potential by driving customer marketing strategies that enhance retention, advocacy, and revenue growth. Collaborate with teams to create impactful campaigns and leverage customer insights for...

RemoteRemote

Yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$190K - $225K *

Join a team that's defining analytical excellence in biopharma consultancy. Lead complex projects, foster talent, and build client relationships, driving impactful insights and strategies in specialty...

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$120K - $144K *

Optimize large-scale building automation projects by leading cross-functional teams, managing budgets, and ensuring client satisfaction. Drive innovative strategies for execution and risk management i...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Technical Services

$95K - $112K *

Engage with a dynamic Lifecycle Marketing team to strategize, plan, and optimize CRM campaigns, driving customer engagement and loyalty through innovative email and SMS initiatives, and owning the cus...

RemoteRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$100K - $120K *

Unlock potential by leading integrated go-to-market strategies that drive growth. Collaborate with cross-functional teams to create compelling content, optimize digital marketing, and execute impactfu...

San Antonio, TXRemote

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$100K - $120K *

Shape the future of B2B marketing by executing integrated go-to-market strategies. Collaborate with cross-functional teams to develop compelling content, optimize digital engagement, and drive impactf...

3 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$70K - $110K *

Lead the charge in shaping and executing a dynamic digital marketing strategy, enhancing online engagement and customer experiences while driving measurable improvements in conversion, retention, and...

Amherstburg, ONIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$70K - $110K *

Transform your career by leading digital marketing strategies that enhance customer engagement and drive measurable business results. Collaborate with cross-functional teams to optimize digital experi...

Toronto, ONIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$120K - $145K *

Join a team that's redefining Salesforce engineering strategy and delivery. Lead multiple squads to create secure, scalable solutions while ensuring compliance and fostering a culture of excellence an...

Toronto, ONIn-Person

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$72K - $111K *

Advance your career by ensuring IT asset accountability and compliance within a vital enterprise program. Collaborate with senior managers to optimize asset data, support audits, and enhance lifecycle...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$72K - $111K *

Support IT asset accountability by analyzing records and managing discrepancies, ensuring compliance from procurement to disposition while collaborating with senior asset managers in a DoD IT environm...

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$115K - $145K *

Join a team that's redefining marketing measurement and strategy. You'll spearhead analytics, manage email campaigns, and oversee paid digital initiatives, ensuring impactful outreach to financial pro...

Reposted 4 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$100K - $120K *

Join a team that's driving growth in industrial automation by identifying and advancing new business opportunities. Collaborate with customers and partners to deliver innovative solutions while buildi...

Yesterday

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$95K - $115K *

Accelerate progress at the forefront of B2B marketing by owning campaigns, content, and product support. Leverage AI tools to drive high-quality output and optimize performance, ensuring seamless coll...

2 days ago

  •   Less than 5 years exp.  •   Staffing

$94K - $230K *

Drive AI-enabled content transformation initiatives in Life Sciences, collaborating with cross-functional teams to optimize content supply chains and implement innovative solutions that deliver measur...

Today

  •   8 - 10 years exp.  •   Business Services

$94K - $266K *

Unlock potential by leading AI-driven content transformation initiatives for Life Sciences clients. Collaborate across teams to design and implement innovative solutions that enhance content operation...

Today

  •   8 - 10 years exp.  •   Business Services

$87K - $230K *

Drive AI-enabled content transformation initiatives for Life Sciences clients, leveraging industry expertise and innovative solutions. Collaborate across teams to optimize content supply chains and de...

Today

  •   8 - 10 years exp.  •   Business Services

$100K - $245K *

Shape AI-driven content transformation initiatives for Life Sciences clients, leveraging industry expertise and innovative solutions. Collaborate across teams to enhance content operations and deliver...

Today

  •   8 - 10 years exp.  •   Business Services

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.