Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$120K - $130K *

Manage enterprise-wide MarTech programs, aligning cross-functional teams to drive B2C marketing initiatives. Translate business priorities into actionable plans, ensuring effective collaboration and m...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Business Services

$75K - $105K *

Transform marketing operations by optimizing technology ecosystems, enhancing cross-functional collaboration, and driving data-driven strategies to elevate customer engagement and campaign effectivene...

1 week ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$100K - $150K *

Champion business growth by driving sales in North America, focusing on Greenfield accounts. Own the full sales cycle while delivering exceptional customer experiences and connecting startups with ess...

Yesterday

  •   Less than 5 years exp.  •   Information Technology

$79K - $113K *

Drive the development of premium product strategies for the Americas, translating market insights into actionable portfolio recommendations. Collaborate cross-functionally to optimize product lifecycl...

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$80K - $95K *

Optimize marketing automation strategies by leveraging HubSpot expertise to drive efficiency, innovation, and measurable results. Collaborate with teams to enhance campaign performance and ensure data...

2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$80K - $95K *

Champion digital marketing excellence by managing website content, creative production, and targeted campaigns. Collaborate with cross-functional teams to deliver precise, engaging assets that drive b...

4 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$130K - $140K *

Champion innovative account engagement strategies across the Americas, driving execution of tailored ABM programs. Collaborate with Sales and Marketing teams to enhance customer experiences and accele...

Boston, MARemote

2 days ago

  •   Less than 5 years exp.  •   Information Technology

$130K - $230K *

Elevate your impact by collaborating with engineering and GTM teams to translate complex customer needs into actionable product strategies that enhance enterprise software and drive success...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Drive marketing operations excellence by building systems, defining customer segments, and ensuring seamless lead management across teams, to enhance revenue and pipeline growth as we scale...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Engineer innovative data products that empower global businesses. Lead cross-functional teams to define product strategy, manage lifecycles, and drive performance metrics, ensuring alignment with mark...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$120K - $160K *

Support our marketing operations by optimizing workflows, data structures, and AI-driven processes. You'll enhance campaign execution and collaboration across teams, ensuring scalable and repeatable m...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$90K - $110K *

Transform marketing operations by ensuring data quality, automating processes, and managing lead lifecycles. Collaborate across teams and leverage tools like Salesforce and Pardot to optimize campaign...

Vancouver, BCIn-Person

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$83K - $108K *

Champion the inbound prospect experience, driving conversion and pipeline growth by optimizing marketing operations and leveraging technology in this impactful role within Sales & Marketing, designed...

United StatesRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$95K - $115K *

Shape the future of customer engagement by leading data-driven CRM strategies. This role focuses on optimizing the lead lifecycle, enhancing customer journeys through Salesforce and Marketing Cloud, a...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$109K - $136K *

Elevate data-driven decision-making by leading a high-impact team of product analysts. Drive strategic insights, foster analytical rigor, and collaborate across departments to enhance product performa...

Yesterday

  •   5 - 7 years exp.  •   Media

$110K - $130K *

Contribute to innovative demand generation initiatives that drive pipeline, revenue, and growth. You'll execute, optimize, and analyze campaigns while collaborating with cross-functional teams to leve...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$80K - $95K *

Join a dynamic team as you lead digital marketing initiatives, focusing on webinars and paid advertising to drive engagement and generate leads. Collaborate with stakeholders to optimize strategies an...

United StatesRemote

Yesterday

  •   Less than 5 years exp.  •   Information Technology

$158K - $198K *

Drive the technical backbone of performance marketing by owning data infrastructure, implementing tracking solutions, and ensuring flawless data flow between marketing and engineering teams to maximiz...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Media

$100K - $115K *

Shape impactful marketing strategies and drive brand growth through integrated campaigns, stakeholder engagement, and performance analytics. Collaborate effectively across teams to enhance visibility...

3 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$157K - $192K *

Accelerate progress at our organization by cultivating partner relationships, driving sales strategies, and enhancing collaboration within the Solution Partner channel to achieve business growth and m...

Montreal, QCIn-Person

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$110K - $130K *

Manage and optimize growth marketing operations, driving efficiency and scalability. Collaborate cross-functionally to enhance processes, reporting, and tools, ensuring seamless campaign execution and...

1 week ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$80K - $100K *

Manage programmatic media campaigns and drive strategic optimization for success. Collaborate across teams to enhance performance and insights while ensuring effective decision-making and client commu...

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Media

$130K - $140K *

Empower innovative marketing strategies across the Americas by executing impactful account-based programs that engage key clients and drive sales alignment, while localizing global initiatives to meet...

Reposted 2 days ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $115K *

Drive project success by managing multi-disciplinary teams, ensuring contract compliance, on-time delivery, and customer satisfaction from order receipt through warranty. Collaborate with stakeholders...

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$95K - $115K *

Take ownership of complex institutional partnerships, driving customer success and retention. Collaborate cross-functionally to enhance account growth, manage contracts, and optimize platform implemen...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.